Udayanathan Vettikkat Email & Phone Number

Bengaluru, Ka, In

Woodbridge, Nj, Us

Chief Marketing Officer (CMO Global) and Head of Global Channels, Analyst Relations, Public Relations and Investor Relations

Woodbridge, Nj, Us

As Chief of Marketing, leading Marketing globally, helped launched Marketing 3.0 and Rebranded Sequretek. Succeeded in winning Marketshare, Mindshare and Walletshare in B2B, globally.As Head-Global Channels, forayed Sequretek to tie up with Strategic Global Partners, SI and SP partner's globally.Helped Sequretek become "National Conclave Winners -Startup Initiatives 2022: Building the Next Unicorn" award.Winning Comet 2.0 at Ingram Micro, led Sequretek to being on Ingram's Global Cloudmarketplace, thus associated with 1000+ VAR's globally.I was instrumental and part of the leadership team, that helped get the "Best Start up the year- 2021" award from DIPP & PMO, "NASSCOM Emerge 50 Award 2021", FIS Venture Centre-US-MVP, RAISE 2020 AI in Cybersecurity award, globally.Helped Sequretek achieve MSSP Alert Top 250 companies worldwide.ET, called Sequretek as the India's Fastest growing company,-3 years in a row and FT Statista rated us as "Top 500 High Growth Companies in Asia Pacific". Analytics Insight called us as "Top 100 Cybersecurity startups". These PR efforts along with CEO's helped Sequretek.Receipient of Cybertech 100 award, STPI Chanakya 1.0 awards, NASSCOM's DSCI's Best product of the year award in 2020.Gartner's mention of Sequretek as "Top 12 companies who use AI innovatively in Cybersecurity products like XDR and EDR", Forrester's recognition of Sequretek in Security monitoring, Avasant's Challenger quadrant in their Radar View, are other Analyst Relation initiatives that culminated positively for Sequretek.Helped Sequreretek grow 50% CAGR revenue wise with Marketing-Sales integration efforts, and achieve 99.875% Product Efficacy, in the ICSA Benchmark. Tied with Global partners across US, Europe, MEA, Asia Pacific and India regions. ICBA selected us as Cybersecurity partners in Community Banks, US, Tampa Bay etc.I was awarded "Business Transformer of the year Globally" & "Global CMO of the year" award in 2021.

Woodbridge, Nj, Us

Website: https: //www.sequretek.com/Role: Head of Sales & MarketingLocation: Bangalore & MumbaiProducts: End Point Detection, Protection, Response- EDPR; Identity Governance & Administration (IGA), Managed Detection & Response (MDR), Managed Security Services (MSS)About Sequretek: A 8 year start-up with 350 employees & 150 Enterprise customers Responsibilities: Lead Sales across Enterprises across BFSI, IT/ITES/Tech, Healthcare, Pharma, Manufacturing, Logistics, Media & Entertainment, Retail-Online Services/eCommerce, etc Geographies covered directly: Through Sales Offices in Mumbai, Delhi, Bangalore, NY/NJ USA. Partners: I lead coverage by working with Direct Sales team of Sequretek & various global partners across India (Including Ingram Micro as a Distributor), EMEA , Africa, US, Australia to address complex challenges in the space of Cybersecurity. Long- standing affiliations with partners like Intel, Qualcomm , MSCBA etc. • Achievements at Sequretek as CSMO: o 50% year on year growth in business. Organization strength also doubled year on year. New offices at Bangalore and New York and New Jersey. o Stanford Seed Program – Along with other Leadership team members, involved in this 1 year transformational program by Stanford– Ringing in many changes in the company across Strategy, Structure, Staffing, Systems & Processeso Sales Organization restructuring to meet the new Product & Services GTM strategyo Rebranding, Web site redesign, New Content Creation & Curation-Marketing collaterals, presentations, blogs, whitepapers, case studies, testimonials, info-graphics, flyers, banners, videos etc, for India and US markets o Digital Marketing (SEO, SEM, Omni-channel Marketing)o Demand Generation o Analyst Relationship(Gartner) and PR engagement (monthly media coverage)o Marquee events • Industry awards• Global CMO leadership award in 2020, 2019 & 100 Best Marketing Minds in India 2018’

