Tyson Kirksey Email & Phone Number

Plano, Texas, United States

Plano, Tx

Responsible for the creation and execution of digital marketing strategies to acquire and convert prospects into customers. Strategies include continuous improvement and optimization of brand websites, incorporating technology and dynamic apps into the sales cycle and executing effective and measurable digital advertising campaigns across multiple channels. Leader of multi-function internal teams and key agency partners to promote Highland to prospects and industry partners.

Dallas, Tx

Responsible for the overall client service strategy, health and growth of the firm across multiple business units including digital marketing, digital analytics and development. Responsibilities also include team member development and training, implementation of scalable strategies for profitable growth, strategic direction and leadership of business units and recruiting and hiring digital all-stars (or Vertical Nerds). Led effort to become the only Optimizely Certified Partner in… Show more Responsible for the overall client service strategy, health and growth of the firm across multiple business units including digital marketing, digital analytics and development. Responsibilities also include team member development and training, implementation of scalable strategies for profitable growth, strategic direction and leadership of business units and recruiting and hiring digital all-stars (or Vertical Nerds). Led effort to become the only Optimizely Certified Partner in North Texas region. Show less

Dallas/Fort Worth Area

Directly responsible for leading the direction, strategy and growth of the Vertical Nerve search marketing department. Responsibilities include the design and execution of performance-based search campaigns, including organic optimization (SEO), link building, high-performance paid search management (PPC), web analytics services and consulting, local search campaigns, conversion rate optimization and testing, and social media integration.Led effort to achieve Google Analytics Certified… Show more Directly responsible for leading the direction, strategy and growth of the Vertical Nerve search marketing department. Responsibilities include the design and execution of performance-based search campaigns, including organic optimization (SEO), link building, high-performance paid search management (PPC), web analytics services and consulting, local search campaigns, conversion rate optimization and testing, and social media integration.Led effort to achieve Google Analytics Certified Partner status in April of 2008, and leads all Google Analytics initiatives including advanced installations, consulting, product integrations, client support and training sessions. Also led initiatives to integrate Google Analytics into existing product suite using the API.Client experience includes high-profiles accounts such as Pizza Hut, MetroPCS, the Houston CVB, Methodist Health System and many others. Show less

Managed organic SEO campaigns for key clients on the Zunch roster, from Fortune 500 companies to local small businesses. Specialized in the optimization of e-commerce and other highly-technical websites.Served as the director of the company's web analytics product, responsible for everything from installation to support. Enabled client's to view, measure and track ROI goals across multiple mediums as they pertained to an individual website.Served as a web and software… Show more Managed organic SEO campaigns for key clients on the Zunch roster, from Fortune 500 companies to local small businesses. Specialized in the optimization of e-commerce and other highly-technical websites.Served as the director of the company's web analytics product, responsible for everything from installation to support. Enabled client's to view, measure and track ROI goals across multiple mediums as they pertained to an individual website.Served as a web and software developer on multiple teams using languages including C#.NET, ColdFusion and PHP. Specialized in the creation of internal programs and software to increase team efficiencies and productivity. Show less

Handled many day-to-day tasks inside a small web design and development agency, including website design, HTML / CSS / PHP programming, process automation, database design, search engine optimization and customer service.