T.S. Elliott Email & Phone Number

North Chicago

Creating consumer and internal facing brand, education, promotion and marketing materials from within the AbbVie internal Ad Agency.

Chicago

Responsible for supervising junior teams and creating B2B and customer-facing advertising and marketing materials for Navistar Corporate, International Truck, IC Bus, Monaco RV and LeCordon Bleu culinary school.

Deerfield, Il

Created advertising and marketing materials for Beam's portfolio of spirits brands including: Jim Beam, Effen Vodka, Courvoisier, Sauza Tequila, Windsor Canadian and Laphroaig Scotch Whisky.

International Truck

Progressed from Client Service Trainee to Creative Director leading creative efforts for major consumer brands including Keebler, Frosted Flakes, Eggo, Carrs, Famous Amos, Froot Loops, Coco Krispies, and Green Giant.Served in key creative roles for additional major accounts including McDonald's, Disney, P&G, Kraft, ToysRUs, Washington Mutual Bank, Commonwealth Edison, and Pillsbury.Led Keebler business - creating the highest unaided awareness of any other cookie brand. Enabled Leo Burnett to maintain the $10 million - $20 million account for 40+ years, steering the business through three ownership transitions due to deep client knowledge and true brand passion.Created and produced more than 45 national Keebler television commercials, and numerous print and digital marketing promotions. Consulted with clients and agencies while coordinating activities of all contributing teams.Drove strategic Keebler company realignment, delivering a $4+ billion return for investor group in business sale to Kellogg's. Executed advertising and marketing focus on key brands and core equities enabling a five-year business improvement.Directed United Biscuits' Keebler expansion to Asia, consulting with Chinese, Indonesian, Philippine, and Japanese teams to mentor and establish Keebler brand consistency.Delivered top-three Keebler TV ROI performance of all Kellogg's TV advertising, despite consistent 4-1 outspending by deep-pocketed competition.

Served as key contributor to integrated marketing and advertising campaigns for the $13 billion Kellogg's Company.Stimulated a 15% sales increase as co-creator of the Eggo brand Eggoman campaign - selected by Fortune Magazine list as one of the Top 10 Hottest Brands of 2005. Created and produced more than 25 television spots in three years, propelling the Eggo brand to Kellogg's third-leading brand.Created the first Kellogg's corporate image TV spot in 15 years and energized the launch of new product lines, as co-creator of Cereal Straws and Grab 'N Go Pack campaigns.Incited a dramatic increase in Tony the Tiger's popularity and likeability ratings while staking claim to lead brand position in Kellogg's portfolio. Created and executed Supercharged Frosted Flakes campaign, a three-year, integrated TV (seven spots) and print campaign making Tony an even more cherished character.Rescued Cocoa Krispies account and energized business through creation of a fully-integrated campaign (TV spots, website, and on-pack promotion). Salvaged relationship by working directly with client and agency teams in Sydney office.Invigorated even more great brands with creative energy and wit.Transformed Washington Mutual into bright, attention-getting WaMu - sparking explosive popularity and driving nationwide expansion. Infused print and outdoor ads with personality and humor for traditionally staid branch openings, banking services, and investment products.Generated buzz for Delta Airlines in New York City, as chief writer producing attention-grabbing headlines for taxi toppers, bus shelters, and billboards in a successful outdoor domination blitz during major fare and route war.

Ba, English/Writing

Activities and Societies: Presidential Medalist

Hs

Activities and Societies: President of Day Student Association