This is a startup business and a new domain altogether for me to learn, explore and penetrate the market.

Responsible for delivering growth to Retail business, online and offline stores. ●Oversee the management of product merchandising and inventory to ensure processes flow smoothly,●Analyze sales data to determine if store is meeting financial goals and implement plans to improve store performance,●Hire, train, and supervise department managers, set performance goals, resolve employee conflicts, and encourage teamwork,●Manage the different departments of a retail store in order to ensure the store reaches sales objectives,●Maintain, update, and enforce safety and security procedures,

Heading Two Stores one of the oldest and Heritage Bookstore for Sales, Operations, Marketing,Merchandising, Visual Merchandising, Team Management and numerous Events along with dedicated F&B Section named Cha Bar. Implementing sales promotion plans & new store concepts to generate sales for achievement of targets; coordinating the in-store promotional activities for new releases & special products, Planning and implementation of infrastructure / facilities, development and expansion in stores & sustaining profitable operations with focus on marketing, Organizing and conducting practical & training programs, to enhance skills & motivational levels, Handling both the stores of approx. 7500 sqft. with an annual turnover of Rs. 6 crores and EBIDTA positivity. Supervising customer service operations for rendering and achieving quality services; providing first line customer support by answering queries and resolving their issues,Monitoring customer perceptions so as to address negative image and problem areas, Interaction with the Suppliers / publishers regarding stock position / margin negotiation / new releases / upcoming merchandises, Analyzing business potential, conceptualize & execute strategies to drive sales, augment turnover and achieve desired targets, Project dynamic merchandising and Operation Plan to enhance profitability, Monitor competitor activities and devise effective counter measures, Generate and Implementing Cost innovative ideas leading to better profitability,  Developing / sustaining the existing network & effectively managing the supply chain, ensuring timely and cost effective deliverable, analyzing demand of the product and based on demand ask for more purchasing, Ensuring proper Merchandising (Books, Stationery, Multimedia, Gift items and Toys) thru merchandisers, Setting up and managing logistics operations involving negotiation of seamless & cost-effective transport solutions, Planning effective manpower deployment for optimum output.

Started up and developed new sales operation that included, staff development training, defining organizational needs and recruiting quality staff.Area management: trouble shooting responsibilities throughout the entire Men’s clothing at store.Implemented strategic business plan, business analysis, marketing strategy and staff training.Ensured all space in store was effectively utilized and products merchandised,Many letters of commendation from customers,Maximized sales by consistently promoting a culture of customer service excellence; Year-on-year growth,29% over last year (2011-12).Managed the inventory over 80 thousand sku & achieved 100% in IAR score & 0.29% shrinkage over periodic sales store wise,Won award of Best Manager of Eastern Zone regard to target Vs achievement in DM meet March 2013,Instituted and developed new and necessary operational parameters & procedures, creating and overseeing the management and new sales teams.Started and developed new sales operations including, staff development training, defining organizational needs and recruiting quality staff, based on performance of other successful stores.Analyzed all buying procedures in line with best practice and organizational requirements. Thereafter oversaw the smooth running of new and existing brands.Maximization of visual merchandising resulting to Customer convenient ambiance in-store.Analyzing the productivity of merchandises on article level for better understanding of buying trend.

Inspire team to achieve excellent results on a daily basis, ensuring motivation levels remain high. Develop and maintain positive relationships within my team, ensuring that handwork & success are recognized & rewarded in a fair way. Create, monitor & control operational plans for the store including staff levels & stock levels with an eye to maximizing efficiency & minimizing waste. Use accurate reporting & actively seek customer feedback to monitor the performance of my store & analyze trends so that I can adapt the operation best to meet the needs of the market. Contribute to profitability through constant, well planned efforts to increase sales and control the costs of the store. Implemented strategic business plan, business analysis, marketing strategy and staff training. Target Vs Achievement analysis for various departments to understand business and profitability. Data maintain for both employee and business, featuring incentive schemes and Rewards and Recognition for store employees.

Managing day to day sales, sending feedback on sale to senior managers at company on Customer demand & current trend, ordering high sale through stocks, control shrinkage for my brand, managing inventory at a proper level that enhances profitability.