Lovepop combines imagination and engineering to add meaning to people's lives. We aim to help our customers build and strengthen personal relationships in a way that transcends the superficial connections common in a hectic, digital world. Visit Lovepop.com to explore hundreds of designs.

Fractional CMO and advisor for early to growth stage startups to unlock and scale revenue and user growth effectively. Focus in Ecommerce, Marketplaces and DTC brands.Specialties: Performance Marketing | 360 Marketing Strategy | Launching 0-1 Net New Growth Catalyst Programs

Responsible for overall business strategy and growth for the Kt by Knix teen brand. Owned full P&L responsibility, accountable for all marketing efforts, revenue goals, budgets, and key business functions. Established brand vision, set tactical and strategic roadmaps to deliver accelerated business performance. Knix was acquired by Essity in September 2022.Knix is a high performance intimate apparel company aimed to nix the bad and make the good even better. We believe it's time underwear did more. That's why we're changing it for good. Named the 6th Fastest Growing Company in Canada and the Fastest Growing Apparel brand by the Globe and Mail, a Knix item is sold every seven seconds.

Led growth, brand, content, and business development teams. Reported directly to CEO, supported overall business strategy and drove profitable revenue and user growth.Babylist is the leading vertical marketplace and commerce destination for baby, driving purchase decisions for more than 8 million people each year. Utilizing robust proprietary data, patented technology, and unbiased editorial guidance, Babylist recommends expert-tested products to those starting their parenting journey so loved ones can offer their support. Babylist registries connect new parents and their community of family and friends who help plan, prepare, and shop for a child's arrival. Babylist is the generational brand in baby, leading the $67 billion baby products market as the trusted go-to solution for growing families.

Red Tricycle was acquired by Tiny Beans Inc in 2020.

Joined as first full-time employee and reported directly to CEO. Led marketing team to scale user growth across newsletters, mobile apps and website through strategic partnerships, grassroots community efforts, viral social campaigns, and paid acquisition channels. Red Tricycle is the #1 resource for families planning their weekends. We offer inspiration, discovery and solutions to get people off of the sofa and onto their next family adventure. Backed by Trilogy, Maveron, zulily, CrunchFund, 500 Startups, Bob Pittman, Paul Buchheit, Jason Calcanis and other movers and shakers in the digital space.

Worked with the founding team to create and execute the strategy for overall growth initiatives for this early stage consumer tech start up. Formulated and implemented digital marketing strategy, oversaw market research and data analysis to identify opportunities to get to the product market fit. Lully, a Stanford Biodesign spin-out and Y Combinator backed company, develops consumer products to improve sleep for all ages. Lully's proprietary, proven technology can safely adjust sleep stages to prevent awakenings and avoid troublesome parts of sleep. The first product, the Sleep Guardian, is the only solution that stops night terrors. The Sleep Guardian goes under the mattress and uses precise vibrations to keep children in the healthiest stage of sleep. This avoids the night terror completely. Parents can track their child’s sleep through the Lully app. It’s simple and it works!