- Responsible for marketing strategy and execution of one of North America's largest design marketplaces, driving over $500M in annual sales and 20+M monthly engagement.- Develop and execute strategies for all retail channels, store marketing, and print/direct mail to drive new user acquisition and engagement across platforms.- Oversee product launches for 200+brand, vendors, and designers, inclusive of product marketing, PR, Organic strategies, and store visuals.- Co-manage exclusive events, partnerships, Trade audience of 60,000+ members.- Co-manage all field marketing and brand partnerships with Sr. Pr manager.

Freelance photographer specializing in athletics, architecture, design, and documentary projects.Select client: Tracksmith, Rapha, Herman Miller, On Running, Ralph LaurenPortfolio: Thomashassler.cc

- Worked directly with Founder and Creative Director to ideate and execute strategic marketing, communications, events, and campaign goals for the brand.- Responsible for brand marketing strategy and campaign ideation for all omni-channel platforms.- Lead all brand partnerships, exclusive events, and field marketing nationally. Notable projects include: Francis Mallmann product launch, Wilco performance + Product launch, Justin Timberlake "Man of the Woods" product partnership and marketing campaign, Be Optimistic NTY/Times Square billboard takeover.- Developed store marketing strategies and oversaw all store operations and team building for multiple locations.- Created original content for social media, web, and print channels.

I managed and oversaw daily operations for New York’s first and only cycle club. I also led turnkey event activations in store, lead group rides, and worked remotely opening and managing pop up retail locations across the US.Key projects:- Rapha RCC launch in New York.- Richard Sachs x House Industries launch.- Pop-up store manager and ride leader.