Udara Dharmasena Email & Phone Number

Western Province, Sri Lanka

Appointed as the honorary Secretary of Digital Marketing Association of Sri Lanka (DMASL) for the period of 2024/25

Sri Lanka

I have been a part of the founding committee of the Digital Marketing Association of Sri Lanka (DMASL) and am currently serving as an executive committee member.

Colombo, Western Province, Sri Lanka

Colombo, Western, Sri Lanka

Heading the client success team of Facebook ASP operation in Sri Lanka by providing guidance to support clients and also supporting the sales team to develop key relationships, drive revenue and boost results through analysis and optimization of complex opportunities.

Colombo, Western, Sri Lanka

Overlooking the client success team of Facebook ASP and supporting the sales team to develop key relationships, drive revenue and boost results through analysis and optimization of complex opportunities.

Sri Lanka

National Individual Consultancy to support, scaling up the social media platforms of the Children’s Club network in collaboration with the Department of Probation and Child Care Services (DPCCS) and UNICEF Sri Lanka.

Sri Lanka

Appointed to the post of Visiting Lecturer in the Department of MarketingManagement Faculty of Commerce & Management Studies, University of Kelaniya to conduct lectures on Campaign Planning for Digital Media of Bachelor of Business Management Honours inDigital Marketing.

Colombo, Sri Lanka

Colombo

Conducting lectures on following modules for the students in 'Professional Diploma in Digital Marketing' and Corporate Trainings - Search Engine Marketing- Display Advertising- Social Media Marketing- Inbound Marketing

Colombo, Sri Lanka

• Heading the paid media team • Overlooking the social media team and guiding the lead of social media • Developing the overarching Paid Media strategy for each of the brands • Assisting with the management of the Paid Media campaigns • Controlling budgets and ensuring campaigns are delivering the expected performance • Hiring the right talent for the organization • Training and developing the team members on digital media and relevant topics • Uncovering opportunities for business growth outside of the core channels • Integrating PPC, Display and Paid Social campaigns with other digital channels • Steering the social listening tasks for special projects• Keeping up to date with digital marketing news and trends and briefing the internal teams on anything relevant that could impact the business as a whole

Colombo, Sri Lanka

• Heading the paid media team• Overlooking the social media team and guiding the lead of social media • Creating and evolving the overarching Paid Media strategy for each of the brands • Assisting with the management of the Paid Media campaigns • Controlling budgets and ensuring campaigns are delivering the expected performance • Training and developing the Paid Media Executive and other members of the team who express an interest in learning more about paid media• Uncovering opportunities for business growth outside of the core channels• Keeping up to date with digital marketing news and trends and briefing the internal teams on anything relevant that could impact the business as a whole• Integrating PPC, Display and Paid Social campaigns with other digital channels that the businesses may be using• Analysing and reporting on campaign and channel performance

Colombo, Sri Lanka

Conceptualizing, planning and implementation of digital marketing strategies for reputed brands in Sri Lanka.• Developing overall digital marketing strategies for existing clients and new client acquisitions• Managing the social media profiles of clients and creating content plans• Developing monthly digital advertising plans for clients (Direct placements, Google Display/Search and Facebook Advertising) • Compiling monthly reports (including web analytics, SM Analysis and Conversion Tracking) of digital media campaigns of the clients• Introducing innovative social media ideas to engage with the target audiences of each client

Colombo, Sri Lanka

Conceptualizing, planning and implementation of digital marketing strategies for reputed brands in Sri Lanka.• Developing overall digital marketing strategies for existing clients and new client acquisitions• Managing the social media profiles of clients and creating content plans• Developing monthly digital advertising plans for clients (Direct placements, Google Display/Search and Facebook Advertising) • Compiling monthly reports (including web analytics, SM Analysis and Conversion Tracking) of digital media campaigns of the clients• Introducing innovative social media ideas to engage with the target audiences of each client

Sri Jayawardhanapura, Kotte, Sri Lanka

o Operating as the main responsible person for the Mobile for Development (Mobile4D) Projects implemented by Sarvodaya-Fusion. o Plan, organize, source resources, and ensure the implementation of the promotion plans in a timely manner to achieve the implementation goals.o Act as the key contact point between internal management and external parties such as software vendors, wireless operators and project partners (e.g. SEEDS)o Travel frequently to regional locations for meetings and promotions with project teams. (workshop organizing, team management, field level farmer/community group formation)o Develop regular progress reports, as per the standards and requirements of Fusion management.o Engage communities through usage of social media.

o Reporting to the Project Coordinator and Project Manager.o Preparation of Monthly/Annual project activity plans. o Preparation of Interim/Annual narrative reports. o Supporting in compiling interim and annual financial reports. o Ensuring timely implementation and completion of project activities. o Organizing workshops/trainings/meetings as per the plans. o Keeping regular contacts with donor agencies. o Development of project proposals for the sustainability of organization.

Master Of Business Administration - Mba, Marketing

Post Graduate Diploma, Marketing, Marketing

Education record