Tyler Osborne Email & Phone Number

Scottsdale, Az, Us

Walpole, Massachusetts, Us

Salt Lake City, Utah, Us

Managed email and SMS channels, databases, and platforms for eight brands (4 DTC and 4 B2B), achieving over $22 million in attributable revenue per year from email and SMS on a last-click model.Negotiated umbrella agreements with our core retention platforms, covering our entire collection of brands and saving over $200k per year.Trained creative teams and established guidelines to streamline processes with technical channels, leading to significant increases in clicks and revenue, which expedited testing by establishing baselines.Collaborated with design, development, and brand teams to improve customer experience at each lifecycle stage.Developed a data-driven strategy that doubled customer lifetime value and increased subscription retention.Directed the launch of review, referral, and rewards platforms for all brands, and managed the switch from Yotpo to ReviewsIO for our entire organization. Created universal questions, NPS measurement, and communicated with the product team about possible defects. Organized and collected first-party data through successful pop-up and embedded form strategies, achieving form completion rates between 4% and 10%.Launched Rakuten Affiliate marketing, negotiating partnerships, placements, and CPA strategies, growing this channel to over $400k in attributed revenue per month within the first 6 months. Acted as a retention technology manager, integrating platforms and making collected data, usable. Extended brand strategies by integrating data into our marketing databases and creating successful follow-ups.

Lehi, Utah, Us

Created and Developed an enterprise-level accounts department that specialized in bespoke Email and SMS automation. Designed and executed successful strategies for approximately 30 large enterprise accounts.Led all strategy, creative, and client-facing initiatives with my own dedicated creative and onboarding team. Trained sales teams and established processes for closing enterprise-level accounts.Cultivated positive client relationships through extensive travel, trade shows, and sales calls.Closed contracts exceeding $1 million per year and secured multi-year agreements with major clients.Expanded the department from 2 to over 30 enterprise-level accounts.Transitioned bespoke automations to scalable models for industries. Trained and developed Customer Success Managers to specialize in their respective industries.Became an expert in CRM platforms and integrations within the automotive and pest control sectors.

Supported territory managers in their positive relationships with high-spend clients (1 million YRR minimum).Assisted in solving the complex logistics of new and existing accounts. Gathered leads and qualified them for territory managers. Maintained a level of reliability by being available 24/7 for clients’ questions and problems. Aided in market analysis, product orders, dispatch, and real-time communication with clients. Managed outside carrier relationships, agreements, and distribution/trucking dispatch for nine states. Monitored possible liabilities, financial risks, and market conditions.Tracked contract statuses, refinery allocations, and agreements. Collaborated with territory managers on pricing strategies based on commodity market conditions. Helped in the overflow of all accounting procedures including accounts payable and receivable processes.

Us

Sales Management Role:Achieve 1.7 million in annual sales between two stores by developing successful sales teams. Travel to failing or underperforming stores and helping to create effecting strategies to increase sales, margin, and KPI performance. Hire, train and develop store management.Marketing Role:Make sure all instore marketing is aligned with company standards and planograms. Targeting and segmenting key demographics to increase sales. Assist in creating new innovative ideas and better ways to display products. Using data to measure and assess new instore marketing ideas, endcaps, signs and displays. Various Other Responsibilities. Expense management (payroll, shrink. Inventory management. Product placement and merchandising. Demonstrating successful recruitment, development, promotion, and retention of talent. Ensuring effective management of change to reach functional and organizational goals. Market Analysis and action planning.

Us

Responsible for driving store sales goals and company initiatives, managing overall store and sales team, customer service, inventory management, marketing and store flips, payroll and shrink management, recruitment and training sales team, assisting store manager with anything and everything needed.

Bachelor'S Degree, Strategic Communication/ Minor In Psychology

Marketing

Associate Of Science - As, Speech Communication And Rhetoric

Associate Of Science - As, Psychology