With over two years of experience as an Associate Digital Marketing (CRM) at SplashLearn, I am passionate about using marketing automation to deliver personalized and engaging email campaigns that drive customer acquisition, retention, and loyalty. I have a master's degree in International Marketing from SKEMA Business School, and I am proficient in using tools like HUbspot,Braze, CleverTap, and App Marketing to optimize campaign performance.In my current role, I coordinate end-to-end execution of email campaigns by collaborating with design, product, and tech teams, while also managing the database, conducting A/B testing, and implementing innovative personalization elements. Additionally, I have experience in affiliate marketing, where I developed and managed paid media campaigns with premium publishers in the mobile industry, and negotiated favorable partnership terms and revenue-sharing rates. I am always eager to learn new skills, explore new opportunities, and contribute to the growth and success of SplashLearn.
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Associate Digital Marketing (Crm)Splashlearn Feb 2022 - May 2024Database Management: Efficiently manage the database, perform filtering and segmentation, and maintain list health for optimal campaign performance.Email Campaign Coordination: Coordinate end-to-end execution of email campaigns by collaborating with design, product, and tech teams to ensure successful campaign deployment.A/B Testing and Personalization: Conduct A/B testing, implement innovative personalization elements, and utilize automation in email campaigns to enhance user engagement.Campaign Planning and Analysis: Create an email campaign plan that aligns with company strategy and goals, while generating and analyzing campaign data to improve key performance metrics like Open Rate, Click-Through Rate (CTR), Customer Acquisition Cost (CAC), and revenue per email. -
Affiliate Account ExecutiveAdcent Media Pvt. Ltd. Apr 2021 - Feb 2022Gurugram, Haryana, IndiaPartnership Development: Identify and engage premium publishers within the mobile industry to establish mutually beneficial collaborations.Campaign Management: Set up, execute, and analyze paid media campaigns with a focus on driving cost-effective app installs while adhering to budget constraints and key performance indicators (CPI & CPA).Affiliate Negotiations: Negotiate favorable affiliate terms, revenue-sharing rates, and payment schedules to ensure a productive partnership.Reporting and Forecasting: Regularly report campaign performance to the account management team, and provide accurate monthly response volume forecasts and budget recommendations based on data-driven insights. -
Digital Marketing InternGolingua Language Solutions Oct 2019 - Dec 2019London, England, United KingdomDeveloped and executed a digital-focused marketing strategy across various online platforms focusing on paid advertising, Facebook adverts, social media and email marketing.Expanded the customer base through effective social media and email marketing campaigns.Conducted a comprehensive review of the business model and marketing plans, identifying necessary changes for improvement.Successfully implemented digital marketing initiatives to drive growth and enhance overall business performance.
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International Business Developer InternSewa Foods Feb 2019 - Aug 2019New Delhi, Delhi, India• Global Client Hunting through multiple resources, analyzing and researching their needs and how we can fulfil it. • Initiating the first contact, exploring the prospects and leading it to the product testing stage. • Working closely with customers, negotiation and follow-up with partners and discussing their scope and opportunities, deciding the product and logistics.• Building and maintaining close relationships with the client for mutual growth and expending our commercial network.
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Event Planning InternFondation Sophia Antipolis Oct 2018 - Dec 2018Antibes, Provence-Alpes-Côte D'Azur, FranceCollaborated within a group on a company project course.Orchestrated an event, overseeing all aspects from conception to execution.Event planning encompassed event type selection, audience targeting, logistics, accommodations, investor acquisition, and budget allocation.Executed a successful event planning strategy, optimizing resource allocation and delivering a memorable experience. -
Marketing Research InternParfums Galimard Sep 2018 - Nov 2018Antibes, Provence-Alpes-Côte D'Azur, FranceLed market research and strategy development for Galimard Perfumes, using surveys, focus groups, and data analysis.Devised a data-informed marketing strategy to address key challenges.Presented effective solutions to company leaders, resulting in successful implementation. -
Market Research InternE.Leclerc Feb 2018 - Apr 2018Paris, Île-De-France, FrancePrice Points Analysis:Evaluated E.Leclerc's pricing strategy and affordability compared to competitors across various products and services.Location Assessment:Analyzed the geographic positioning of E.Leclerc stores and their accessibility, relative to competitor locations for strategic insights.Deliverability Review:Assessed E.Leclerc's delivery capabilities, including speed, reliability, and cost-effectiveness in comparison to competitors.Customer Perception Study:Examined customer feedback, reviews, and surveys to gauge satisfaction, trust, and loyalty towards E.Leclerc, relative to competitors. -
Software Engineer InternC Simplify It - Be 10X Better Jan 2017 - Apr 2017Gurugram, Haryana, India- Code and debug software applications and experiment with design elements.- Review other engineers' code, test software applications and patches. Learn JAVA and Node JS.
Ujjwal Kaushik Skills
Ujjwal Kaushik Education Details
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3.3/4
Frequently Asked Questions about Ujjwal Kaushik
What is Ujjwal Kaushik's role at the current company?
Ujjwal Kaushik's current role is Digital Marketing Specialist | CRM & Affiliate Marketing Expert | Fluent in French.
What schools did Ujjwal Kaushik attend?
Ujjwal Kaushik attended Skema Business School.
What skills is Ujjwal Kaushik known for?
Ujjwal Kaushik has skills like Ccna, Java, Pcb Design, C, Vhdl, Verilog, Vhdl Ams, System Verilog, Musical Instruments, Uvm, Debugging, Digital Electronics.
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Ujjwal Kaushik
Director @ Unikon Transformers | Finance, Business Transformationenquiry : Info@Unikontransformers.Com Unikontransformer@Gmail.ComNorth Delhi -
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