Wenia is a financial platform focused on educating users about cryptocurrencies, aiming to simplify their adoption through intuitive products like the Wenia Card. The company seeks to provide innovative financial solutions that combine usability with advanced technology, enabling users to interact with cryptocurrencies without needing to understand their complexity.Defined key KPIs to assess the performance of Wenia's products, ensuring alignment with business and user objectives.Created high-fidelity prototypes and wireframes for the Wenia Card, leading the handoff to development and ensuring the final design met quality and functionality standards.Optimized the design system to improve design efficiency and ensure consistent implementation across all digital products.Collaborated closely with multidisciplinary teams, including developers and Product Owners, to ensure alignment between design and development.Led the creation and optimization of the website to attract new users, enhancing user experience and conversion rates.Utilized tools such as Figma, Clarity, Google Analytics, Github, and Lucid to design, test, and deliver high-quality solutions.Overcame the challenge of balancing business needs with user experience for the Wenia Card, creating an intuitive experience for users without compromising business goals.

Fluid Attacks is a cybersecurity company specializing in penetration testing and security audits for businesses. Their focus is on identifying critical vulnerabilities and helping clients secure their systems through advanced security services. Fluid Attacks stands out for its commitment to continuous improvement in protecting digital assets, offering tailored and innovative solutions to meet each client's needs.Created a design system for the platform and website, improving consistency and efficiency across digital products.Conducted user research and competitive benchmarking to update the design of both the platform and website, ensuring they met user needs and industry standards.Led the redesign of the entire website, focusing on enhancing user experience while aligning with business goals.Built a design system from scratch, optimizing design workflow and significantly reducing design time.Collaborated closely with the experience team and developers, ensuring alignment between business requirements and user needs.Utilized Figma, Adobe XD, and Asana for design and project management.Overcame the initial challenge of a lack of task management methodologies in the company by applying individual methodologies to manage tasks and time effectively and proposing them to the team.

Finding Technology is a consultancy firm that specializes in providing technological solutions for businesses across various industries. They focus on helping companies optimize their digital products, ensuring that technology and design work together to enhance user experience and business outcomes. The company works with a diverse range of clients, providing tailored solutions to meet each client's specific needs.Worked as a freelance UI consultant for the client "Coomeva," leading the redesign of the "Mi Coomeva" app.Was the sole UI designer responsible for the app's redesign, creating user flows and the style guide to ensure consistency and usability.Collaborated directly with Coomeva's development team to implement design solutions that aligned with business goals and user needs.Initially used Adobe XD for the project, but successfully migrated all app flows to Figma, streamlining the design process.Focused on balancing business requirements with maintaining optimal usability for the app, overcoming challenges to ensure user satisfaction.

Melt Studio is a software development company that provides comprehensive digital solutions, focusing on user experience and design for a wide range of clients. They specialize in building tailored products and services that cater to specific business needs, helping clients deliver exceptional digital experiences across various industries.Worked on designing user flows and interfaces for various clients, creating prototypes for digital products.Contributed primarily to the design of user flows for the "Suscripciones" project, ensuring alignment with business and user needs.Supported the marketing department with digital designs for the company, contributing to the overall brand presence.Collaborated closely with development teams to ensure seamless implementation of designs.Utilized tools such as Adobe Suite, Wix, and Figma for designing and prototyping.

IT49 is a digital agency that specializes in providing marketing, branding, and design solutions for businesses across various sectors, including real estate and healthcare. They focus on helping clients improve their online presence and drive business growth through tailored digital experiences and creative solutions.Created content for social media and designed landing pages to promote services for clients in the real estate and healthcare sectors.Led the design projects for landing pages for companies promoting student housing near universities in Los Angeles.Improved the speed of delivering designs to clients without compromising visual quality, streamlining the design process.Utilized the entire Adobe Suite, WordPress, Wix, and Figma to create and implement designs.

Go Marketing is a digital marketing agency that focuses on helping clients enhance their online presence. The agency works with businesses from various sectors, including healthcare, beauty, and education, providing services such as branding, social media management, and web design to help clients effectively communicate with their target audiences.Created branding for clients, including product photography, landing pages for product launches, social media posts, and video editing.Worked on projects for plastic surgeons, designing landing pages to promote their services, as well as for beauty stores, developing branding and social media content.Contributed to branding and social media projects for kindergartens, enhancing their digital presence.Collaborated closely with marketing teams, including community managers and copywriters, to align design with campaign goals.Utilized the complete Adobe Suite and WordPress to create and implement designs.