- Lead copywriter responsible for crafting content across Klaines' online stores and products (klaines.com), editing videos and photos for online advertisements and website presentation.- Engaged in cost-saving negotiations with representatives from major shipping companies (UPS, FedEx, Coyote Logistics) that reduced shipping operation deficit and increased profit margin by at least 30%. - Maintained constant communication channels between online store sales and company warehouses, assumed direct, hands-on responsibility for daily shipping operations. - Optimized Klaines’ search engine marketing (SEM) strategy through the allocation of advertising budget across e-commerce platforms, incl. Amazon and Walmart, to drive sales growth and increase online presence.