Tyler Eisenhart Email and Phone Number
Tyler Eisenhart work email
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Tyler Eisenhart personal email
Over the past 5 years working in digital marketing I have worked with countless business founders to help them get awareness and sales for their products. Over the course of my career I have noticed the 3 major factors that stop many startups from succeeding in the market.Factor #1They Lack Impactful Creative - In today's world most discovery is being done on social platforms which are run by imagery rather than text. Not to say text is not as important, but more often than not new products and services lack imagery that is optimized for the channel it will be running on, whether it is Facebook/Instagram or YouTube.Factor #2They Lack Marketing Direction - Many startups with massive potential fall flat when it comes to how to even begin reaching their desired audience. As a result some of them try a shotgun approach that usually only yields wasted money with little to no valuable learnings.Factor #3Their Awareness Is Staying Flat - Initially through crowdfunding efforts or bootstrapped marketing most owners see an uplift in awareness. The only issue is that this awareness dies down over time and many businesses don't know how to keep pushing it further.I created Sprinkles Media in order to help businesses experiencing any or all of these issues. We've taken our collective knowledge over the past 5 years of paid advertisement and media and created a way to help startups go from ramen profitability to household names.Want to connect to talk more about your business goals for 2022?https://sprinklesmedia.hbportal.co/schedule/625e5a85c6910900325af5da
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Lead Growth MarketerSprinkles Media Dec 2020 - Present- Working on growing paid media accounts for companies like Summit Health, Loot Crate, and Amira Learning- Managing client expectations and relationships, frequently getting on monthly and quarterly calls to discuss performance and growth strategy- Rebuilding and optimizing existing accounts that have opportunities for growth- Building out proposals and strategy decks for prospective and existing clients- Pioneering new platforms and features across paid media channels- Creating case studies to showcase successes to new prospects- Establishing marketing programs for clients looking to expand- Creating holistic strategies across multiple paid media platforms based on client goals
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Paid Search LeadFracture Jan 2022 - Jun 2022- Brought on board to build out a paid search program across google and microsoft- Executed daily optimizations to hit company & department goals- Built out international campaigns to tap into audiences never reached in paid media- Used automated rules to run ads during sale periods- Used scripts in order to do SQR scrubs to identify untapped keyword opportunities- Pushed forward performance max campaigns and other new platform features- Used audience layers, geo targeting, and age demographic targeting backed by customer data to improve efficiency- Worked with in house lawyers and platforms to make sure our trademark was not being infringed by competitors- Developed a plan to use scripts to bid up on branded and industry keywords at the exact moment when our paid ad placements would run on TV- Helped create a YT strategy in order to replace traditional TV spend which had been showing a decline in efficiency- Created monthly and quarterly recaps to provide insight to the CEO & board of directors- Worked alongside key channel holders (SMM, Email, Affiliates, etc) to develop a holistic approach to marketing- Worked alongside the Affiliate manager to develop a TM+ strategy to help combat competitors bidding on our branded keywords -
Media SupervisorRauxa Nov 2019 - Dec 2020 -
Paid Media SpecialistThe Travel Corporation Nov 2018 - Nov 2019Orange County, California Area● Leading strategy and execution across paid media channels for 7 brands for a $2B travel corporation● Managing 6 figure monthly spend across multiple accounts ranging from $40k to $800k● Restructured paid search accounts in both Google and Bing due to poor bidding automation settings. Set bids to run manually temporarily, leading to reducing CPA from $300 to $150 per passenger.● Identifying outdated paid search practices and working with brand managers to revamp ad copy, sitelinks, and landing pages to improve account quality score lowering cpc by $1-$2● Scrubbing keyword lists to reduce wasted spend on poor search queries and to also finding new ad group opportunities based on conversions● Using audience layers, geo targeting, and age demographic targeting backed by customer data to improve auction efficiency● Strategizing new competitor campaigns to capitalize on in market audiences resulting in CPA’s lower than seen in prospecting campaigns ($260 CPA vs $350 CPA)● Developing plans to use scripts such as bidding up on branded and industry keywords at the exact moment when our paid ad placements would run on TV● Experimenting with various ad formats including the use of collection ads rather than carousels to highlight new trip offerings which resulted in a 20% cpa improvement. -
Digital Marketing AnalystWeb.Com Jun 2018 - Nov 2018Scottsdale, Arizona● Worked with large franchises including Merry Maids, AAMCO, and Johnson Controls overseeing over 1,500 paid search accounts across Google, Facebook, and Bing● Created nationwide campaigns for the companies and local campaigns for their individual franchises● Created comprehensive reports for executives to easily understand their paid account performance● Used tools outside of Google Ads to manipulate bidding processes, but still worked closely in Google Ads to ensure everything was optimized.● Created and maintained Google My Business accounts for each franchise location -
Digital Marketing SpecialistFreelance Marketing And Creative Services Apr 2017 - Jun 2018Scottsdale, Az● Created and manages Google Ads & Facebooks Accounts for local businesses with no prior online paid media presence● Used Google Analytics to assess audience behavior and make adjustments to Paid Search Campaigns.● Use Google tag manager to create tags to track performance for my customers● Built Wordpress Sites for a customer who had no online presence at all● Budgets were relatively small at about $1000 a month so I used geo targeting and long tail keywords in order to keep bids as efficient as possible.
Tyler Eisenhart Skills
Tyler Eisenhart Education Details
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Economics
Frequently Asked Questions about Tyler Eisenhart
What company does Tyler Eisenhart work for?
Tyler Eisenhart works for Sprinkles Media
What is Tyler Eisenhart's role at the current company?
Tyler Eisenhart's current role is We Take Startups From Ramen Profit To Household Names.
What is Tyler Eisenhart's email address?
Tyler Eisenhart's email address is ty****@****alm.com
What schools did Tyler Eisenhart attend?
Tyler Eisenhart attended Pace University.
What skills is Tyler Eisenhart known for?
Tyler Eisenhart has skills like Search Engine Ranking, Online Reputation Management, Facebook Marketing, Digital Marketing, Online Marketing, Social Media Marketing, Online Advertising, Pay Per Click, Google Adwords, Facebook, Paid Search Strategy, Budget Management.
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