Tom Schuster Email & Phone Number

1. Consulting projects- for a leading media company in CEEC covering multiple territories on program strategy/acquisition and contract activation, channel setup, budget;- Executive consulting of media companies on process optimization - of media companies and sports organisations on selecting, implementing, and managing new media technologies; - for betting companies on how to enter CEEC markets;- for a start up technology company on how to market the product throughout Europe;2. Rights ManagementSupport of rights holders and media companies in selling/acquiring TV and internet rights to various sports events;

Servecast - acquired by Level 3, was one of the leading New Media companies in the UK. Focus was the realisation of customized video portals for e.g. sport organisations (Manu, Liverpool) and broadcasters (Setanta, BSkyB). Target was to establish consulting, marketing and sales activities in Europe and to extend the strong position to continental Europe. My responsibility was to position Servecast as a relevant partner; to consult potential clients on the potential and possible activities in the area of New Media; to draft proposals and to negotiate contracts on the realisation of professional, customized video portals.

Global Sportnet Sport Marketing, part of the WPP Group - one of the biggest advertising networks worldwide, is one of the leading European companies in marketing media rights with focus on media and advertising rights to matches of football clubs and associations in international competitions. Target was to position the company as relevant market player and to expand the business into other areas right-wise and activity-wise. I was responsible to build up/consolidate a position as a leading marketing company and reliable partner, to expand into other areas (e.g. sponsoring, New Media), to establish/keep close contacts to decision makers in sports organisations and media companies, to acquire rights and to market these rights most profitably.

DIMA Sport Promotion has been founded as a part of DIMA Sport, a multi-functional sports complex, to improve the marketing of the sports complex i.e. through the organisation of ATP tennis tournaments and to optimize the usage of the infrastructure through the development of other activities e.g. tennis school for young professionals. I was responsible to build up the agency and to realise further activities, as Director Organisation ATP tournaments I had the responsibility to establish an ATP tennis tournament and to implement organisation and marketing of the tournament professionally.

The German Gymnastic Festival Hamburg '94 was the top event of the German Gymnastic Federation (every 4 years) with around 650 non-professional and professional events within a week and more than 100,000 participants. The Gymnastic Festival in Hamburg met its objectives to be the first ever Gymnastic Festival which has been organised and marketed according to professional requirements. At my position as Head Organisation Press Centres I had the responsibility to realise one main press centre and several sub press centres at different locations integrating sponsors and suppliers with the goal to meet the requests of professional and non-professional journalist (internal media), as co-worker at the PR and Sponsoring department I assisted the department head in planning, organising and realisation of the departments’ activities.