Senior Marketing Manager
CurrentI lead the marketing team at Elektor International Media, where I strategize and execute digital, influencer, event and social media campaigns. Guided by Stephen Hawking's belief that 'intelligence is the ability to adapt to change,' I embrace innovation by incorporating AI into our strategies. This approach led to the development of Elektor GPT, enhancing the customer magazine search experience. Over the past year, these efforts resulted in a 171% increase in engagement and a 47% growth in social media followers.