Ashley Tucker Zatcoff Email & Phone Number

Houston, Texas, United States

Houston, Tx

Houston, Texas Area

Houston, Texas

Houston, Tx

Ensure team members are creating excellence for clients through public relations, social media and marketing efforts. In charge of overseeing all strategic plans and managing team members' execution of campaigns and daily tasks. Act as the point person and liaison for accounts internally and externally and lead communication efforts with clients. Respond to all client concerns and provide marketing, social media and business consultation.Produce content strategy and overview documents for clients as well as draft and oversee all press releases, media advisories, press statements, social media posts and online initiatives. Train team members on all tools and processes necessary for their jobs and manage their daily tasks and workload. Conduct weekly 1x1 meetings with team members to discuss clients and career growth. Lead bi-weekly client meetings with internal team as well as external client meetings.

Houston, Tx

Lead team members in creating excellence for clients with deep understanding of all social media and public relations elements.Build strategic plans including social media editorial calendars, blog topics and schedule, online campaign elements and public relations opportunities to drive excitement and brand-awareness on behalf of each client. Execute and evaluate all social media strategic plans. Strategize for and manage all client social media platforms including Facebook, Twitter, Instagram, Pinterest, LinkedIn, Google+ and review site pages facilitating two-way communication resulting in increased audience and engagement levels. Measure, analyze and report growth for all accounts. Produce engaging blog posts and email marketing pieces that share exclusive news and information to direct traffic back to client websites.Basic graphic design work for web.

Houston, Texas Area

Lead team members in creating social media excellence for clients with deep understanding of all tactical elements.Strategize for and manage all client social media platforms including Facebook, Twitter, Instagram, Pinterest, Google+ and review site pages facilitating two-way communication resulting in increased audience and engagement levels. Measure, analyze and report growth for all accounts. Use social media to seek and engage in conversations taking place in order to benefit goal of the client.Attend client events to live post on social media platforms.

Columbia, South Carolina Area

Produced and distributed all news releases, email marketing pieces and the internal newsletter.Copywriting and production of advertisements, web and print pieces including printed newsletter.Established and implemented a social media marketing campaign balancing event promotion, organization education, sweepstake opportunities and evergreen updates.Managed all social media sites and campaigns including Facebook, Twitter, YouTube, Instagram and FourSquare facilitating two-way communication resulting in increased audience.Updated website content including online calendar, homepage promotions and copy editing.Identified and developed print and television media opportunities/stories for the organization.Responsible for coordinating media appearances and representing HCF in various media outlets.Oversaw and facilitated advertising, outreach and partnership opportunities.Coordinated and managed relationships with printers, designers and mail houses for timely execution of printed marketing materials.Graphic Design for both print and web.Updated contact and media lists creating targeted audiences based on organization needs.

Columbia, South Carolina Area

Assisted Director of Marketing in production and management of all e-communication, website updates, news releases, print materials, social media platforms, media relations and graphic design needs.

Columbia, South Carolina Area

Managed all social media sites and campaigns including Facebook, Twitter, YouTube and FourSquare facilitating two-way communication with customers.Created and executed a social media strategic plan resulting in a 70 percent increase in fans and 3,000 percent increase in daily active users on Facebook.Produced and sent news releases, email marketing pieces, the internal newsletter and various promotional videos.Updated contact and media lists.Updated website content.

Wrote press releases, media advisories and articles for internal and external newsletters.Assisted in managing social media sites.Assembled press kits and outreach materials for promotional events.Added events to community calendars increasing program awareness in different media outlets Managed marketing materials at Main Library.Monitored local media for RCPL mentions.Compiled survey results for research analysis.

Assisted in daily operational business function.UNeed2Know Radio Program Intern: Scheduled six radio guests daily.Updated Facebook and Twitter daily.Created talking points for radio host.Produced four radio advertisement spots.Archived radio show daily.Updated web page daily via Microsoft Front Page.South Carolina Small Business Chamber of Commerce Intern: Researched potential members.Created contact lists.Sent releases on Vertical Response.Assisted membership coordinator with BuySC campaign.