Tyler Mccune Email & Phone Number

Appleton, Wi, Us

Green Bay, Wisconsin, United States

Tampa, Florida

• Responsible for fulfillment of all contractual elements including on-course activation signage and branding, broadcast commitments, hospitality, and promotions for $5,000,000 of corporate partnerships.• Creation of summary kits for end of year corporate partner proof of performance renewal proposal.• Coordination of in-store display marketing materials for licensing partners of IRONMAN to ensure that all advertising materials adhere to brand standards.• Strategically and creatively establish activation platforms for potential and existing corporate partners that drive the business of both the team and client.• Create added value and up-sale opportunities for new and existing prospect/client base.• Oversee and participate in the negotiation in assigned corporate partnership renewal accounts.• Manage and confirm 100% delivery of contractual obligations.• Strategic planning on ways to increase efficiency of the execution associated with all activation and renewal-related initiatives.• Serve as day-to-day liaison with internal Broadcast, Event Activation, Graphic Design, and Marketing departments to facilitate planning process, ensure timely communication of marketing initiatives and enhance partner-marketing opportunities.• Assist the VP Corporate Partnerships with the design and creation of all corporate partner sales & activation collateral pieces, and point of sale materials for retail programs.• Develop, implement and manage an internal and external customer satisfaction measurement tool to increase renewal rates.• Maintain and update departmental timeline, tracking key deadlines and target dates.• Work directly with the business intelligence team to ensure that all partnership benefits are tracked accordingly within CRM database.• Construct partner specific dedicated emails along with event specific promotional emails that are distributed to athlete and event specific email databases.

Indianapolis, Indiana Area

• Collaborated with Programming Director to ensure that all on-air promotions are planned and executed correctly.• Brainstormed promotional ideas with the account executive team and worked directly with the Programming Director and Sales Manager to increase Non-Traditional Revenue• Worked with account executives, partners, music label representatives, artists, and production companies to ensure that two large scale concerts are executed correctly for more than 6,000 total attendees.• Assisted with the creativity of designing flyers, posters, brochures, printed materials including signage for on-site event exposure and weekly email newsletters to a database of over 25,000 people.• Constructed online and on-air contesting including creation of the online contest webpage, copywriting for digital and on-air promotional announcements to support each contest and social media exposure to raise awareness via digital platforms.• Attended weekly partner meetings with account executives to establish promotional programs to help achieve partner marketing objectives including community events that incorporate charitable partners.• Formulated budgets with accounting team to contain a yearly expectation of expenses comprised of premium items, signage and branding materials for the station.• Adhered to annual budget guidelines; communicate with Business Office regarding budgetary expense variances.• Trained and worked with Street Team Assistants to ensure proper set-up and break-down of over 250 promotional events.• Coordinated schedules for Remote Broadcasts and schedules for Street Team Assistants.• Received and processed Promotional forms, when needed requests signatures.• Assisted with keeping accurate account of prizes, ensuring prize inventory organized.• Acted as a Brand Manager within the community attending functions to make sure that station is represented and has a positive presence to make an everlasting impact.

Lawrence, Kansas Area

• Worked with the KU Memorial Union units and Marketing/Media/Programs staff to create and execute events that fulfill information objectives and reaches intended audiences.• Worked within the structure and requirements of available Union resources to present events and experiences that resonate with a variety of KU audiences and demographics.• Assisted in the tracking and interpret appropriate data analytics and metrics to inform future information and communication strategies for the KU Memorial Union.• Actively provided advising support to a select number of Student Union Activities Committee Coordinators and other office organizations including a student led Communications and Advertising committee.• Helped students in the planning and implementation of student initiated events and marketing campaigns while fostering leadership opportunities for student programmers.• Planned and executed events to elevate the Union’s profile and serve the KU community, including but not limited to events such as Union football tailgates, basketball watch parties, corporate partner activations, and other Union marketing activations.• Established and pursued the appropriate amount of advertising for each event and tracks accompanying metrics and associated results to inform future campaigns and events.• Committed to a collaborative programming model, which focuses on calendar development and cross-campus marketing strategies.• Worked within the marketing team to devise, author and execute events and associated marketing campaigns that promote the services and activities of the KU Memorial Union.• Acted as a primary contact for in-house Union events and corporate partner activations, providing timely responses to messages and inquiries.

