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TUAN PHAM is the Chief Marketing Officer at Dunmor, a tech-forward and data-empowered national lender to residential real estate investors. He has 20+ years of experience leading high performance marketing teams and programs for a diversity of firms, from rising tech startups to established Fortune 500 companies.His top verticals include finance, technology, REITs, residential and commercial real estate. Tuan holds advanced degrees in communications and management as well as certificates in customer experience and data-driven marketing. He was also an advisory board member for the Rutgers and UCI customer experience programs.STORY: At the age of three, he witnessed the strength of the human will as his family risked everything at sea — from storm to starvation, captivity to death — in the pursuit of freedom. It was the most terrifying time of their lives. Yet, it also taught Tuan his most precious lesson — that dreams build hope, hope builds perseverance, and perseverance is the cornerstone for success. This became his mantra, emblazoned in his heart as a young child.GROWTH: One year after being rescued and acclimating to a new land, Tuan's first-grade teacher saw potential in him and recommended him to the Gifted and Talented Education program (GATE). He tested at the top percentile and was admitted — a feat that has since propelled him to keep on striving for more, from graduating at the top of his class to winning national contests in writing, speech and debate to earning multiple scholarships, graduation, specializations, and expanding his depth, skillset and career.GRATITUDE: Tuan feels blessed and is eternally grateful to everyone he has met and have impacted him in some way, for better or for worse. Each struggle and accomplishment has helped shaped who he is today — stronger, more focused, and more determined to continue pursuing his dreams.STRENGTHS: Multidimensional — Thrives in both arts and science, words and numbers. Old school branding meets new age digital transformation. Gets it done — Can execute across multiple channels. Known for meticulous planning and swift delivery. Sets aggressive goals and exceeds them. Zen — Good with multiple personalities and cross-functional teams. Leads with vision and adaptability. Calm within chaos.TECHNICAL SKILLS: Lead Generation, Marketing Automation, Data Analytics, AI, PR, Branding, Competitive Research, Digital Marketing, Social Media, Email Marketing, Content Creation, Design, Web Development, Customer Experience, UX, UI, SEO, SEM, Retargeting, Budgeting, Nurturing, Conversion, ROI...
Archwest Capital
View- Website:
- archwestcapital.com
- Employees:
- 67
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Chief Marketing OfficerArchwest CapitalIrvine, Ca, Us
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Chief Marketing OfficerDunmor May 2024 - PresentLos Angeles, California, UsDunmor is a technology-forward, data-empowered national lender specializing in residential real estate investment loans. Established in 2021, the company provides short-term bridge loans, fix and flip loans, ground up construction loans, and rental financing for residential and multifamily investment properties. Dunmor works directly with borrowers and brokers, offering competitive rates, efficient closings, and exceptional customer service. -
Chief Marketing OfficerCorevest Finance Sep 2020 - May 2024Irvine, California, Us -
Senior Vice President Of MarketingCorevest Finance Apr 2016 - Sep 2020Irvine, California, UsCoreVest Finance is the leading lender to residential real estate investors, nationwide. The company provides attractive long-term debt products for stabilized rental property portfolios, short-term credit lines for acquisitions and fix and flip as well as a complete build to rent program. CoreVest has helped thousands of investors, financing more than $20 billion in investment loans and funded over 150,000 units.• Partner with the Senior Management team to develop and execute best-in-class strategies for branding, advertising, digital marketing, events, public relations and promotional campaigns• Collaborate with business units on product development and corresponding marketing strategies to boost lead acquisition, market share and revenue• Responsible for the design, development and delivery of web presence as well as social media presence, content curation across multiple communication channels• Develop and maintain knowledge of industry, economic, market conditions, rates, vendors and competition; remain informed of trends and developments in the market and changes to any regulations governing the companies' products and services• Evaluate investor, client and customer service levels and continue to develop the ideal customer experience for each market segment
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Advisory Board Member, Cx Program At Rutgers And UciRutgers University Feb 2019 - Sep 2023New Brunswick, Nj, UsRutger’s Customer Experience Program helps professionals better understand the customer experience journey and develop practical skills as well as deep insights, to apply and integrate innovative CX methodology throughout the workplace or organization. Clients such as Adobe, Comcast, Dun & Bradstreet, Johnson & Johnson, Prudential, Salesforce, Tiffany & Co. and many others have trained their workforce through this program. The program was later moved to the University of California, Irvine. -
Vice President Of MarketingRealtymogul.Com Mar 2015 - Apr 2016Los Angeles, California, UsRealtyMogul.com is an online marketplace for real estate, connecting borrowers and sponsors to accredited and institutional investors. RealtyMogul.com has more than 200,000 members and has helped fund $500MM in transactions, totaling over $2B in property value and has returned more than $170MM to investors. • Grow, develop, facilitate and motivate an elite marketing team to execute and deliver upon aggressive goals and timelines to achieve hyper growth• Analyze performance data and behavioral statistics within multiple channels, iterations and A/B tests to provide strategy for smarter, more effective campaigns - online and offline• Provide direction and execution on messaging content and creative design, managing and delivering on goals and projects for marketing, branding and user experience• Build ROI tracking infrastructure and drive implementation to improve sales and marketing closed loop attribution and decision making• Grow and optimize lead acquisition and conversion, quantitatively and qualitatively, with a strong focus on digital, sales enablement, and partnerships -
