Shruthi T S Email & Phone Number

Pune, Maharashtra, India

- Guide and support marketing team to manage tasks effectively.- Develop quarterly plans, set KPIs for team members.- Implement targeted Account-Based Marketing strategy.- Craft content strategies for brand awareness and client engagement, including technical DevOps content.- Lead SEO implementation for increased visibility and lead generation.- Utilize organic SEO and generative AI for personalized lead generation.- Stay updated on industry trends for continuous optimization.- Foster innovation and collaboration within the team.- Analyze performance metrics for data-driven decision making.- Enhancing lead generation through LinkedIn and Google Ads.- Strengthening brand positioning strategies.- Collaborating with DevOps for technical content creation.- Utilizing Factors.ai to map and analyze the buyer's journey.- Establishing a robust lead nurturing pipeline.- Developing outbound marketing strategies.- Implementing email campaigns for lead generation and employee branding using Sender app.

Pune, Maharashtra, India

Built high-performing marketing team, sourcing top talent.- Led the marketing team, achieving 1000% increased brand awareness, 75% higher lead generation, 80% improved conversion rates. - Implemented funnel-based marketing for generating hot and qualified leads in the DevOps landscape- Set clear KPIs, measured team performance diligently.- Conducted regular performance analysis with senior management.- Innovated for market penetration and customer acquisition in Israel, USA, UK, and Netherlands.- Fostered cross-functional collaboration.- Implemented targeted email campaigns for lead nurturing.- Developed and allocated budgets for paid campaigns while formulating strategic plans for LinkedIn and Google ads, driving successful lead generation outcomes.- Orchestrated PR efforts, amplifying brand visibility.- Integrated AI tools for content and lead generation.- Planned and strategized SEO techniques to increase the search traffic and generate leads- Generated leads through organic SEO and generative AI - Led product team in developing an internal tool, from concept to execution, including defining tech stack, workflow, user stories, and POC design.

- Crafted customer-centric content addressing pain points in DevOps.- Created content calendar for LinkedIn, Facebook and Instagram platforms- Produced captivating social media captions.- Collaborated with web developers to enhance the design and user experience.- Crafted web copy tailored to DevOps audience.- Developed marketing materials, including one-pagers, presentations, and whitepapers.- Drove brand awareness and targeted client engagement.- Achieved 150% increase in website engagement.

- Crafted engaging monthly newsletter content- Wrote impactful captions for LinkedIn and Instagram- Ensured quality content on the Learning Management System- Collaborated cross-functionally for integrated campaigns

Bengaluru, Karnataka, India

- Wrote 200+ SEO-optimized articles, blogs, and web pages.- Integrated strategic keywords for better search engine ranking.- Structured web pages according to SEO standards.- Included internal and external links for enhanced credibility.- Optimized images for faster loading and user engagement.- Scheduled and published the articles in the CMS regularly.- Increased 100% organic search traffic

Bengaluru, Karnataka, India

- Managed 30+ client accounts across diverse niches.- Boosted brand awareness through tailored strategies that lead to 280% in brand engagement - Generated 1000+ qualified leads via organic social media marketing.- Designed interactive creatives using Canva for enhanced branding.- Conducted market research for growth opportunities.- Utilized data insights for campaign optimization.- Provided transparent performance reports to the clients.

Bengaluru, Karnataka, India

- Created Pillar Pages and SEO-friendly content to boost online visibility.- Crafted over 2000+ ad copies for social media.- Wrote different niche web copies, blogs, e-books, and brochures.- Designed brochures and E-books in Canva tool.- Developed blog posts optimized for SEO and reader engagement.- Produced scripts and videos for the Ad campaigns.- Engaged in ghostwriting by authoring blogs on behalf of clients.- Generated comprehensive weekly and monthly performance reports to the clients.

Bengaluru, Karnataka, India

- Identified relevant keywords and phrases for the website's content.- Analyzed keyword competitiveness and search volume to prioritize targets.- On-Page SEO: Optimized meta tags, headings, and content for targeted keywords.- Conducted website audits to identify technical issues affecting SEO performance.- Optimized content for targeted keywords while maintaining readability and relevance.- Execute link building campaigns for acquiring high-quality backlinks from authoritative websites.

Bengaluru, Karnataka, India

- Developed B2C branding materials: cards, flyers, brochures, and catalogs.- Crafted website content strategy for increased engagement.- Wrote engaging web copy to captivate users.- Designed website layout for user-friendly experience.- Managed website updates for fresh content.- Oversaw website maintenance and optimization.- Executed field marketing campaigns for brand visibility.- Conducted targeted cold calling for lead generation.

India

- Developed B2C marketing strategy- Designed branding materials like cards, flyers, and brochures.- Developed a content strategy for the website.- Created the website layout and design.- Managed website operations.- Raised brand awareness through Facebook, using both organic and paid methods.

India

Summer Course, Sustainable Agriculture

Master'S Degree, Horticulture

B.Sc, Horticulture