Tyler Sims Email & Phone Number

New York City Metropolitan Area

Los Angeles Metropolitan Area

Client: GM, Buick -Revealed consumer journey using Mintel to connect Buick to Gen Z and Millennials-Crafted an influencer strategy to boost brand perception, increase engagement, and achieve a 15% year-over-year growth in acquisitions and conversions-Developed strategies from cultural trends and customer data to create a more effective marketing plan-Actively contributed in meetings & pitches, providing expertise in brand strategy and social presence to enhance team discussions-Participated in campaigns, collaborating with creative teams and analyzing work to guide initiatives from inception to completion

Los Angeles Metropolitan Area

Client: Grade A, LiveFree 999, National Cycling League-Launched JuiceWRLD x 13 Studios apparel collab from strategy to execution, resulting in 250K+ in revenue at JuiceWRLD Day 2023 in Chicago, Illinois. 20K+ in festival attendance-Collaborated on JuiceWRLD Day 2023 social media launch and event recap resulting in 300K+ Views and 125K+ social engagement on Instagram -Positioned the National Cycling League (NCL) as the premiere league for young cyclists by administering a competitive audit -Invited fans to listen and join Rapper Lil Durk on his health and wellness journey through his deluxe album “Almost Healed” by partnering with Sea moss brand “Transformation Factor” to create his first ever unique product SKU-Stayed tapped into cultural trends, adept at identifying emerging patterns and shifts in sports, music and entertainment-Created and presented comprehensive strategy decks to inform decision-making

- Revitalized the Instagram presence of Status Symbol Financial by filming and editing short form content using Final Cut Pro X, resulting in a 40% increase in engagement- Co-collaborated “2 Sow or Not 2 Sow”, a faith based financial literacy board game led by brand strategy: “Emphasize faith and discipline as the guardrails to healthy financial management.” Led an experiential pop up that gained $300+ in sales- Initiated a youth basketball clinic for KSwish Foundation in Northern California, to tap into 100+ community members, attract donors, and raise $2000+ in donations

Bachelor Of Arts - Ba

Activities and Societies: Study Abroad Program - Paris, France Study Abroad & Global Engagement - Global Ambassador ICA - International.

Education record

Associate Of Arts - Aa, Sophomore

Activities and Societies: Honor's List Men's Basketball Team Captain (2020-2021) Umoja Scholarship Award Armand Cello Fund Award Umoja.