Director Of Marketing And Business DevelopmentPuredia Nov 2011 - Mar 2015Irvine, California, UsPuredia was founded by an innovative doctor, researcher, world traveler, and real estate mogul. It is the premier supplier for natural products and ingredients, harvesting from one of the largest and purest organic farms in the world.• Lead the ground-up development and execution of all sales and marketing communications initiatives, including brand strategy, messaging, pricing, positioning, product launch, advertising, customer acquisition, sales promotions, demos, collateral, tradeshows, campaigns, social media, websites, lead generation, and public relations for Puredia/Tangut USA businesses• Actively recruit, develop and manage the sales and marketing communications teams with professional and proactive thinkers and executors• Help achieve national distribution by the top distributors, brokers and retailers, increasing sales significantly on a quarterly basis • Develop and maintain effective relationships with key industry influencers, trade media and strategic partners• Help company win top industry awards for every product, receiving frequent media coverage and brand recognition -
Director Of Investor MarketingStrategic Storage Holdings, Llc Jul 2010 - Oct 2011UsStrategic Storage Trust, a REIT and parent company of SmartStop Self Storage, sold to Extra Space, the largest self-storage management company in the United States for $1.4 Billion.• Develop marketing campaigns and direct all marketing related activities, including design, research, branding, marketing, advertising, fulfillment, public relations and vendor relations• Improve digital marketing efforts such as Web, email marketing, social media sites, partner sites, review sites and SEO• Launch and manage new Websites and industry-first iPhone, iPad, Blackberry and Android Apps• Help lead to the rapid growth of the company by working collaboratively with executive leadership in sales, accounts and operations teams -
National Marketing And Business Development WriterCbre Jul 2008 - Jun 2010Dallas, Tx, UsCBRE is a Fortune 500 company and is the world’s largest commercial real estate services and investment company, with the #1 global market position in leasing, property sales, outsourcing, property management and valuation. CBRE is also the largest commercial property developer in the United States, and has nearly $148 billion of Assets Under Management. It serves clients in over 100 countries, including nearly 90 of the Fortune 100.• Partner with executives and national market leaders to develop, produce and manage high level business proposals, presentations and marketing deliverables• Review internal and outgoing communications for style and consistency against AP writing standards in memos, press releases, bios, case studies and company website• Elevate overall content, graphical layout and national delivery platform through the creation of marketing templates, resources and guides• Increase business win ratio, including the acquisition of the largest national and international accounts -
Head Of Content And StrategyMdg Advertising Jul 2001 - Jun 2008MDG Advertising is a niche marketing, advertising and public relations agency focusing on specific, segmented markets based on income, ethnicity, location, behaviors and preferences.• Develop, articulate and oversee the broad strategy for client marketing and advertising campaigns, balancing traditional and digital marketing efforts to maximize client budgets and optimize returns• Build and manage client relations and client retention efforts, multiplying account base year after year• Chair, director and keynote speaker at large scale events such as national media expos and the Miss Universe Red Carpet Premiere• Clients include Fortune 100 companies in a broad range of industries from real estate to finance to luxury travel
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Sat InstructorSylvan Learning Oct 1996 - May 2001Bedford, Texas, UsSylvan is the number one tutoring brand and a Franchise 500 member with more than 800 locations in North America.• Recruited to tutor the SAT and SAT II after scoring in the 95th percentile.• Personally tutored more than 1,000 students, helping to boost their scores by an average of 200 points.
Tuan Pham Skills
Tuan Pham Education Details
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Purdue UniversityCommunications -
Uc IrvineCustomer Experience Program
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University Of California, Riverside - A. Gary Anderson Graduate School Of ManagementMarketing
Frequently Asked Questions about Tuan Pham
What company does Tuan Pham work for?
Tuan Pham works for Archwest Capital
What is Tuan Pham's role at the current company?
Tuan Pham's current role is Chief Marketing Officer.
What is Tuan Pham's email address?
Tuan Pham's email address is tu****@****ail.com
What is Tuan Pham's direct phone number?
Tuan Pham's direct phone number is +194934*****
What schools did Tuan Pham attend?
Tuan Pham attended Purdue University, Uc Irvine, University Of California, Riverside - A. Gary Anderson Graduate School Of Management.
What are some of Tuan Pham's interests?
Tuan Pham has interest in Children, Outdoors, Environment, Education, Poker, Hiking, Sports, Disaster And Humanitarian Relief, Human Rights, Golf.
What skills is Tuan Pham known for?
Tuan Pham has skills like Marketing, Social Media Marketing, Digital Marketing, Marketing Strategy, Leadership, Strategy, Email Marketing, Management, Marketing Communications, Negotiation, Public Relations, Start Ups.
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