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Tu P. Email & Phone Number

Paid Social Associate @ Dentsu | Digital Marketing Captain @ COOP at dentsu
Location: Orlando, Florida, United States 8 work roles 3 schools
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Role
Paid Social Associate @ Dentsu | Digital Marketing Captain @ COOP
Location
Orlando, Florida, United States

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Tu P. is listed as Paid Social Associate @ Dentsu | Digital Marketing Captain @ COOP at dentsu, based in Orlando, Florida, United States. AeroLeads shows a matched LinkedIn profile for Tu P..

Tu P. previously worked as Associate, Paid Social at Dentsu and Sr Digital Marketing Captain at Coop. Tu P. holds Apprenticeship, Digital Marketing from Coop Careers Fellowship.

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dentsu

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Profile bio

About Tu P.

As a results-driven digital marketer specializing in paid search and paid social, I possess a robust skill set honed through a rigorous 200+ hour apprenticeship at COOP Careers. During this experience, I successfully optimized client campaigns, driving substantial web traffic and boosting conversions and ROI.Armed with a Bachelor's degree in E-Business Marketing, I navigated challenging roles, such as Sr Project Deliverable Specialist at Robert Half, where I led teams to surpass program goals, reducing project turnaround times by an impressive 60%.Currently serving as a Paid Social Associate at Dentsu, I manage and execute paid social media campaigns for esteemed clients, including Chili's. Actively engage in campaign optimization, monthly billing, and reconciliation, I generate bi-weekly wrap reports on campaign performance, highlighting key metrics and insights. Additionally, I analyze data to provide actionable recommendations for improving campaign effectiveness.In my role as a Digital Marketing Captain, I maintain an exceptional 99% participation rate, underscoring my dedication to education and community engagement. My diverse experience includes roles as a Paid Search Intern at Dentsu Media and a social media intern at JW Marriott, finely tuning my expertise in data analysis, keyword research, audience and competitor research, bid management, and campaign optimization.With a relentless drive and passion for digital marketing, I am eager to leverage my skills in future endeavors, contributing to the continued success of paid search and paid social campaigns.

Current workplace

Tu P.'s current company

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dentsu
Dentsu
Paid Social Associate @ Dentsu | Digital Marketing Captain @ COOP
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8 roles

Tu P. work experience

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Associate, Paid Social

Current

Tokyo, Jp

- Clients: Chili’s, McCormick

Nov 2023 - Present

Sr Digital Marketing Captain

Current

New York, New York, Us

Sep 2023 - Present

Senior Project Delivery Specialist

Menlo Park, Ca, Us

-Pioneered New Mentoring Program: Successfully designed and implemented a highly effective mentoring program for new employees, resulting in an impressive 25% decline in employee turnover rate during the 1st and 2nd quarters of 2023.-Streamlined Application Review Process: Conducted meticulous review of over 75 applications per week for CBRAP1 and CBRAP2 programs, ensuring accurate verification of tenant candidacy while cross-referencing for fraudulence.-Data Analysis and Insights: Leveraged strong knowledge of SQL and adeptness with Pivot Tables to extract and analyze data, generating valuable insights that facilitated informed decision-making within the team.-Dynamic Dashboard Creation: Skillfully compiled visually engaging dashboards and comprehensive reports using Microsoft Excel and Tableau, enabling efficient tracking and analysis of key performance indicators (KPIs).-Collaborative Cross-Functional Guidance: Collaborated with cross-functional teams to ensure cohesive and consistent guidance across various rental assistance programs, fostering a unified and efficient approach.

Dec 2020 - Nov 2023

Grant Processor

Chicago, Il, Us

-Streamlined information flows and improved data quality to ensure the efficiency of the verification process-Managed the procedure of paying thousands of small businesses and non-profits worth over $100 million in grants on SQL and AirTable.

Oct 2020 - Dec 2020

Digital Media Intern

London, England, Gb

-Worked closely with top-notch world clients such as HONDA, and Rohto Pharmaceutical, implemented and developed new online marketing strategies to increase sales and drive sustainable growth-Administered client data, and applied insights by using Keyword Planner, Fanpage Karma, Google Trends, and SEMRush to conduct data-driven reports, keyword lists, and weekly reports and assist with the overall campaign optimization-Partnered with creative media and digital vendors of leading local e-commerce platforms (Lazada, Shopee) to create captivating ad copy and visual assets; resulting in an impressive 20% reduction in campaign launch time-Built, launched, and optimized paid search and paid media campaigns including Google Ads, Meta, and Instagram Ads resulting in 40% new sign-ups and 15% conversion rates

Jun 2019 - Aug 2019

Social Media And Marketing Intern

Kien Giang, Kien Giang, Vn

-Served as Marcom Assistant, monitored and raised brand awareness using Resort’s online platforms such as Facebook with over 40,000 followers, Instagram with over 11,000 followers, and on-site communities to engage with online users as well as promote the latest resort’s news and promotions. -Created and edited varieties of different types of digital content, based on the company objective, such as daily content for resort’s fan-pages, with an average of 1,000 reaches/ engagements per post. -Prepared clipping reports on summer collaborative campaigns such as HMx JW Marriott Phu Quoc, Dissaya College x JW Marriott Phu Quoc, and other international KOLs’ trip to the resort. -Measured social media analytics and analyzed customer behaviors using Facebook Insights and Hyp3r.

Jun 2018 - Aug 2018

Internship

Olympic Centre Company -Vietnam

-Provided strategic and promoted firm’s awareness on social media-Managed planning lectures for each class and developing the quality of the center after every course-Prepared posters, invoices, reports and financial statements for the center via Microsoft Words,Excel, PowerPoint and Photoshop software.-Conferred with clients and maintain good relationships with community referral sources likeschools and other English centers.

Jun 2016 - Aug 2016

Crab Festival Greeting Assistant

Crab Festival Port Angeles

-Greeted guests and welcoming tourists to the festival.-Introduced the local specialities and customs.-Experienced new cultures and ethnicities.

Aug 2015 - Aug 2016
3 education records

Tu P. education

Apprenticeship, Digital Marketing

Coop Careers Fellowship

Bachelor Of Business Administration - Bba, E-Commerce/Electronic Commerce

Western Michigan University - Haworth College Of Business

Associate Of Arts (A.A.), Digital Marketing

Peninsula College
FAQ

Frequently asked questions about Tu P.

Quick answers generated from the profile data available on this page.

What company does Tu P. work for?

Tu P. works for dentsu.

What is Tu P.'s role at dentsu?

Tu P. is listed as Paid Social Associate @ Dentsu | Digital Marketing Captain @ COOP at dentsu.

Where is Tu P. based?

Tu P. is based in Orlando, Florida, United States while working with dentsu.

What companies has Tu P. worked for?

Tu P. has worked for Dentsu, Coop, Robert Half, Women'S Business Development Center, and Dentsu X.

How can I contact Tu P.?

You can use AeroLeads to view verified contact signals for Tu P. at dentsu, including work email, phone, and LinkedIn data when available.

What schools did Tu P. attend?

Tu P. holds Apprenticeship, Digital Marketing from Coop Careers Fellowship.

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