Tuğberk Yağcıoğlu Email & Phone Number

İstanbul, Turkey

Istanbul, Türkiye

İstanbul, Türkiye

Tematik is an agency that supports the digital and traditional marketing activities of global brands, mainly in the agricultural sector, in Turkey. Its services include digital marketing, advertising and media, event and organization management.- Managing the digital marketing, social media, and content management activities of global brands such as BAYER, KWS Group, Volvo, Corteva Agriscience, Pioneer Seeds, Sumi Agro, Vilmorin, and 4 more.- Functionally leading team of a sr. social media manager, two social media specialists, two graphic designers, and a performance marketing manager.- Managing and implementing targeted advertising campaigns through META Business Manager.- Directing the digital strategies of the brands above.- Regularly producing and analyzing the contents of clients.- Making optimizations and projects to make sustainable community engagement.- Creating influencer marketing projects.- Periodically reporting the statistics of the pages to clients.- Developing and implementing long-term social media projects for global clients.- Preparing and tracking the creative ideas, briefs, contents, and copywriting with the team.Achievements:- Became a member of META Business Partner- Awarded as one of the most successfully managed ad accounts among the top 500 accounts worldwide by META in the last two years.- A client, ranked first in 2020 and 2021 for digital marketing activities for agriculture in the US.

Istanbul, Turkey

In addition to previous title;- Led a team of social media team, including social media specialists, and graphic designers.- Developed, implemented, and tracked paid social ad campaigns through META Business Manager. (Facebook & Instagram)- Created and implemented YouTube and LinkedIn Marketing activities.- Directly created visuals or kept briefing graphic designers through Adobe Cloud.- Became a decision-maker member of long-term strategies.- Improved the perspective of digital projects as a result of pandemic situations.Achievements:- Within the agricultural sector as a whole, the highest reach on Facebook in Turkey was reached four years in a row.- In the agriculture sector, the highest reach figures were achieved among all competitor brands across Europe in 2018 and 2019.

Istanbul, Turkey

In addition to the previous title;- The number of brands in charge doubled.- Were a member of the short-term social media strategies for clients. - Started to prepare monthly strategic content presentations for the channels.- Developed and implemented attractive new digital projects to improve the community engagement of related social media accounts.- Developed external relationships and managed the briefing process for our brand partnership collaborations.

Istanbul, Turkey

- Planned and developed creative ideas and engaging contents for our global social clients including Facebook, Instagram.- Prepared the required creative briefs in light of digital trends and clients' needs and made the content creatives with graphic designers.- Scheduled and shared social content through META Business Manager and Hootsuite to the pages of clients.- Monitored and analyzed weekly, monthly and yearly performance statistics and metrics.- Regularly checked the written requests, direct messages and comments of followers, and daily reported to clients representatives.

İstanbul, Türkiye

ÇapaMarka is a well-established company with a large number of high-following social media accounts, including entertainment venues and restaurants, as well as news channels.Created content for Twitter, Instagram, Snapchat, and Facebook accounts of the company which has been giving service about food, entertainment and journalism. Researched articles and assisted interviews of İzzet Çapa, former Hürriyet Newspaper writer and TV-programmer.

Istanbul, Turkey

Selkoç is working in the heating sector in Istanbul/Turkey facilities operating manufacturing of gas and liquid sealed burners.Productions are in accordance with European standarts and are being sold to foreign countries.Was responsible in customer relations, marketing communications and corporate communications. Was actively involved in operations such as process management, proposal processes, preparation of catalogues and brochures, and advertising campaigns.

İstanbul, Türkiye

Autocar is the world's first automobile magazine, which started its publication life in 1895. - Researched for articles and statistics to be included in Autocar Magazine (Turkey), that had been published on automobiles.- Tested the cars related to the content to be published in the magazine and did exterior shots with these cars.- Worked with Doğan Kabak, one of the most famous influencers and YouTubers in Turkey with his channel on automobiles.

Master Of Business Administration - Mba, Dissertation State

Bachelor'S Degree, Business Administration, Scholarship Student

Minor, Public Relations And Advertising

Primary, Secondary And High School Education