- Development and implementation of marketing strategy, planning, budgeting.- Working with the team on SMM promotion of services.- Working with telemarketing.- Preparation of TOR and work with the agency for SEO promotion of the site.- Working with the sales team - analysis and work on increasing conversion from lead to transaction.- Maintaining advertising in Yandex Direct, Google Adwords, Target Mail.ru (remarketing) and Facebook (remarketing and search for new customers)- Preparation of CP for the product and logistics area.- Expense and revenue analytics - via GA, Roistat, Bitrix24 and AmoCrm- Launch email marketing- Weekly analysis of all calls- Analyzing imports from China and calculating the market volume for all destinations with more than 15% growth from the previous year.- Weekly preparation of databases for calls to the sales department.- Build a single dashboard according to the sources of traffic.- Designing layouts of landing pages, leaflets, business cards, banners and presentations of goods and services.Launch of new projects:tim-market.ru - Merchandise aggregator of high-margin goods from China. bycreative.ru - Marketing agency. A separate project for attracting customers to the service business turnkey, for product search in China and the launch of new or expanding old business.Pure-pure.ru - Market launch of a new brand of household goods for home and office.kenar-dv.ru - Launch of a new project on gas alarms as a turnkey business for a new client.crane-drill.ru - Attraction of clients for the partner of the group of companies on import of drilling rigs from Chinadrshaker.ru - Attraction of b2b clients for a separate project of the group of companies for fitness centers and sports stores.next-level.top - Launch of a new project within a marketing agency

Contextual advertising in Google Adwords and Yandex Direct in Russia, Ukraine and BelarusLaunch and management of advertising campaigns: VK, FB, myTarget;Email marketingWeb-analytics (GA, Metrika, GTM): preparing reports, customizing;Analysis and optimization of advertising for seasonal demand and monthly novelties;Implementation and configuration of the system of ecommerce analytics on the website to analyze sales funnel, costs and revenues through the online store website (CPA, ROI, RFM);Merchandise remarketing and retargeting through Google KMS, Yandex Ads and myTarget also based on Yandex Audience;Analyzing and segmenting the email base to work with clients on all marketing channels;Preparing a work plan for projects to develop / refine the campaign website;Project management using internal resources and external contractors;Setting tasks for designers, layout designers, developers;Working through the information design of new pages, including landing pages, for current sites;Advertising Youtube channel;

Planning, launching and optimization of advertising campaigns (mobile and web traffic) in Facebook, Adwords, Yandex Direct and Target@mail online stores:http://fiction.eksmo.ru/http://shop.drofa.ru/http://shop.ast.ru/https://book24.ru/Setting up targets in GA and Metrics, creating segments and audiences for remarketing.Placement on product platforms Yandex Market, Товары@майл.ру, Price.ruAnalytics and optimization of advertising to keywords through GA and AlyticsKPIs on DRR, sales and traffic.Online store advertising through rtb networks: Criteo and rb@майл.руGenerating and updating Direct and Adwords ads by product feeds through Alytics and k50.Finding new audiences and expanding current campaigns based on conversions and traffic.Maintaining weekly statistics and reports on key ecommerce metrics.Working with SEM, Marketplace and rtb traffic.

Maintain contextual advertising Yandex Direct and Google Adwords.Work with budgets up to 1.5 million per month.Working with feed companies of 5000-15000 ads per company.Keeping the daily statistics for CPO, CPA, CVR for the previous day and week and work on KPI.Ongoing updating of the semantic core and expanding the directions of advertising.Working with the Calltouch and k50-tracker call-tracking systems as well as the K50-optimizer analytics system.Analysis of the effectiveness and optimization of companies for CPA, CPO and increasing CTR.Optimization of the cost of attracting a client, including through Universal Google Analytics.Weekly mailings. (Layout and mailing)Setting up and maintaining retargeting / remarketing in Google KMS and Yandex Ads.Monthly budget forecast and estimates of the cost of leads by destination, calculating the effectiveness of advertising.Coordination of the agency.Maintenance of advertising campaigns in Vkontakte, Target Mail, Facebook.Maintain context for the directions:Treatment in clinicsDiagnostic servicesMedical tourismWebsites:medturism.medbooking.commedbooking.comspb.medbooking.comdiagnostika.medbooking.com

