- Co-ordinated marketing efforts between product design and marketing teams to promote Fibe’s 2 major BNPL products, Edtech and Healthtech segments.- Coordinated agency collaborations, ensuring creation of 120+ creatives for BNPL products providing precise guidelines and constructive creative feedback.-Organized an event for 50+ collection agency partners throughout India managing the event flow and guests and other logistics.

-Collected and analyzed the customer data for more than 1000+ customers.-Helped in creating and executing customer retention campaigns-Gathered feedback from customers regarding their experiences with the company's products/services.-Used their feedback to drive continuous improvement in products and customer service.

-Performed marketing ananlysis and research on the latest trends for Instagram-Made engaging campaigns and virtual meets for the teams and volunteers -Involved in hosting marketing event like Coda-thon with a footfall of 200+ participants. Made promotional contents for the online event.