Milwaukee, Wi

• Assisted in the planning, coordinating and execution of all signature events at ESPN Milwaukee including ensuring partner deliverables are turned in and executed, reaching out to potential on-site partners, attending site visits, scheduling teammates to work and acting as the on-site liaison and contact throughout the night of the event.• Supported the sales team through the creation of a tracking spreadsheet in Microsoft Excel intended to make the team aware of what opportunities are still available for potential partners.• Through the creation of this spreadsheet the sales team was able to easily decipher when certain on- air assets were expiring in order to help open partnerships.• Overall management of a digital grid to help track partner related social media posts and online assets including but not limited to banner ads, audio pre-roll, video pre-roll and audio vault.• Brainstormed solutions for partner specific marketing problems including on-air, on-site and digital assets as well as preparing presentations for sales teammate meetings.• Served as a liaison between sales and programming team confirming the assets in signed partnerships are executed correctly with over-delivery added in.• Acted as On-site Engineer for live broadcasts including site visits, phone line tests, broadcast setup and broadcast troubleshooting when issues arise.• Responsible for website maintenance including updating ESPN Wisconsin events calendar, uploading pictures from completed events and certifying that detailed event rules appear on the website.• Generated partner exclusive banner ads and promo rotators through Adobe Photoshop and Illustrator.• Read insertion orders and schedule on-air assets in Radio Traffic software per request of agencies and partners.• Wrote partner copy including :30 and :60 commercials, :05 and :10 Traffic and SportsCenter updates, live reads and vignettes.

West Palm Beach, Florida

• Supported the sales team through the creation of a tracking spreadsheet in Microsoft Excel intended to make the team aware of what opportunities are still available for potential partners.• Brainstormed solutions for partner specific marketing problems including on-air, on-site and digital assets as well as preparing presentations for sales teammate meetings.• Served as a liaison between sales and programming team confirming the assets in signed partnerships are executed correctly with over-delivery added in.• Acted as On-site Engineer for live broadcasts including site visits, phone line tests, broadcast setup and broadcast troubleshooting when issues arise.• Generated partner exclusive banner ads and promo rotators through Adobe Photoshop and Illustrator.• Controlled all banner ads and promotional materials that were uploaded to ESPNWestPalm.com.• Wrote partner copy including :30 and :60 commercials, :05 and :10 Traffic and SportsCenter updates, live reads and vignettes.• Worked directly with the Director of Sales & Marketing on campaign creation, event coordination and asset maintenance.• Acted as a part of the coordinating and execution committee for the Boca Raton Bowl (inaugural year- 2014) and all surrounding events including the golf outing, player/team hospital visits and FanFest.• Ensured that all deliverables related to the Boca Raton Bowl Game were executed in a timely and accurate manner.• Performed as the on-site contact for the Top 63 Party (an event honoring the Top 63 High School Football Seniors in Palm Beach County) including vendor and site booking, site walk-throughs and broadcast setup.

Greater Chicago Area

• Worked collaboratively with sales team to create customized client specific proposals.• Actively pursued timely payments from clients prior to and after events.• Worked with Senior Sales Manager and President / CEO to create proposals for and maintain relationships with new and existing clients.• Oversaw part time event staff to ensure client satisfaction.• Used CRM database to maintain and track proposals and sales opportunities (Goldmine)• Collaborated with operations staff members to provide the highest level of customer service including event logistics and follow through.• Represented Windy City Field house in a professional manor both on the phone and face to face.• Effectively presented information to clients and event participants in regards to event logistics and financial aspects.• Built and maintained all client invoices including alerting client when payment has been received, the remaining event fee balance, and when event has been paid in full.• Worked and assisted on events as a replacement for part time staff members who are unable to complete their delegated responsibilities.• Was responsible for all client contract maintenance including ensuring client has received a signed copy of their contract, inputting contract information into event management software (Quickbase).

Fort Wayne, Indiana

• Developed successful client fulfillment filing system• Presented visual marketing evidence to clients in regards to contract obligations• Managed a Community Relations for Schools Systems Program• Initiated contacts with potential schools for community schools program• Constructively organized dates and player appearances for program• Organized game-night promotions, including contest responsibilities• Scheduled mascot appearances for all events, including private and public activities• Served as an associate producer of a bi-weekly Komets On-Demand video segment• Actively engaged in assisting with setup and tear down of arena for all home games• Conducted Business-to-Business sales of group night packages

Bachelor Of Science (B.S.), Marketing, 3.65

Activities and Societies: Beta Gamma Sigma, Honors Graduate, Deans List

Associate Of Science (A.S.), Fire Science/Fire-Fighting, 3.59

Activities and Societies: Cum Laude Graduate