At Shafi Foods, we strive to become a symbol of quality in the food business. Building, expanding and managing the new business with focus on the MENA region & China. Oversight of business strategy to increase sales while reducing risks in the fast moving business environment.

Shafi Group is one of the leading family owned business groups in Pakistan with investments in Leather, Dairy, Textiles, rice processing and meat. It was established in 1950 by the late Mian Muhammad Shafi. The core business has been leather and Shafi is one of the top names in Leather throughout the world.

It is one of the leading textile fabric producers in Pakistan and a major business unit of Shafi Group. The value added products are being exported to some of the premium brands in the world.Headed the Finance and IT divisions of the company as Director, being part of a dynamic team of directors and senior management, undertaking various initiatives to transform the company's performance. Established & maintained business relationships with the leading Pakistani banks, taking the company's image to a higher level among financial institutions. I also headed the design, development and implementation of integrated software solutions to improve controls, productivity and transparency in company's operations.

Worked at the Suleman Dawood Business School at LUMS. Assisted faculty in finance course work development and case studies in Finance. I also conducted extensive interviews of senior executives at various banks and financial institutions to develop teaching material for MBA students for new courses such as Islamic Finance and Corporate Finance.