As a Lead Solutions Engineer at Slack, I played a pivotal role in the retail and consumer goods team, focusing on strategic accounts in both sectors. My work involved tailoring and delivering unique messaging to position Slack as an essential tool for frontline, hourly retail employees. I had the opportunity to share these insights at the Salesforce World Tour in New York City, further solidifying Slack's presence in the retail industry. Additionally, I was instrumental in internal projects, notably the migration from Slack's CRM to Salesforce's CRM, a critical step in the integration process following Salesforce's acquisition of Slack. My innovative approach to storytelling, using customer-centric imagery and language, was recognized and appreciated, especially when conveying complex or technical subjects to our clients. I am proud to have contributed to securing significant deals with industry leaders in the video game, luxury furniture, window treatments, and fast food sectors.Key Accomplishments:* Crafted and adapted unique messaging to position Slack as a vital tool for frontline, hourly retail employees, presenting these strategies at the Salesforce World Tour in New York City.* Played a key role in the migration from Slack's CRM to Salesforce's CRM, aiding in the smooth integration of Slack post its acquisition by Salesforce.* Recognized for innovation in storytelling, using customer-centric imagery and language to effectively communicate complex subjects to clients.* Secured six-figure deals with a leading video game and trading card company, a luxury furniture brand, a top window treatments provider, and one of the world's most popular fast food organizations.

Working with customers who already own at least one of Adobe's "digital experience" solutions, I serve as a specialist focusing on Adobe's data science components of the Adobe Experience Cloud and Adobe Experience Platform. Solutions of specific focus for me include: * Adobe Analytics* Customer Journey Analytics* Real-Time Customer Data Platform* Adobe Target* RTCDP Connections (data collection) * Attribution.ai

Leading a team of eight presales engineers in all aspects of the technical sales process for prospective customers in the Eastern United States, with a focus on “greenfield” accounts.

Leading a team of solutions consultants in conveying the value of the full Adobe Experience Cloud to Canadian customers across all of Adobe's enterprise and public sector verticals.Responsible for team enablement, driving assessment of technical risk in current opportunities to aide in accurate forecasting, and leading innovation of new programs to scale and adapt the pre-sales organization to the latest trends in enterprise sales. Accomplishments include: • 2018 Solution Consulting Manager of the Year• Creation and deployment of "Discovery Workshop" program, focused on enhancing the discovery process in a customer centric way to accelerate deal cycles and deliver increased customer value. • Development and deployment of a resource request system to assist sales teams in requesting solution consulting resources in a way that enables scalability of the team. • Led effort to adapt a company-wide program for customer workshops to be usable at scale by remote teams.• Exceeded quota in 2018 (118 percent) and 2017 (108 percent) with every direct report exceeding their individual quotas as well.

Providing business and technical leadership to a team of solutions consultants supporting retail, financial services, travel and hospitality, and other commercial accounts. Responsible for coordinating presales activities across accounts and helping to develop the solution consulting team to meet the evolving challenge of supporting Adobe Enterprise sales activities across analytics, personalization, content management, asset management, data management, and social media management platforms.

Providing pre-sales engineering support on the full breadth of Adobe's Marketing Cloud solutions (Analytics, Target, Social, Experience Manager, Campaign, Media Optimizer, and Audience Manager) to enterprise customers in Vancouver and Toronto in various verticals including retail, B2B, and financial services. Finished FY2016 achieving greater than 150 percent of quota and was named Solution Consultant of the Year.

ClickTale is a customer experience analytics solution that helps its users understand "why"​ things are happening on their digital properties, not just "what"​ is happening. As a solutions architect, I am involved in every stage of the sales process helping prospective ClickTale customers understand how ClickTale's suite of session replay recordings, aggregated report heat maps, and funnel analysis reports can couple with other solutions in their marketing stack to provide an unprecedented depth of qualitative insight. Specific responsibilities in my role include:►Introducing prospective customers to ClickTale through live product demonstration and conversation around how ClickTale integrates with other marketing technologies such as Adobe Analytics, Adobe Target, Google Analytics, Optimizely, and more. ►Engage in strategic account planning with account executive team to identify target accounts, develop plan for presenting ClickTale solution, and identifying areas where ClickTale can deliver most value to organization.►Communicate with technical teams at prospective customers to ensure all security/technical questions about the ClickTale solution are answered.

Adobe Campaign is Adobe's cross-channel campaign management and email service provider solution that is built upon technology from the Neolane acquisition of 2013.►Working with Top 100 Account retail clients in the Western United States to drive adoption of Adobe Campaign. Partnering with account executive from initial discovery to deal close to identify areas where Adobe solutions can create value for customers.►Assessing technical component of sales process including identification of prospective client's existing internal CRM, e-commerce, email, and other data data systems, then facilitating discussions of how Adobe's technology would integrate with those resources.►Addressed questions about executional and technical capabilities of Adobe solutions, including those pertaining to security, scoping, and roadmap.

