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Phene Wardlaw Email & Phone Number

VP, Marketing Director @ INSBANK | Business Owner + Marketing Consultant @ THEO Creative at INSBANK
Location: Nashville, Tennessee, United States 12 work roles 2 schools
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Role
VP, Marketing Director @ INSBANK | Business Owner + Marketing Consultant @ THEO Creative
Location
Nashville, Tennessee, United States
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Who is Phene Wardlaw? Overview

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Phene Wardlaw is listed as VP, Marketing Director @ INSBANK | Business Owner + Marketing Consultant @ THEO Creative at INSBANK, a with 48 employees, based in Nashville, Tennessee, United States. AeroLeads shows a matched LinkedIn profile for Phene Wardlaw.

Phene Wardlaw previously worked as Vice President, Marketing Director at Insbank and Digital Marketing Consultant at Theo Creative, Llc. Phene Wardlaw holds Bachelor Of Arts (B.A.) In English, - Journalism Emphasis With A Minor In Business Administration from Chapman University.

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Email format at INSBANK

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INSBANK

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Profile bio

About Phene Wardlaw

Phene Wardlaw is a VP, Marketing Director @ INSBANK | Business Owner + Marketing Consultant @ THEO Creative at INSBANK. They possess expertise in social media, microsoft office, writing, powerpoint, blogging and 33 more skills.

Listed skills include Social Media, Microsoft Office, Writing, Powerpoint, and 34 others.

Current workplace

Phene Wardlaw's current company

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INSBANK
Insbank
VP, Marketing Director @ INSBANK | Business Owner + Marketing Consultant @ THEO Creative
nashville, tennessee, united states
Website
Employees
48
AeroLeads page
12 roles

Phene Wardlaw work experience

A career timeline built from the work history available for this profile.

Vice President, Marketing Director

Current

Nashville, Tn

Where Genuine Matters. - Leading strategic marketing initiatives, fostering genuine client relationships.- Driving brand awareness through innovative campaigns and data-driven strategies.- Collaborating with cross-functional teams to achieve ambitious goals.

May 2024 - Present

Digital Marketing Consultant

Current
Theo Creative, Llc

Nashville, Tennessee, United States

● Founded and established an independent business, proficiently managing a diverse portfolio of clients while delivering tailored marketing solutions and creative services.● Engineered and deployed holistic strategies encompassing social media, paid advertising, SEO, and website optimization, culminating in an average surge of 336% increase in website traffic, 892% increase in sales, and 74% increase in conversion rate YOY.● Advised entrepreneurs and businesses on diverse marketing and creative requirements, providing comprehensive consulting services.● Produced engaging organic and paid content while managing multiple clients' social media accounts concurrently. ● Crafted and executed omnichannel marketing automation campaigns, email marketing, and social media strategies catering to B2B and D2C sectors.● Designed, built, and managed eCommerce websites using Squarespace, Shopify, and Wix.

Nov 2022 - Present

Cmo & Co-Founder

Nashville, Tennessee, United States

● Spearheaded company inception and ascended to the role of Chief Marketing Officer, driving strategic growth initiatives.● Conducted meticulous research, devised innovative designs, and curated a network of premium vendors for product production and sales collateral.● Orchestrated pioneering marketing and design endeavors within the tightly regulated Cannabis industry, overseeing both B2B and D2C initiatives.● Engineered immersive experiential marketing campaigns and orchestrated sophisticated event planning, leveraging a distinctive "Liquid-to-Lips" marketing approach.● Secured a substantial $1.2 million Series A funding round through WeFunder, validating the business model and market potential.● Orchestrated seamless content creation and executed impactful social media and influencer marketing strategies.● Navigated stringent cannabis regulations by formulating a specialized influencer-centric social media strategy, propelling retail presence to 1,500 stores.

Feb 2019 - Dec 2022

Marketing Director | Executive Assistant To Ceo

Newport Beach, Ca

● Working closely with the company's CEO to facilitate daily tasks in a fast-paced environment.● Learning crucial time management skills and the ability to multitask but also prioritize tasks by level of urgency.● Coordinating travel plans, flights, reservations, itineraries, etc., for business and personal travel for the CEO and other C-level executives.● Aided in the planning and executing of a charity event that raised $147,000 for Music Matters.● Helping to bring the marketing efforts internally by creating a marketing plan and flowchart for 2019.

