Marketing Communications Professional
Execute 360 strategic marketing on Brand & Product Communication- Brand Building: Execute communication materials (engagement actives, KV, banner, content...). - KOL Management: Deploy yearly & Campaign base KOL strategy; supervise content production (social post, live streaming, PR) and KOL relationship.- Social AWO: Manage Samsung fan pages and social outreach activities to reinforce #1 SOV and positive sentiment. - In-store visibility: Develop toolkits including local POP… Show more Execute 360 strategic marketing on Brand & Product Communication- Brand Building: Execute communication materials (engagement actives, KV, banner, content...). - KOL Management: Deploy yearly & Campaign base KOL strategy; supervise content production (social post, live streaming, PR) and KOL relationship.- Social AWO: Manage Samsung fan pages and social outreach activities to reinforce #1 SOV and positive sentiment. - In-store visibility: Develop toolkits including local POP, catalogue & in-store POSM & visual & activation ideas.- Online Retailers: Roll out MKT campaigns and materials at retailers.com & PP.- Promotion: Initiate ideas, sourcing & manage promotion campaigns both communication & logistic.*Achievement: Samsung HA Best Employee of Year 2023 Show less