Torrey Sheafe Email & Phone Number

Augusta, Maine, United States

Promotion of access to innovative financial solutions to help Maine citizens pursue business and higher educational opportunities.

142 Whitten Road, Augusta Me 04330

Public Relations | Communications Manager | Social Media Manager | Marketing Manager | WebmasterAs the first communications professional in the past 75 years, the first major goal was to introduce the world of social media to promote the Maine trucking industry’s commitment to highway safety with information beneficial to the membership. With the largest trucking association membership in the country, supporting members with federal and state compliance guidance and training was a major goal.Developed monthly eNewsletters on critical topics here in Maine and across the nation, scheduled daily social media posts over several platforms with increased engagement immediately, wrote regular blog posts on current issues with legislation, and developed marketing campaigns to encourage new drivers to the industry was a priority.Promoted in-house trainings, drug and alcohol testing program compliance and coordinated public events on social media and print collateral. Developed rack cards, event posters, flyers, magazines, presentations, press releases, and graphic design using Adobe CS support to the organization.

Skowhegan, Me

Promoted to Marketing Manager in May 2013. Responsible for corporate branding/identity and communications through radio, television and newspaper advertising, collateral development, press releases, email marketing with ROI reporting, copy writing, and trade show/event planning and logistics. Develop annual corporate marketing plan with budget. Provided sales support, RFP development and lead tracking. Developed and maintained network of bid response opportunities for sales team with regular information dissemination and technical support.Editor and layout designer of bimonthly company newsletter and biannual parent company magazine. Corporate webmaster and social media specialist. Corporate sales operations manager/software trainer/technical support manager/inventory manager.Proficient in Adobe Creative Suite, MS Office, social media/Hootsuite, JD Edwards, email marketing, Salesforce, Google Analytics, and Joomla/WordPress CMS.

Canaan, Me

From custom logo development to Web design, onsite training to technical writing, I create sample layouts based on knowledge of layout principles and esthetic design concepts. Working with clients who may not know exactly what they want is the norm.Other services include: Web site maintenance, social media updates and CMS development.

Augusta, Maine

Responsible for the layout and design of monthly newspaper with circulation to over 24,500 subscribers as well as coordination of newspaper advertisements and sales. Developed print and Web advertisements. Corporate webmaster social media manager. Designed eNewsletters using WhatCounts and SalsaLabs CRM as well as ROI tracking and reporting. Digital photo retouching and enhancements, custom vector artwork and illustration using all aspects of Adobe Creative Suite. Conference event planning and brand development.

Skowhegan, Maine

PureSafety acquired Occupational Health Research in January 2011. Participated in company merger communications and press releases to the media. Worked with remote marketing team to integrate website copy into new platform using Drupal CMS. Developed transitional corporate logo and email marketing templates for announcements to our customers.

Skowhegan, Maine

• Corporate Webmaster• Layout and designed quarterly journal with national distribution• Designed monthly product advertisements for medical journal• Designed sales materials for both print and Web output• Layout and enhanced PDF-based material with interactive forms• Created quarterly Web-based newsletter with national distribution

Various Assignments Through Maine

• Developed GIS Standards Manual and Cianbro mapping templates• Researched market developments and program management leads• Developed hydropower and wind power geodatabases• Assisted in the mapping for the Natural Resources Protection Act permitting efforts• Metadata quality control and spatial data collation• Provided environmental engineering assistance on wind farm project• Developed quality control process to stream line structural and pipeline welding project

Pittsfield, Maine

• Developed river mile data maps for major rivers in New England• Coordinated relicensing efforts for several hydropower developments in Maine, Pennsylvania, Indiana and Alabama• Developed several relicensing Web sites for hydropower clients and stakeholders• Provided GIS natural resources maps for FERC filings• Developed GIS standards manual for data collection/mapping for hydropower client• Revised existing company GIS standards and procedures manual• Corporate webmaster, PowerPoint and marketing materials designer

• Developed GIS geodatabase for county-wide watershed councils nonpoint source efforts• Coordinated several Maine DEP 319 Watershed Assessment Projects in Washington County• Coordinated permitting efforts for river restoration projects• Marketing and brand manager/webmaster• Trained municipal code enforcement officers in nonpoint source pollution detection, prioritization and abatement• Managed SHARE Nonpoint Source Pollution database• Authored field data collection methods manual and grant applications

Orono, Maine

American Academy of Underwater Sciences specialized scientific diving team member responsible for determining the fecundity of green sea urchins along the coast of Maine through test (sea urchin shell) studies and gonad analyses.

Certified Digital Marketing Professional, Marketing

The Digital Marketing Institute is the global certification body for Digital Marketing education. Exclusively designed by practicing.

Certified Digital Marketing Associate, Marketing

This program consists of core functions of digital marketing studying topics such as: Who are your customers, brand storytelling.

B.S. Natural Resources, Marine Resources And Sciences

Activities and Societies: UMaine SCUBA Club

High School Diploma, College Preparatory