Sep 2018 - Mar 2019

Sales Development Representative

Culver City, Ca

● Fostered trust with potential clients, overcoming purchasing obstacles and driving $3,530 in sales.● Collaborated with the Brand Partnerships team to craft training and sales content for internal and external use.● Acquired new accounts through a comprehensive mix of traditional and digital marketing channels.● Skilled in identifying, generating, targeting, and qualifying high-value leads effectively.● Leveraged sales optimization software like Outreach.io, Chilipiper.io, and Salesforce for enhanced performance.● Actively pursued mastery of the CPG market through participation in internal and external conferences.

Dec 2017 - Jun 2018

Sales Administration Assistant

Beverly Hills, California

Provided administrative assistance to Sales Manager and team.Managed complex and dynamic database of vehicle inventory and shipments.Managed customer and dealership interactions ensuring high levels of customer satisfaction leading to year-over-year dealership sales growth.Managed vehicle invoices and arranged shipments for dealership trades.

Feb 2017 - Sep 2017

Sales Associate

London, United Kingdom

Managed client and vendor relations, improving the year-over-year partner retention rate.Exceeded monthly sales goals by 12%, while working alongside global teams.Leveraged product knowledge to acquire new customers and promote customer loyalty.Managed multi-million dollar funds by ensuring that each transaction was accounted for and handled in a routine manner.

Nov 2016 - Jan 2017

Digital Brand Manager

Weezel, Inc.

San Marino, California

Implemented new ideas through customer service and response.Demonstrated effective and persuasive leadership within small teams.Developed accountability skills when working with large business funds, including the creation of invoices.Managed large scale social media marketing campaigns to gauge effectiveness.

May 2013 - Oct 2016

Senior Writer

The Panther Newspaper

-- Senior Writer for The Panther news, features, and column sections-- Began as a Staff Writer (Feb. 2015) → Promoted to Senior Writer (Aug. 2015)• Created news, features and column content (over 1,500 words per week) • Assisted the design and layout team in the production of the paper• Consistently met deadlines

Feb 2015 - May 2016

Writer

Prowl Magazine

Prowl Magazine is an online student-run magazine class that publishes biannually. It covers pop culture, local events, and other articles of interest to the university community. The entire magazine is written by students in the Journalism program in the English 318 Online Magazine Production class.

Aug 2015 - Dec 2015

The Odyssey Online

Http://Theodysseyonline.Com/Author/Phene-Emma-Wardlaw

I intern for Olympia Media Group and write articles on topics of my choice for The Odyssey (online). Depending on the amount of shares per article, I receive payment. I am responsible for marketing my pieces by way of social media.

Jul 2014 - Feb 2015

Floor Stager And Manager’S Assistant

Pasadena, Cal

Floor stager and manager’s assistant. Took an inventory of new shipments. Priced and catalogued pieces as well as used Excel to keep track of customer’s orders as well as taxes.

Jun 2012 - Jul 2012
Team & coworkers

Colleagues at INSBANK

Other employees you can reach at insbanktn.com. View company contacts for 48 employees →

2 education records

Phene Wardlaw education

Bachelor Of Arts (B.A.) In English, - Journalism Emphasis With A Minor In Business Administration

Activities and Societies: Gamma Phi Beta (Sorority)

Education record

San Marino High School
FAQ

Frequently asked questions about Phene Wardlaw

Quick answers generated from the profile data available on this page.

What company does Phene Wardlaw work for?

Phene Wardlaw works for INSBANK.

What is Phene Wardlaw's role at INSBANK?

Phene Wardlaw is listed as VP, Marketing Director @ INSBANK | Business Owner + Marketing Consultant @ THEO Creative at INSBANK.

Where is Phene Wardlaw based?

Phene Wardlaw is based in Nashville, Tennessee, United States while working with INSBANK.

What companies has Phene Wardlaw worked for?

Phene Wardlaw has worked for Insbank, Theo Creative, Llc, Unity Wellness Co, Buchanan Street Partners, and Snacknation.

Who are Phene Wardlaw's colleagues at INSBANK?

Phene Wardlaw's colleagues at INSBANK include Kristin Murguia, Patrick Wright, Chris Cahill, Apsc,Cpcp, Nicholas Channels, and Terry Woodall.

How can I contact Phene Wardlaw?

You can use AeroLeads to view verified contact signals for Phene Wardlaw at INSBANK, including work email, phone, and LinkedIn data when available.

What schools did Phene Wardlaw attend?

Phene Wardlaw holds Bachelor Of Arts (B.A.) In English, - Journalism Emphasis With A Minor In Business Administration from Chapman University.

What skills is Phene Wardlaw known for?

Phene Wardlaw is listed with skills including Social Media, Microsoft Office, Writing, Powerpoint, Blogging, Microsoft Word, Journalism, and Social Networking.

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