Tyra W. Email & Phone Number

Cape Town, Western Cape, South Africa

Cape Town Area, South Africa

Cape Town

Client Portfolio: Pick n Pay

Cape Town Area, South Africa

Client Portfolio: Pick n PayMain Duties:• Managing all advertising activities (TTL)• Brand management• Ensuring sound planning, good service and a solid client/agency relationship• Managing status and creative kick-start meetings• Briefing campaigns to strategy and creative• Evaluate strategy, media and creative against client brief• Client and management reports & presentations• Managing workflow, deadlines, budgets and billings• Managing client expectations and timings• Complying with corporate guidelines and objectives

Cape Town

Main Duties:• Deliver strategic and creative digital marketing campaigns• Media planning & strategy• Develop proactive and innovative campaign proposals• Manage campaign performance• Liaising with publishers & suppliers• Key account management • Direct & agency sales management• Up sell and cross sell campaigns • Competitor analysis• Advanced data reporting• Market research • Industry networking• Marketing, brand & public relations management • CRM and database management• Sales support & motivation• Targeted promotions

Cape Town Area, South Africa

Client Portfolio: Shoprite, Lewis, Best Home & Electric and Lifestyle Living• Strategic marketing and brand development• Planning, coordinating and managing all advertising activities (TTL)• Campaign strategy and planning• Facilitate idea generation and conceptualization with creative department• Managing workflow, deadlines, budgets and billings• Managing client's expectations• Develop and present creative briefs, timing plans, contact and status reports• Manage media, cost estimates, production and present creative work to client• Delegate to, manage and assist the professional growth of Account Executives • Work closely with and provide support to the Account Director

Cape Town Area, South Africa

Client Portfolio: Tiger Brands, Pioneer Foods (The Ceres Beverage Company), Nestle & UnileverMain Duties:• Formulate & implement strategies • Determine, implement, monitor and control targets• Manage promotional activities, new innovations, out-of-stocks & forward share• Recruit and induct new staff• Manage performance, compliance, succession planning, training and development, employee relations, leave, employment equity targets & general staff well being• Ensure effective knowledge management and administration• Ensure operational effectiveness• Manage budgets• Compile field intelligence reports• Build sound client & customer relationships• Implement and manage operational & ad hoc trial projects

Cape Town Area, South Africa

• Developing local marketing and brand strategies aligned with international guidelines• Coordinating all marketing activities, client functions & conferences• Develop proposals & presentations for potential and existing clients• Managing design, print & distribution in regulation with international visual identity and brand standards• Maintaining existing and potential client databases • Sourcing potential clients• Internal marketing & staff communication• Sourcing, purchasing & controlling corporate clothing, promotional items, stationary and gifts• Assisting HR with training & recruitment• Assisting the COO and National Firm Coordinator

Cape Town

• Account Reconciliation• Banking• Customer Relations• General Administration• Processing Payments

Imm/Mfsa, Marketing Management

Higher School Certificate

Matric