Consultant specialized in Marketing and Marketing Communication strategy.

In charge of contents standardization and localization.

INTAGE is leading marketing research and consulting company in Japan, the largest marketing research firm in Japan, 7th largest globally (AMA Marketing News 2013). Job Description- Managed key FMCG accounts by providing national consumer behavior, sales data, and competitor market consultancy in both Japanese and English.- Planned, analyzed and reported POS and consumer panel data analysis.Major Accomplishments- Helped develop consumer segmentation and purchase relationship by using consumer panel and survey data.- Designed new quantitative scheme to forecast market trend from POS and online search query data.- Led the application management project, coordinated between research and systems departments on client side and our internal systems department.- Mentored new, junior members to provide communication know-how on analysis findings presentation and day-to-day communication.Honors and Awards- Awarded best partnership award from a client Japan managerial team (2012)