Tyler Herrera Email & Phone Number

Phoenix, Az, Us

Phoenix, Arizona, United States

• Grew Instagram audience by 1,378% in 3 months with Reels.• Gained 17,400+ followers across Instagram, TikTok, and YouTube in less than 6 months through strategic content creation.• Reached 77,000+ accounts in 3 months by maintaining a consistent posting schedule and engaging with relevant accounts.• Produced podcasts with an average of 75 downloads per episode.• Enhanced video quality and engagement using new editing techniques.• Setup personal studio, including camera, lighting, and audio for short form video production.• Utilized Descript, OBS, and Adobe Premiere Pro for high-quality video production.

Phoenix, Arizona, United States

• Expanded Hardcore Dropout's follower base by 14,000 in just 4 months, driving significant audience engagement.• Write video scripts, record and edit video, schedule and post for Hardcore Dropout• Provide social media strategy and reporting for various accounts to boost engagement and growth• Boosted Tired Eyes Coffee's monthly revenue to $22,000 and expanded audience to 10,000+ via targeted social media strategy.• Generated 5% monthly revenue growth for three consecutive months by crafting targeted social media and web content for Ultreya Coffee.• Developed and executed social media strategies for Isiko, a home goods brand in San Diego

Delivered customer facing core digital product designs for multimillion dollar B2C clients shifting their services into a digital SaaS model. Industries included sports, medicine, automotive services. • Helped facilitate working sessions with client CTO, CEO, and executive leadership teams to align on content and product objectives; translated retail services into product designs, creating a roadmap to launch products with strict budgets and timelines. • Partner with design lead to develop and maintain web style guides to deliver consistent look and feel• Perform, review, and present competitive research in a compelling way so as to influence product strategy for success in the marketplace.• Follow best practices for information architecture and web content in order to create user friendly and SEO optimized digital experiences. • Articulate and maintain communications with project stakeholders on a daily basis• Developed and drove requirements for digital experiences by translating design principles into actionable design strategies informed by HTML and CSS guidelines and web content requirements.• Work independently and produce high quality results in a fast paced agency setting

San Diego, California, United States

Built a bootstrapped coffee shop grossing $240k a year. • Owned and operated Tired Eyes Coffee, achieving $240,000 in yearly revenue.• Grew online audience to over 10,000 followers.• Produced high quality social media content, including photography, copywriting, and video editing.• Directed social media campaigns, doubling our audience in 8 months.• Used data analysis tools to refine social media strategy.• Managed social media editorial calendar for Instagram, YouTube, and Facebook using tools like Hootsuite and Later• Created tone & brand voice guidelines to ensure consistent messaging across platforms• Produced email marketing content, generating 28% of total revenue.• Achieved a 33% open rate on email marketing campaigns.• Created SEO-friendly product descriptions and web content.• Analyzed sales data to optimize marketing strategies within budget.

Los Angeles, California, United States

San Diego, California, United States

San Diego, California, United States