Tunahan Onay Email & Phone Number

Toronto, Ontario, Canada

Toronto, Ontario, Canada

- Conducted competitor analysis and implemented strategic initiatives for brands not utilizing our publishers for their campaigns.- Focused on increasing current customer volumes and acquiring new customers unfamiliar with PG or PD deals.- Innovated by creating new, beneficial ad units and successfully marketed these units through programmatic deals, thereby increasing income without relying on popular ad units.- Managed trading deals involving rate cards, returns, and KPIs.

Istanbul, Turkey

- Led the conceptualization and execution of media projects, integrating digital elements with traditional mediums like TV, Radio, and Newspaper for high-capacity campaigns. - Took a proactive stance in revenue generation by crafting exclusive digital content, collaborating with columnists, editors, and influencers to ensure a diverse range of engaging materials. - Introduced innovative advergame ideas, staying ahead of industry trends and offering solutions to clients for impactful digital campaigns.- Oversaw the digital media integration process of Pantene Altin Kelebek, a prestigious annual awards ceremony in Turkey that recognizes and celebrates achievements in the country's television and entertainment industry. This involved collecting first-party data, web site operations, digital media planning process management. - Managed digital media operations for Karaca Incili Gastronomi, a culinary endeavor that showcased the richness of Turkish gastronomy.

Istanbul, Turkey

- Led the creation of diverse sponsorship contents, including one-shot launch campaigns and enduring always-on long-term contents. Managed end-to-end sponsorship campaign processes, overseeing content creation, reporting, and financial procedures.- Developed innovative video and native text content ideas across varied industries, including technology, electrical products, automotive, fashion, cosmetics, and lifestyle.- Established relationships with brands and agencies, securing sponsorship content deals. Managed sponsorship categories and ghost pages deals, collaborating with major global agencies such as Group M, OMD, Universal McCann, Carat, Ingage, SEM, and renowned PR agencies like Weber Shandwick, Sobraz, Golin, Gravital, Effect BCW.- Developed partnerships in content creation, gaining skills in Google Analytics, Google Data Studio, and enhancing overall content creation capabilities.- Conducted research for new sales channels proactively, identifying opportunities for business growth and staying ahead of industry trends.

Istanbul, Turkey

- Controlled digital advertising inventory within the media landscape.- Conducted competitor analysis to enhance strategic decision-making.- Proactively initiated and scheduled meetings with potential clients.- Played a role in preparing and delivering project presentations, highlighting the value propositions and solutions offered by Doğan TV.

Istanbul, Turkey

- Engaged in thorough research on integrated digital marketing tools, contributing to the optimization of marketing strategies and campaigns.- Prepared simple reports using Google Analytics, translating data into actionable insights.- Actively participated in physical promotional activities, integrating online and offline marketing efforts for a comprehensive brand presence.

Türkiye

Sponsorship Sales

Master'S Degree, Brand Management And Retail

Pr & Advertising