San Jose, Ca, Us

Website: https://www.cisco.com Designation: Head Marketing (Internal Designation- Manager.Market Management)Period: Jan 2011 till May 2018 (7 Years & 4 months)Role & Responsibility: Manager. Market Management for India/SAARC Region o Content Managing Editoro Digital Marketingo Field Marketingo Revenue Marketing (commercial) & Demand Generationo Alliances & Partner Marketingo Architectures Marketing -Digital Network Architecture (DNA), Enterprise Networking, IoT, Collaboration, Security, Cloud, Virtualization and Datacentero Digital Transformation Marketing* Marketing for Services (Advisory, Implementation, Training, Optimization, Management and Technical)* Software and Subscriptions MarketingAchievements & Awards :• Top 2% selection (multiple years including the last year) by Cisco across functions in the world for “Accelerated Leadership Development” - Programs run by Wharton, Harvard, other B Schools/ Leadership consultants & Futurists• Cisco Achiever Award 2016• Cisco “Content Super Star Boss” (2017)• Restricted Stocks (RSU allocation for exceptional performance) across all years• Cisco Technical Evangelist Award and other company-wide recognitions (‘Bravo’, ‘You Amaze me’, ‘Best Team’)• Highest Commercial Pipeline in APJ for 5 consecutive years • Enterprise IT “CMO Leadership Award” (2017) • World Marketing Congress & CMO Council of India - 100 Marketing leaders (2014)• BMS College of Engineering Citation for IoT• $240 Mn Net New Sales Qualified Demand Generation and $120 Mn Marketing Sourced Booking in Commercial Segment (Record in APJ and Global Marketing)• 1 Mn + Engagement Points in Digital Marketing (First country to cross this mark)Products & Architectures that I handled in Cisco (Marketing):#Digital Networking Architecture: # Collaboration Solutions:#Security Solutions: # Cloud # Datacenter & Virtualization solutions

Plano, Texas, Us

Heading Sales for India/SAARC, Middle East and Africa region for: • Tech Support • Engineering • Telecom • Application Management & Testing servicesAchievements: • Achieved 110% Business Goal set for P&L • Acquired 20% new customers.

Mumbai, Maharashtra, In

Heading Global Sales -Top Line, P/L and EBIDTA goals for: • Datacenter & Cloud services • Hosting & Co-location services • Infrastructure & Application Management • Disaster Recovery and Business Continuity • NOC and SOC servicesAchievements: • Successful rounds of VC investments • Phenomenal Q/Q and Y/Y growth (doubled business in 2007-08 and 1.6 times in 2007-2009) using segmentation, vertical and Horizontal Sales and Go-To-Marketing strategies • Achieved new business that led to launch of New Datacenter’s & Services @ Mumbai, Bangalore & US • New Channels and Alliances

Noida, Uttar Pradesh, In

Heading Remote Infrastructure Management Services for: • Australia, New Zealand, ASEAN countries, Japan, Korea and China Markets • Total Outsourcing for Europe Achievements: • Won mega deals in Applications Services • Huge wins in Infra, Engineering & Business Services across Industries( HCL wins included Dixons, Scandia, Terradyne, BOC, BAT, SKCC etc.) • Part of the Business “Blue Print Leadership Team”

Armonk, New York, Ny, Us

Winning business in Very large/Global incumbent Competition, multi-million $accounts (where IBM has no business) for all IBM solutions as an eSM for Systems and Technology GroupAchievements: • Won Canara Bank( Core Banking Solution with IBM-iFlex-Oracle consortium), BHEL (SAP), Indian Institute of Science (Largest Open Source Cluster Solution in Asia: High Performance Computing solution) and Hindustan Unilever(SAP) • IBM Awards

Provo, Ut, Us

Heading South India and Sri Lanka and Heading Enterprise Sales for: • Novell Netware • SUSE • Silver Stream Solutions ◦ Responsible for Sales & Marketing, Engineering support, Partner and Alliances Management, System Integration & Operations for South India Achievements: • Won the President’s Club award for 2003-04 • Silver Circle award in 2002-03 • 120% + sales target achievement for all the years

Bangalore, Karnataka, In

Heading South India Sales function & Partners . Achievements:Designed the Partner ecosystem for channel sales

Mumbai, Maharashtra, In

Developing business framework for DTH (later launched as Tata Sky) • Ad Sales • Technical & Payment gateways • Partner Ecosystem • Customer Support ◦ Responsible for Sales & Marketing, Direct Sales & Marketing, Channel Sales & Marketing, DTH services, Customer Support and Market Research and feedback on Content.Achievements: • Best Region (1998-99) in Sales. • South India contributed 38.5% to India Turnover (a record) • Best sales team awards in 1997-1998 • Create Business model for DTH services • Seamless Movement from Analog to Digital transmission • No Drop-in Revenue during the split with Zee • Launch of new programs and channels based on Demography and Market Research.

Noida, Uttar Pradesh, In

Regional Sales Management of: • IT & Communications Solutions • Reprographic solutions • Office Automation Achievements: • HCL Chairman’s Club awards for Outstanding sales performance, 100% every quarter and year on sales targets, best RM award, Best region Awards & Best Sales Team Awards • Promotion every year from Area Sales Manager to Regional Sales Manager to Regional Manager

Heading Branch of Andhra Pradesh (P&L) & Channel Management for South IndiaAchievements: • Brought A.P to Top branch –India • Bills receivables brought down from 350 days to 35 days • Reduced People Attrition from 75% to 5%

Heading a team in Bangalore for Network Electronic Typewriter Sales (from Canon Inc. of Japan)Achievements: • Best Sales Award for all years • Promotions every year

Sales of Office Automation products, Shredders, Imaging, Filing & Card Index Cabinet and SolutionsAchievements:Achieved 100% Annual sales targets in 11 months.

Mba, Marketing

Bsc, Physics, Chemistry, Maths

Xii Standard, Physics, Chemistry, Mathematics And Biology