Tushar Pathak

Tushar Pathak Email and Phone Number

App Acquisition | Growth Marketing | Performance Marketing | ASO & Organic Growth | Growth Leader @ Bajaj Finserv | Ex-Treebo @ Bajaj Finserv
pune, maharashtra, india
Tushar Pathak's Location
Bengaluru, Karnataka, India, India
Tushar Pathak's Contact Details

Tushar Pathak work email

Tushar Pathak personal email

n/a

Tushar Pathak phone numbers

About Tushar Pathak

* 6+ years of experience in digital marketing.* Currently working in a British Travel Awarded OTA(Online Travel Agency)* Experience in handling a cumulative budget of Rs 70 Lakh+/mo for App Marketing.* Experience in targeting Indian and UK audiences. * Thorough understanding of analytics tools like Appsflyer, Branch, GA, & Amplitude.* Marketing automation expert. Tools used - WebEngage, CleverTap, and MoEngage. Currently using Webengage in Teletext Holidays* Data-driven Growth marketeer with track record of achieving targets.* Proficient in Excel and basic knowledge of SQL.

Tushar Pathak's Current Company Details
Bajaj Finserv

Bajaj Finserv

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App Acquisition | Growth Marketing | Performance Marketing | ASO & Organic Growth | Growth Leader @ Bajaj Finserv | Ex-Treebo
pune, maharashtra, india
Website:
bajajfinserv.in
Employees:
24929
Tushar Pathak Work Experience Details
  • Bajaj Finserv
    Lead
    Bajaj Finserv Jul 2023 - Present
    Pune, Maharashtra, India
  • Bajaj Finserv
    Senior Cluster Manager
    Bajaj Finserv Mar 2022 - Jun 2023
    Pune, Maharashtra, India
  • Bajaj Finserv
    Cluster Manager
    Bajaj Finserv Dec 2020 - Feb 2022
    Pune, Maharashtra, India
  • Teletext Holidays
    Marketing Manager
    Teletext Holidays Sep 2019 - Nov 2020
    Hyderabad, Telangana, India
    * Managing all things biz for Mobile App - Digital Campaigns, Product enhancements, Performance dashboards, & ASO* Handling cumulative budget of Rs 70 Lakhs+ per month for the app(UK market)* 2nd Highest ROI channel at 4.2, highest ROI channel among paid channels.* Increased app share of biz (bookings) by 35% YoY* Setting up and planning UAC campaigns from the scratch. Optimizing campaigns to achieve target CPA* Push notification automation - helped in increasing the lead gen by 5%* Working closely with the product and tech team for product enhancements, prioritizing the tasks as per biz requirements, and monitoring the progress using JIRA.* Reporting app biz metrics and plan to leadership team every month
  • Treebo Hotels
    Product Operations Manager
    Treebo Hotels Jun 2018 - Sep 2019
    Bengaluru, Karnataka, India
    * Handling cumulative budget of Rs 60 Lakhs+ per month.* Ideating and managing App marketing campaigns on FB, UAC, and other channels.* Increased app conversion by 1%PP (Percentage Point).* Marketing automation for App and Web - Ideating and creating User Journeys for users in different stages of the funnel.* Running Remarketing campaigns on Criteo and RTB house targeting top-funnel customers aggressively.* A bridge between Marketing and Product team
  • Pinkblue.In
    Digital Marketing Manager
    Pinkblue.In May 2017 - Jun 2018
    Bengaluru, Karnataka, India
    * Planning and executing the site merchandising calendar.* Drip campaigns for repeat customers.* Managing Insales(voice process) team for Online lead management and conversion. I've grown this project from the scratch to Rs. 30 Lakh+ revenue making category.* Reduced the Cost of Sale from 14% to 8% through targeted communication.
  • Finomena
    Online Growth Hacker
    Finomena Oct 2016 - May 2017
    Bengaluru Area, India
    * Increased website organic growth by 20% month on month.* Increased organic App installs by more than 100% in span of 6 months
  • Softusvista
    Sr. Seo Engineer
    Softusvista Jul 2014 - Sep 2016
    Pune Area, India
    * SEO and content marketing for superherovs.com and distancesfrom.com* Analysing competitors in terms of keywords, page speed, off-page SEO to improve the website's traffic and performance.

Tushar Pathak Skills

Google Analytics Google Adwords Seo Alexa Linkedin Marketing Facebook Adverts Search Engine Marketing Keyword Research Social Media Marketing Blogging Google Webmaster Tools Google Maps Api Google Places On Page Optimisation Search Engine Optimization App Store Optimization Facebook Marketing Email Marketing Content Marketing Chrome Extensions Digital Marketing Online Marketing Team Management Microsoft Office Market Research Microsoft Excel Microsoft Word Microsoft Powerpoint Management Html Pivot Tables E Commerce Seo E Commerce Optimization Lead Management Zoho Marketing Automation Campaign Management

Tushar Pathak Education Details

Frequently Asked Questions about Tushar Pathak

What company does Tushar Pathak work for?

Tushar Pathak works for Bajaj Finserv

What is Tushar Pathak's role at the current company?

Tushar Pathak's current role is App Acquisition | Growth Marketing | Performance Marketing | ASO & Organic Growth | Growth Leader @ Bajaj Finserv | Ex-Treebo.

What is Tushar Pathak's email address?

Tushar Pathak's email address is tu****@****serv.in

What is Tushar Pathak's direct phone number?

Tushar Pathak's direct phone number is +9194832*****

What schools did Tushar Pathak attend?

Tushar Pathak attended University Of Pune.

What are some of Tushar Pathak's interests?

Tushar Pathak has interest in Psychology, Learning New Technologies, Watching Movies, Reading.

What skills is Tushar Pathak known for?

Tushar Pathak has skills like Google Analytics, Google Adwords, Seo, Alexa, Linkedin Marketing, Facebook Adverts, Search Engine Marketing, Keyword Research, Social Media Marketing, Blogging, Google Webmaster Tools, Google Maps Api.

Who are Tushar Pathak's colleagues?

Tushar Pathak's colleagues are Akhilesh Eklarkar, Manikandan V, Rokkaiya Piyada, Rishi Kumar Ojha, Bishal Kumar, Mahadev Mopare, Tula Hang Limboo.

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