Tyler Eubank Email & Phone Number

Cincinnati, Ohio, United States

Lead the development and execution of comprehensive market strategies and plans, including product positioning, and merchandising for the iconic personal care brands Ivory and Safeguard. Leverage cross-functional collaboration, consumer insights, and data analytics to optimize the brand portfolio, identify market expansion opportunities, and mitigate risks.

Cincinnati, Ohio, United States

• Led shelving strategy development for P&G’s Personal Care body wash, lotion, and liquid hand soap businesses through in-depth shopper research.
• Partnered with internal category managers at U.S. retailers including Walmart, Target, Kroger, Meijer, CVS, and Walgreens to deploy breakthrough shopper-preferred shelf solutions.
• Provided marketing and design with shopper insights on upstream innovation for Old Spice, Olay, Ivory, Native, and Safeguard.

Cincinnati Area, KY

• Partnered with internal Personal Care Category Managers to analyze current assortment and sales at our top customers
• Created future planograms that combine the recommended assortment with shopper-based research of shelf placement

Cincinnati Metropolitan Area

• Forecasted and managed merchandising and coupon promotions for the Baby, Family, Feminine and Beauty Care categories within 3% of actuals, allowing the categories to more efficiently allocate and spend their budgets
• Recognized as the ‘Procter & Gamble North America Finance Team of the Year’ due to the large amount of savings we delivered and general overhaul of our customer coupon program

Cincinnati Metropolitan Area

Supported the Toys "R" Us and Ulta remote sales teams by providing sales data and analytics, maintaining Spotfire data, monitoring and updating current product inventory, and owning the marketing budget for consumer-facing events.

San Francisco Bay Area

• Created and maintained weekly and monthly reports used to track product inventory, pricing, consumer information, and current product promotions
• Led corporate vibrant living initiates for local office by coordinating yearly on-site health screenings, plan and execute diversity networking actives, and lead the LGBT affinity group for the San Francisco office
• Acted as single point of contact (SPOC) to link internal employees with the external marking group Blue Door to design and implement promotional events at the store level
• Assisted with the distribution and retention of new and discontinued products to retailers by monitoring internal systems for product status, lifecycle, and ship dates
• Planned and organized trade shows for remote sales team by leasing booths, ordering products, and creating product catalogs with show specific items and pricing

Cincinnati Area, KY

• Created monthly communication calendars, based on employee's IT support needs, that contained all posts, announcements, pictures and other content for internal social community pages
• Monitored multiple internal community forums and social sites daily to respond to and engage users on behalf of itSolutions and other internal services
• Tracked and forecasted social trends on internal social communities by creating, populating and sharing weekly reports with team members and service managers
• Developed content for an internal “Community Management Center of Excellence” for the training and onboarding of future IT community managers

Cincinnati, Ohio Area

• Sourced and screened candidates for experienced and international roles using multiple resources, including LinkedIn and Indeed
• Coordinated interviews and day visits between candidates and interviewers at P&G's headquarters in Cincinnati, Ohio
• Collaborated with recruiters in Asia, Africa, and Latin America to fill global roles by creating role descriptions, and screening candidates via [Oracle] Taleo applicant tracking system
• Crafted content for Facebook and Twitter accounts for the U.S.-Educated Program
• Scheduled, proctored, and scored P&G's reasoning tests for remote and local candidates

Highland Heights, KY

• Maintained client records by updating contact information and account balances
• Placed calls to local businesses promoting the newspaper
• Created invoices and processed customer payments