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At LIN3S, I lead a team of over 12 specialists in conversion optimization, online experimentation, and advanced data analytics. Our mission is to drive growth and operational efficiency across diverse industries by consistently improving key performance indicators through a data-driven and methodical approach to experimentation. With a strong academic foundation in Data Science and a Master’s degree from the Universitat Oberta de Catalunya, I specialize in leveraging data to solve complex challenges and deliver actionable insights.Beyond my professional work, I’m deeply committed to education. As the Director of the Master’s in Growth Hacking and Marketing Automation at IEBS and a Lecturer in Artificial Intelligence and Behavioral Sciences at UNIR, I focus on equipping professionals with the skills to harness data visualization and AI for behavioral economics and digital marketing. My goal is to bridge the gap between theoretical knowledge and practical application in the evolving digital landscape.Key Achievements:1. Delivered a 50% increase in conversion rates for a leading automotive company.2. Boosted product visibility by 30% for a SaaS platform, enhancing user engagement and interaction.3. Saved over $3 million in operational costs by optimizing API usage through improved user experience design.4. Increased loyalty program enrollments by 60% for a mobile app via targeted CRO initiatives.5. Drove a 50% revenue uplift for a fashion and luxury e-commerce business by implementing a data-driven optimization strategy.6. Managed an average of 60+ experimentation initiatives per client, addressing multiple strategic areas for measurable impact.7. Designed and implemented the APPA Methodology (Analysis, Planning, Practice & Action), a proprietary framework that ensures scalable, structured, and impactful online experimentation tailored to diverse industries.These milestones reflect my commitment to applying a rigorous, evidence-based methodology to deliver results aligned with business objectives. If you want to unlock new opportunities through experimentation and data analytics, I’d be delighted to connect and explore how we can work together.