Udit Kumar Singh

Udit Kumar Singh Email and Phone Number

Marketer | Brand Management | Client Servicing | Data Analytics Enthusiast @ Axis Communications
Udit Kumar Singh's Location
Gurgaon, Haryana, India, India
About Udit Kumar Singh

Dynamic and results-oriented marketing professional with three years of experience in traditional marketing, seeking to transition into the dynamic realm of digital marketing. Proven track record in initiating and managing impactful Below the Line (BTL) Marketing campaigns, leading teams, and achieving exceptional sales results. Adept at comprehensive market analysis, vendor collaboration, and utilizing data-driven insights for strategic decision-making. Eager to leverage my solid foundation in marketing to contribute to the fast-paced and evolving field of digital marketing. Possesses a strong analytical mindset, coupled with a passion for staying abreast of emerging digital trends and technologies. Ready to bring a fresh perspective, creativity, and a results-focused approach to drive success in the digital marketing landscape.Key Skills:Strategic Marketing: Developed and executed comprehensive marketing plans that aligned with business objectives and contributed to revenue growth.Market Research: Conducted in-depth market research to identify trends, consumer behavior, and competitive landscapes, informing data-driven marketing strategies.Digital Marketing: Proficient in utilizing various digital marketing channels, including social media, email campaigns, and SEO, to enhance brand presence and engagement.Team Leadership: Led cross-functional teams, fostering a collaborative and innovative environment to achieve marketing objectives.Professional Achievements:Increased Brand Visibility: Implemented targeted marketing campaigns that resulted in a significant increase in brand visibility and rise in market share.Customer Engagement: Developed and executed customer-centric initiatives, resulting in a significant improvement in customer engagement and satisfaction.ROI Optimization: Successfully optimized marketing spend, improving return on investment through data analysis and performance tracking.Entrepreneurial Lessons:While my entrepreneurial venture faced challenges leading to closure, the experience provided invaluable lessons in resource management, resilience, and adaptability. It enhanced my ability to navigate uncertainties and reinforced my commitment to achieving strategic goals.

Udit Kumar Singh's Current Company Details
Axis Communications

Axis Communications

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Marketer | Brand Management | Client Servicing | Data Analytics Enthusiast
Udit Kumar Singh Work Experience Details
  • Axis Communications
    Client Servicing Manager
    Axis Communications Aug 2024 - Present
    Hauz Khas, Delhi, India
    Engaged with key personnel in various ministries to identify and secure leads for upcoming events.Attended pre-bid meetings with ministry secretaries to discuss queries and gather requirements before tender floatation.Developed and presented detailed technical presentations outlining event designs and operational plans. Incorporated feedback and suggestions from ministry secretaries, ensuring alignment with their expectations and requirements.Successfully managed two major events with the Indian Air Force i.e. IDAX and Ex-Tarang Shakti, overseeing all aspects from planning to execution. Coordinated with the operations team to ensure timely delivery and setup of stall items.Supervised administrative tasks during events, ensuring smooth operations and addressing any issues promptly.
  • Self-Employed
    Steel Trading Entrepreneur
    Self-Employed Feb 2023 - Mar 2024
    Ghaziabad, Uttar Pradesh, India
    Innovative and strategic entrepreneur with hands-on experience in the steel trading sector. Successfully identified and addressed a critical market need by establishing partnerships with secondary TMT steelmanufacturers, offering a cost-effective and quality-equivalent alternative to primary steel suppliers. Pioneered a business model that eliminated the requirement for large-scale warehousing, providing customers with a diverse range of product sizes tailored to their convenience.Despite achieving 6% profitability after tax, the business faced cash flow challenges due to a short credit period of 7 days juxtaposed with an extended average debit period of 90 days, leading to delayed payments from debtors. This financial dynamic resulted in nominal rather than substantial cash profits. After thorough analysis and in consultation with my investor, the data-driven decision was made to responsibly wind down operations, prioritizing financial viability and investor relations.
  • Byju'S
    Future Leader - Marketing
    Byju'S Apr 2022 - Dec 2022
    Moradabad, Uttar Pradesh, India
    Initiated the establishment of impactful Below The Line (BTL) Marketing campaigns in multiple cities.Led the recruitment, training, and supervision of a dynamic team of 40+ executives across multiple locations.Conducted comprehensive market analyses to assess market conditions, identify vendors for collaboration, areas for D2D campaigns, and societies and venues for conduction of various events, converting them into assets to drive significant business development.Incorporated Tableau to track KPIs such as ROI, asset performance, team performance, CPL, CC/DC, etc., utilizing findings to inform strategic decision-making.Pioneered a successful national-level vendor collaboration with a big Grocery chain, enhancing the company's market presence and streamlining operations.Achieved exceptional sales and growth results by cultivating strong relationships with both customers and vendors. Delivered 180+ orders within the first two months of market initiation, contributing to revenue growth of ₹1.5CR+.Successfully managed the delivery of 450+ orders, achieving an impressive Call Connected to Dialed Calls (CC/DC) ratio of 80%, and a Cost Per Lead (CPL) of ₹85.Collaborated seamlessly with the sales team to ensure timely responses and sales, achieving a Demo Conducted to Call Connected (Demo Con./CC) ratio of over 40%.
  • Outlook Publishing (India) Pvt. Ltd.
    Data Analyst
    Outlook Publishing (India) Pvt. Ltd. May 2021 - Jul 2021
  • Peacock Solar
    Management Information System Intern
    Peacock Solar Dec 2020 - Mar 2021
  • Gayatri Fabtech
    Marketing Executive
    Gayatri Fabtech Jun 2018 - Feb 2020
    Ghaziabad, Uttar Pradesh, India
    Initiated marketing efforts for a diverse range of products including transmission towers, substation structures, solar panel structures, and cable trays, targeting key industries in the infrastructure and telecommunications sectors. Successfully expanded the client portfolio, securing contracts with major telecommunications giants, including Jio and Airtel, contributing to a turnover growth exceeding ₹50 crores, significantly boosting sales and revenue for the organization. Played a pivotal role in obtaining approvals for product usage in PSUs as strategic clients, enhancing the company's credibility and market reach, thereby unlocking new avenues for business growth and establishing the company as a trusted partner for public sector initiatives.

Udit Kumar Singh Education Details

Frequently Asked Questions about Udit Kumar Singh

What company does Udit Kumar Singh work for?

Udit Kumar Singh works for Axis Communications

What is Udit Kumar Singh's role at the current company?

Udit Kumar Singh's current role is Marketer | Brand Management | Client Servicing | Data Analytics Enthusiast.

What schools did Udit Kumar Singh attend?

Udit Kumar Singh attended Lal Bahadur Shastri Institute Of Management, Galgotias University.

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