►Supporting a team of account executives in demonstrating the ways Adobe's Digital Marketing Suite can create value for organizations. ►Constructed and performed customized software demonstrations for a wide range of Adobe/Omniture solutions including: SiteCatalyst, Test&Target, Search&Promote, Discover, Recommendations, Genesis, TagManager, Adobe Social, and Insight.

►Worked alongside a team of four other students on management consulting projects for a client in the oil and gas industry.►Client deliverables included a detailed feasibility and market entry analysis of international markets in India, China, Japan, South Korea, and South America; market research regarding the feasibility of entry into a new product market in the Western United States; and production of a profitability model tailored toward specific business needs of the client.

►Served in utility role assisting CEO and COO with projects ranging from development of e-commerce profitability models and pay-per-click advertising models to handling of organization's usability testing for early-stage gifting-oriented e-commerce website. ►Implemented early iterations of organization's pay-per-click marketing campaigns on Facebook and Google. ►Sourced inventory for organization by identifying potential vendors and compiling information about potential products, including photos, descriptions, and pricing data. ►Conducted market analysis of the social e-commerce space for organization intending to enter the market.

Under the guidance of the assistant dean of external relations, I coordinated the search for a constituent relationship management solution for this school of approximately 3,000 business students.During vendor investigation process, I discovered, researched, and championed the vendor that ultimately was selected by university officials.Responsibilities in this position included:►Conducted a needs assessment across several departments with the intent of identifying which attributes of a potential CRM solution should be prioritized as "must haves" versus "wants." ►Identified potential vendors and coordinating scheduling of demonstration of their products for university staff and administrators. Additionally, I participated in several pre-demonstration phone conversations with vendors to outline university's priorities with implementation of a CRM solution.►Acted as a liaison between different departments and representatives from potential vendors.

As a graduate assistant in the recruitment and admissions office of the David Eccles School of Business, I assisted admissions staff and other student ambassadors in the recruitment of top prospective students to the University of Utah's MBA program.Processes and successes included:►Developing a weekly tracking system for number of prospects, applications created, and applications submitted for all of the business school's masters programs. This report was provided for the admissions office director and then was sent to all administrators and department heads in the business school.►Proposed, planned, and implemented an online social networking community for new admitted students to interact with each other. The purpose of the online community was to help students who were admitted, but had yet to commit to attending a University of Utah masters program, become more likely to enroll in the school.►Visited graduate school fairs at other universities in the state of Utah, interacting personally with prospective new students, answering questions about Utah's MBA program, conducting significant personal selling on the benefits of the program.

Sutherland Institute is a state-based, independent, public policy think tank focused on influencing policy in a positive way to add value to Utah. I was hired by Sutherland to handle the organization's social media responsibilities and gradually took on other duties and roles including investigative journalism reporting, website development, media relations, development of pay-per-click advertising campaigns and more, eventually being named Manager of Communications for the Institute.►Innovation: Responsible for investigating and implementing innovative strategies to enhance the communications reach of the organization. Experiences include planning and designing a landing page for a fundraising campaign as well as expanding social media reach via Twitter, Facebook, YouTube, and new social media outlets.►Journalism: Created and maintained the Sutherland Daily blog for organization, producing periodic investigative journalism reports detailing ways that Utah government impacts its residents.►Media Relations: Assisted other members of communications team in helping members of the media cover organization and issues the organization was invested in.

Hosted a daily, two-hour, drive time news-oriented talk show, "For The People," with a focus on local- and state-focused news issues. Simultaneously, I served as a reporter and content manager for CacheValleyDaily.com, a news-oriented website that focused on mixing original and aggregated news from Cache Valley in one location, with an emphasis on outstanding and responsive coverage to breaking news events. Specific responsibilities in both roles included:►Preparing content, topics and research for daily talk show.►Scheduling guests to appear on talk show.►Coordinating scheduling of two co-hosts for talk show.►Serving as fill-in host for KVNU-AM morning news where responsibilities included operating control board, reading news, sports and other information on air and providing entertaining and relevant banter with co-host.►Monitor other local news sources for news information that would need to be covered by our website.►Established content sharing agreements with multiple news sources in Cache Valley and at Utah State University.

►Coordinated news coverage for a community of 110,000 people at a 16,000-circulation daily newspaper.►Managed a team of six full-time news reporters, assuring key events were receiving coverage, and monitoring workload of staff.►Interfaced with managers from other writing sections of the newspaper, and photographers, to coordinate scheduling and to monitor work flows.►Served as a member of the newspaper's editorial board, coordinating with other editorial board members to determine newspaper's stance on important local issues, and penning editorials for publication approximately once a week.►Championed multiple initiatives to increase reader interactivity with the newspaper, including implementation of reader feedback on newspaper's website, creation of special publications that highlighted reader input, and increased involvement of news staff with customer retention initiatives.

Reporter at a daily newspaper covering various beats including cops/courts and higher education.