- Maintaining advertising campaigns in Yandex Direct, Google Adwords, Vkontakte Exchange; - Affiliate programs, SMM, coupons, email and sms distribution. - Work with Internet statistics (Google Analytics' Yandex.Metrika) - Analysis of search queries' site traffic' site audience; - Optimizing the cost per click and cost conversion (Dynamic and static Call Tracking - calltouch, coomagic); - Work with contractors and agencies. - SEO optimization, website promotion and administration (1C Bitrix, Wordpress, Joomla) as well as UX audit and targeted traffic increase. - Redesign for modern technology (html5, adaptive and rubber layout, cross-browser adaptation of the site). - Development of a promotion strategy for the company's services on the Internet; - SMM, targeting, group advertising and increasing awareness in social networks. - Monthly reporting on promotion, competitors and development of further strategy to increase relevance and visibility in the media. - Creating landing pages (landing page) for contextual advertising. - Analysis of competitors, audit, work with feedback. - Creating Flash, static and html5 banners and posters for advertising. - Photo and video shooting for magazines, newspapers and others. Mass media, editing of promotional videos. - Design of printed and online advertising. - Competitor analysis as well as collection and analysis of reviews in various media and communities. - Work in graphics programs (PhotoShore, Indesign, Illustrator, CorelDraw, Flash, After Effects, Premiere, Sony Vegas, 3ds Max, etc.). - Brandbook design and development of new styles. - Creative development of layouts: branding for promotional events, layouts for outdoor, transit advertising, press placement, printing materials; - Development and implementation of interface design, websites, including adaptive versions; - Video and motion design. - Layout design of technical design of publications, complex pages (tables, drawings, photos, etc.);

Design, layout and pre-press preparation of layouts for booklets, leaflets, brochures, flyers for digital and offset printing.Creation of video clips and postcard layouts, graphics for ATMs.Creating layouts for printing signs, badges, postcards, business cards, and advertising banners for printing in news papers and magazines.Layout layouts for packages, bags, candy, bottles and gifts for promotional events.Creation and layout of pdf questionnaires and interactive calendars.Digital and offset printing.Design, optimization, promotion, cross-browser adaptation and filling of the site.Creation of elements for the site (buttons, popup windows) and adaptation for all platforms.Creation of online questionnaires express loans.Internal optimization, work with behavioral factors, texts, tags, photos.Creation of flash banners, as well as adaptation of ready-made ones to technical requirements.SEO-optimization, creation and coordination of new sections, pages, articles and texts for the site.SMM, promotion and improvement of recognition of the bank in social networks.Creation and administration of pages in social networks.Advertising through contextual advertising in social networks.Creation of promotional materials and texts for social networks.Analysis of promotional sites in terms of customer turnover and potential customers.Monitoring and analysis of sites and products companies and competitors;Analysis of efficiency, behavioral factors and sources of the site.Collection and analysis of Internet statistics (Google Analytics' Yandex).Based on statistics, site redesign, text optimization.Analysis of competitors, as well as the collection and analysis of reviews in various media and communities.Work with reference exchangers and contextual advertising (AdWords' Direct).Monthly reporting on the promotion, competitors and development of further strategies to increase the importance and visibility of the company in the media.

Designer - web design and website creation:Creation of sites on the engine and without (joomla, wordpress, OpenCart, handwritten);Promo-pages and html-coding; Adaptation and "binding" of layouts to CMS;Preparation and placement of photos, images, illustrations to be placed on websites;HTML 5, CSS 2/3, JavaScript, Joomla, bootstrap;Creation of sites with a system of surveys for company employees.Site administration - updating, optimization for promotion.html5 animation and content creation for websites with video assistants - shooting on chromakey, editing and programming without changing the layout of the site.Knowledge and experience with cross-browser and semantic layout;SEO and SMMAdaptive layout;Flash presentations - with video and 3d materials, mobile versions of presentations (Android, IOS), 3ds Max - Animation, modelingAutodesk Maya - Animation, Visualization, Character Setup, Wool, Cloth, Modeling, Fluids; Sidefx Houdini - animation, destruction, visualization, visual effects (explosions, water, spray, clouds); 3d animation (Autodesk Maya, Max, Houduni); 3d modeling (Autodesk Maya, Max); Visual effects for video and animated video (Autodesk Maya, Sidefx Houdini); Setting up characters for cartoons or commercials (Autodesk Maya, Max, Houduni); 3d visualization (Mental Ray, Vray, Mantra)Processing and creation according to customer's drawings models and subsequent visualization.Composing(Nuke, After Effects); administration of render farm; administration of linux servers and file storage based on linux and samba and nfs serverphotography (portrait, landscape) work in chromakey studio with further processing and work with video (Nuke, After Effects)Experience creating 3d for movies, clips, commercials.Creation, work with equipment and adaptation of the video content for 3D monitors with glasses-free technology installed in airports.