Clients: Dave & Busters, Target Holiday, New York Public Library, Mother Goods

Led the day-to-day and beyond of Edgewell's purpose-lead brands.

From reminding women that shaving doesn't have to suck if you use Hydro Silk to giving high school athletes a Covid-19 friendly Playtex Sport Senior Night, we made sure the personal touch was always first for Edgewell's personal care brands. Clients: Global - Hydro Silk, Intuition, Skintimate, Wet OnesUS - Playtex Sport, Carefree, o.b., Midol

Stretched my weirdly long arms to go from comms planning, to media partnerships with Betches, to helping craft the legendary GoT x OREO cookies, to speaking on the mighty small group of Asians in advertising. Never being satisfied with the “traditional.”Clients: OREO, [Pitched and won] SkinnyPop Popcorn, Norwegian Air, Nespresso, 20th Century Fox

Clients: Lysol, YouTube TV, Fossil Watches, Canon Cameras

Formed and led the style section of an angsty student-run magazine and loved every second of it. With a team of eight, we put together elaborate shoots with no money, chased down “models” scouted in lecture halls, and pushed for fashion to win over Syracuse snow. Topics Explored: Modern Femininity, Cultural Appropriation in Fashion, Tokyo Street Culture, Rise of Skateboarder Fashion and much more.

Sunk my teeth into all things VR and AR to bring our travel clients one-of-a-kind content opportunities. With weekly newsletters, various thought-leadership presentations, and one too many hours playing archery on the Oculus Rift, we brought functionality to something that once felt outer space. Clients: Enterprise Car Rent-A-Car, Fossil

Dove into the B2B market in assisting with the design of tradeshow collateral, promotional posters, and look books. Furthering those skills with the photography and layout design of multiple in-house case studies and logo design for local non-profits. Clients: Meals on Wheels, The Haudenosaunee Tribe, Skaneateles Fire Department