Creating a new asset class for Sports & Entertainment rights holders to realize the value of their fan data.

Driving digital strategy and product development for the company’s business divisions and their brands; Sports [NY Knicks, NY Rangers, NY Liberty], Media [MSG Network], and Entertainment [The Garden, Radio City Music Hall, Beacon Theatre, Chicago Theatre, LA Forum, and The Rockettes].Focus is on development and implementation of an overall digital strategy that expands audience experiences, maximizes company growth, and establishes company as a leader in technology innovation and execution.• Led development of Digital Strategies for Sports, Media and Entertainment divisions.• Designed, developed and implemented NY Knicks, Rangers, and Liberty mobile platforms, featuring live video replays, digital ticketing, league/players stats, AR games, in-seat ordering, beacon messaging, & real-time fan interaction via all social platforms.• Initiated facial recognition and ticketless entry platforms to increase security and fan identity.• VR/AR/ chatbot testing and planning for new fan participation.• Leveraged IoT & sensor technologies, AI & chatbot messaging for new customer experiences.• Data Analytics strategy to identify and understand customers and customer journeys to provide personal experiences and drive actionable insights on customers and operations.

Digital media advisor; operational and multi-platform solutions.

A pioneer of cloud-based content solutions, Daylife provides publishers and brands with tools to automatically identify and gather the latest media of all types around any subject, and create content specific to their needs. Acquired by Newscred in 2012.• Led content strategy and development efforts with digital publishers to create better user experiences, increase engagement and improve efficiency, including Thomson Reuters, USA Today, Bloomberg, SKYnews, ESPN, NPR, Guardian, Forbes, NBA, GE, Purina and NASCAR.• Managed worldwide sales and strategic partnerships for this global SAAS provider.• US patent for design and presentation of news in a digital format.

Co-founded strategic/investment unit focused exclusively on media/marketing/ad technologies, for strategic benefit of Publicis Groupe media (Starcom, MediaVest, Zenith, Optimedia) agencies and clients. Responsible for identification, negotiation and oversight of all partnership activity with over one dozen private/startups.As partner within Denuo, the content marketing agency of Publicis Groupe; focused on strategy, invention, and execution within rapidly transforming areas of marketing such as original content, video, social media, and mobile. Clients included Coca Cola, Kellogg’s, Disney, DuPont, and Champion Sporting Goods.

Co-founded content programming / media lab within SMG; leveraging digital technologies to provide new advertising and content marketing solutions for marketers.Clients included Coca Cola and NASCAR.

Developed, launched and managed digital television network distributed throughout cable On Demand platforms throughout US.• Direct management of all aspects of design, development and launch of the cable network.• Overall program strategy and execution of the network, including program development, production, on-air promotion, scheduling and marketing.

Developed, launched and managed two cable television networks and digital sites broadcast throughout Japan, including the first dedicated Women's channel & site [SheTV]. Deep experience in all digital platforms including web, social media and mobile. * Full P&L responsibility for ad sponsored networks. * Leadership for overall program strategy; including program development, production, on-air promotion, acquisitions, localization, and all digital content.

Internet pioneer of collaborative filtering technologies for the web, providing trusted personalization and community solutions for the electronic marketplace.

Developed a complete programming strategy and creative position for two independent Music Television services; MTV Mandarin, and MTV Asia, each targeted toward Asian youth 18-24, and broadcast 24 hours a day throughout Taiwan, Hong Kong, China, Indonesia, Korea, Thailand, and the Philippines.

Established creative position and programming strategy to revitalize the brand identity of the music video network targeted towards adults, 18-34.