Tucker Erickson Email & Phone Number

Chicago, Illinois, United States

Greater Chicago Area

-Responsible for driving $1 Billion in annual revenue for clients in the Affiliate Channel-Own relationships for multiple enterprise-level accounts and oversee day-to-day account teams, ensuring client-goals are met and exceeded through strategic growth-Advise internal teams on product improvements based on client feedback and industry trends-Support sales teams on critical prospect pitches with Fortune 100 leadership teams by providing industry insights and best practices-Work to better align client-facing teams internally and uncover operational efficiencies-Directly oversee performance and career growth of four junior team-members-Interview, train, and mentor new team membersClient Relationships: Best Buy, Hilton, Hulu, Nordstrom, PNC Bank, Trunk Club, Vera Bradley

-Key relationship owner and account-lead responsible for the overall success of multiple affiliate marketing programs that drive in excess of $550MM in annual revenue-Utilize data, consumer insights and client brand requirements to determine how to position clients for success in the affiliate channel-Directly oversee 4 junior team members and help support their growth within the organization, educating them on client services best practices, and ensuring their career development-Support the sales team in critical prospect pitches, including interfacing directly with Fortune 100 merchants -Regular webinar guest speaker, providing industry-leading merchants guidance on how to effectively manage their affiliate marketing programs-Global internal project lead - leading the go-to-market strategy for a developing product-Experience leading campaigns with global powerhouses in the Travel, Department Store, Automotive, and Apparel & Accessories verticalsClient Relationships Include: Hilton Hotels, BestBuy, The Bon-Ton Stores, Vera Bradley, Charles Tyrwhitt, TireBuyer

Greater Chicago Area

-Key client-owner leading multiple enterprise accounts that drive revenue in excess of $400MM annually-Trusted performance marketing consultant, leveraging first and third party data to advise multiple Fortune 1000 brands on profitable performance marketing strategies-Co-Chair of Rakuten Advertiser University, educating new client contacts on industry best practices -Mentor to several new hires and junior team members-2016 Rakuten Marketing Annual Awards - 'Best Team Player' award winnerClient Relationships Include: Hilton Hotels, Sperry, Merrell, The Bon-Ton Stores, Keds, Vera Bradley, Charles Tyrwhitt, TireBuyer, Saucony

Greater Chicago Area

-Strategic team lead on multiple mid-tier accounts and key supporter on numerous enterprise accounts critical to the overall success of the company-Developed omni-channel strategies and initiatives to meet and exceed client’s KPI goals-Owned and managed a multi-million dollar affiliate marketing portfolio that grew at an average rate of 151% YoY-Looked at as a go-to thought leader within the company and affiliate marketing industryClient Relationships Include: Sperry, Merrell, The Bon-Ton Stores, Keds, CBS Sports, Stride Rite, Charles Tyrwhitt, Saucony, FTD/ProFlower

Greater Chicago Area

Rakuten Marketing provides Fortune 500 and other prominent e-commerce businesses a wide range of omni-channel marketing services including Search Marketing, Display/Retargeting, Lead Generation, Attribution, and Affiliate Marketing. Advertisers can increase their online sales by leveraging Rakuten Marketing's massive performance marketing network, along with expert consultative services and patented technology. Rakuten Marketing has been named the #1 Affiliate Marketing company in the world each of the last three years.

-Led team of 3 employees in restructuring internal drive system to enhance usability and functionality-Developed and implemented a new internal and external corporate marketing plan-Voluntarily participated in a rotational program to gain experience with Account Coordinators, Account Managers, and Account Supervisors-Actively engaged in numerous client projects

-Completed multiple in depth RFPs which directly led to new business-Attended 20+ live sales calls with prospects-Modified and enhanced company sales presentations to better fit the needs of customersB2B Marketing & Sales Services. The Mx Group has provides leading-edge B2B sales and marketing services that transform how companies brand, market and develop their customer base. The Mx Group is a full service marketing agency that provides customers valuable lead generation and closed-loop lead management through a set of cutting edge industry best practices.

-Managed the workflow of 300+ jobs throughout the business on a monthly basis-Coordinated multiple direct mail projects, steadily increasing company revenue-Trained new employees to effectively use Workamajig, an internal company workflow system MarketSense is a full-service business-to-business marketing agency located just outside of Chicago. For more than 20 years, MarketSense has created loyal customers for its clients by fusing ideas and technology. The agency provides a highly unique mix of integrated services, including award-winning creative, closed-loop lead generation and management, and web and software development. A privately held company, MarketSense was named one of the top business-to-business agencies by Crain’s BtoB magazine for each of the past five years.

Management - Sales & Marketing, Business, Management, Marketing, And Related Support Services

Dean's List and University Honors Sales & Marketing Management Minors: Economics, Business Management -Certificate of Entrepreneurship.

Doing Business In China Study Abroad Program

-Developed an understanding of the driving forces of China's economic growth phenomenon over the last 30 years and the future outlook.