Tom Wentworth

Tom Wentworth Email and Phone Number

CMO @ incident.io 🔥 | Board Member | Advisor @ incident.io
Tom Wentworth's Location
Greater Boston, United States, United States
Tom Wentworth's Contact Details
About Tom Wentworth

High growth SaaS executive with expertise in both enterprise product-led and GTM models. I infrequently post advice on tech marketing at https://tomwentworth.com and used to host a podcast called Scaleup Marketing.

Tom Wentworth's Current Company Details
incident.io

Incident.Io

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CMO @ incident.io 🔥 | Board Member | Advisor
Tom Wentworth Work Experience Details
  • Incident.Io
    Chief Marketing Officer
    Incident.Io Oct 2024 - Present
    New York, Ny, Us
  • Revsure Ai
    Advisor
    Revsure Ai Nov 2024 - Present
    Wilmington, Delaware, Us
  • Ai12Z
    Advisor
    Ai12Z May 2024 - Present
    Boston, Massachusetts, Us
  • Dotcms
    Board Member
    Dotcms Oct 2021 - Present
    Miami, Florida, Us
    Independent member of the board of directors for open source hybrid CMS provider
  • Recorded Future
    Chief Marketing Officer
    Recorded Future Dec 2019 - Oct 2024
    Somerville, Ma, Us
    Acquired by Mastercard for $2.65bI led the global marketing team at Recorded Future for nearly five years, a $350m+ ARR, a high-growth cybersecurity company focused on securing our world with intelligence.- Grew ARR from $90m to over $350m and consistently sourced 50%+ of New Logo Qualified Pipeline (over $500m in total)- Moved into the Leader position in multiple Forrester and Frost + Sullivan analyst reports- Scaled the annual Predict customer conference to four locations with over 1,000 attendees - Launched Recorded Future News and its two flagship media properties: The Record, one of the largest cybersecurity news sites, and Click Here, a National Murrow Award-winning podcast that consistently ranks in the Top 5 Tech News podcast category
  • Acquia
    Svp Product Marketing
    Acquia Feb 2019 - Dec 2019
    Boston, Ma, Us
    Acquired by Vista Equity Partners for $1bI rejoined Acquia in early 2019 to lead Product Marketing. During my time there, we acquired three companies to round out our Digital Experience product portfolio and introduced simplified product packaging to articulate our capabilities across multiple product lines (Drupal Cloud, Marketing Cloud). I left after the Vista acquisition.
  • Drift
    Advisor
    Drift Jul 2017 - Nov 2019
    Boston, Massachusetts, Us
    Acquired by Vista Equity Partners
  • Jebbit
    Advisor
    Jebbit Aug 2016 - Nov 2019
    Boston, Massachusetts, Us
    Acquired by Vista Equity Partners (spot a trend yet?)
  • Underscore Vc
    Advisor
    Underscore Vc Jun 2016 - Nov 2019
    Boston, Ma, Us
  • Altair Rapidminer
    Chief Marketing Officer
    Altair Rapidminer Nov 2015 - Feb 2019
    Troy, Mi, Us
    I was responsible for global go-to-market strategy (100% product-led growth), product marketing, and communications at RapidMiner, a low code machine learning pioneer.- Tripled ARR to over $10m and transformed a classic top-down enterprise selling model into bottoms-up product-led growth.- Led RapidMiner's placement as a Leader in the 2018 Forrester Wave for Predictive Analytics and into the overall top spot in the 2018 Gartner Data Science Platforms Magic Quadrant.
  • Acquia
    Chief Marketing Officer
    Acquia Dec 2012 - Nov 2015
    Boston, Ma, Us
    I was responsible for global marketing strategy, demand generation, product marketing, and communications. I joined in late 2012 during Acquia's rapid growth phase, and we grew ARR from $45m to $135m in 2015.- Acquia's marketing team won the 2014 Marketo "Revvie"​ for most dramatic business impact, by growing pipeline Y/Y by 129% and driving more than 66% of the new ARR in 2013.- Led Acquia's placement in the Leader quadrant of the 2014 and 2015 Gartner Magic Quadrant for Web Content Management. Acquia was the fastest rising vendor during my time.- Held the first two Acquia Engage customer conferences.
  • Optimizely
    Chief Marketing Officer
    Optimizely Jan 2011 - Dec 2012
    New York, New York, Us
    Responsible for global marketing strategy and execution at Ektron, which later merged with Episerver and eventually rebranded as Optimizely after an acquisition. - Grew license revenue by over 30% each year in role to over $50m- Modernized legacy marketing processes, cutting paid acquisition spend by 80% and decreasing CAC by 60%.- Led Ektron's placement in the Leader quadrant of the 2012 Gartner Magic Quadrant for Web Content Management
  • Optimizely
    Vice President, Product Marketing
    Optimizely Oct 2009 - Dec 2010
    New York, New York, Us
    Head of product marketing, developer marketing, analyst relations, and developer evangelism.- Transformed go-to-market from mid-market to enterprise, leading to a 40% increase in ASP and record growth.- Created developer evangelist program to support strategic customer, partner, and analyst activity.- Oversaw the placement of Ektron in three Gartner Magic Quadrants.
  • Hp Autonomy
    Product Marketing
    Hp Autonomy Jan 2009 - Sep 2009
    Cambridge, Cambridgeshire, Gb
    Interwoven was acquired by HP / Autonomy in early 2009. After joining Autonomy, I moved into a product marketing role where I was responsible for strategy, developer evangelism, and field enablement in the Web Content Management group of Autonomy.- Delivered leadership position in Forrester’s Web Content Management Wave and Gartner’s Web Content Management Magic Quadrant.- Created Autonomy Interwoven corporate demo platform, used daily by Account Executives and Sales Engineers.
  • Interwoven
    Field Cto
    Interwoven May 2007 - Dec 2008
    San Jose, California, Us
    Recruited by the CTO to serve as the first company evangelist. My primary responsibility was supporting the sales organization in large opportunities at strategic accounts worldwide, including Bank of America, FedEx, Citi, Tesco, SunTrust, Lenovo, and John Deere.Additional responsibilities included sales enablement, analyst relations, thought leadership programs, and serving as a media spokesperson.
  • Interwoven
    Director, Sales Engineering
    Interwoven Nov 2005 - Apr 2007
    San Jose, California, Us
    Led the Sales Engineering organization in the Northeast and Southeast US. Responsibilities included managing 12 Sales Engineers, directly supporting strategic accounts, team development & hiring, and serving as the liason between sales, marketing, and product.
  • Interwoven
    Principal Sales Engineer
    Interwoven Apr 2000 - Oct 2005
    San Jose, California, Us
    Sold Interwoven content management solutions in the Bay Area (2000-2003) then New England (2003-2005). Responsibilities included demonstrations, leading proof of concepts, training and mentoring of new hires, and requirements gathering for product managers. - Achieved over 150% of quota and was named to the Interwoven Presidents Club each year in this role.- Drove and grew strategic relationships with enterprise accounts, including Sutter Health, BCBS of MA, Bank of America, Staples, and Lenovo.- Named to Interwoven Presidents Club each year in this role.
  • Adobe
    Senior Sales Engineer
    Adobe Apr 1997 - Mar 2000
    San Jose, Ca, Us
    Worked at Macromedia, a digital media pioneer. Adobe acquired Macromedia. Sold digital content authoring and learning management solutions to companies worldwide. Responsibilities included demonstrations, proof of concepts, product installation and training, and demo development.- Closed a $2,000,000 learning management system deal, the largest in company history. - Named “Employee of the Year” by Adobe's e-learning division.

