Tyler Appel Email & Phone Number

Fullerton, Ca, Us

West Hollywood, California, United States

- Created engaging content that aligned with the tone and voice of clients- Created & scheduled daily post on Facebook, Instagram, & Youtube- Created monthly social media calendars for clients - Communicated with clients to directly review and approve all content - Maintained open and consistent communication with team members- Assisted with script writing for viral videos

Tustin, Ca

- Managed all CulinaryLab related social media accounts including Facebook, Instagram, LinkedIn, and YouTube.- Analyzed, recorded, and reported monthly and annually on all available analytics data from social media accounts. - Created a weekly social media schedule that was presented in weekly marketing meetings.Responded to customer responses on social media (i.e. Yelp Reviews, Instagram comments, etc) - Maintained updated information of CulinaryLab programs and store products on the website - Assisted with the planning, promotion, and execution of CulinaryLab events.- Documented CulinaryLab activities (Classes, events, etc.) through taking pictures and shooting video content.- Performed digital media editing with applications such as iMovie, Photoshop, and InDesign. - Managed and facilitated communications with vendors such as graphic designers, consultants, and printers.- Presented best social media practices at modules for the professional development of students.- Executed miscellaneous marketing related projects as needed.

Managed a budget of $16,000.00 for the Communications Inter-Club Council. Maintained an organized list of contacts and club activities.

Public Relations/Social Media Intern for The Muckenthaler Cultural Center, a non-profit organization.- Assisted in creating innovative marketing techniques - Designed posters for upcoming concert events.- Kept track of data for all Muckenthaler related social media pages.- Drafted press releases and other writing content

- Assisted with a Marketing Schedule that kept track of upcoming releases for the label.- Executed mailings for the marketing department of Rhino Records; Organized & managed an inventory catalogue of artist LPs, CDs, and merchandise.- Attended weekly Marketing & Advertising meetings

For my Public Relations Management course, I joined a group of students who formed a Public Relations Firm. I was assigned the position, Director of Social Media. Our task was to work for a non-profit organization. We chose to work with Breast Cancer Angels, where we improved their social media outreach by over 100%. We created marketing materials, such as posters and flyers for their upcoming events.

Assisted with the Fullerton Book sale on numerous occasions. - Ran the cash register.- Assisted customers.

Bachelor'S Degree, Public Relations/Image Management

Activities and Societies: Communications Inter-Club Council, Peer Mentor, Public Relations Society Of America, Entertainment & Tourism.

Associate Of Arts (A.A.)

Activities and Societies: Alpha Gamma Sigma, Men's Tennis Team, Honor Program