Tom Wentworth Skills

Enterprise Software Product Marketing Web Content Management Content Management Lead Generation Saas Marketing Strategy Online Marketing E Commerce Cms Digital Marketing Go To Market Strategy Cloud Computing Strategy Salesforce.com Social Media Start Ups Demand Generation Marketing Automation Partner Management Software As A Service Business Development Public Speaking Product Management Content Marketing Crm Analytics Sales Enablement Enterprise Content Management Management Sales Marketing Web Analytics Program Management Business Alliances Pre Sales Strategic Partnerships Cmo Sales Operations Professional Services Leadership Thought Leadership Selling Cross Functional Team Leadership Messaging Solution Selling Consulting Pathway

Tom Wentworth Education Details

  • University Of Illinois Urbana-Champaign
    University Of Illinois Urbana-Champaign
    Mathematics And Computer Science

Frequently Asked Questions about Tom Wentworth

What company does Tom Wentworth work for?

Tom Wentworth works for Incident.io

What is Tom Wentworth's role at the current company?

Tom Wentworth's current role is CMO @ incident.io 🔥 | Board Member | Advisor.

What is Tom Wentworth's email address?

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What is Tom Wentworth's direct phone number?

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What schools did Tom Wentworth attend?

Tom Wentworth attended University Of Illinois Urbana-Champaign.

What are some of Tom Wentworth's interests?

Tom Wentworth has interest in Virgin America, Massive Attack, Product Marketing, Mobile Web, Content Management Systems (Cms), Content Strategy, Mediterranean Sea, Marketing, Autonomy Teamsite, Web Content Management.

What skills is Tom Wentworth known for?

Tom Wentworth has skills like Enterprise Software, Product Marketing, Web Content Management, Content Management, Lead Generation, Saas, Marketing Strategy, Online Marketing, E Commerce, Cms, Digital Marketing, Go To Market Strategy.

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