Ujjwal Maitra Email & Phone Number

Delhi, India

New Delhi, Delhi, India

Leading Strategy & Impact at Vertiver, a pioneering purpose-driven organization using behavioral science and powerful communication to tackle climate change, resource conservation, and social issues. My passion for forging powerful partnerships, crafting innovative solutions, and equipping communities to drive lasting change fuels my work at Vertiver.Join.

Supporting, guiding and providing insights to the Launch Girls team in achieving their mission of empowering young women to build the critical professional and life skills necessary for successful futures

Led the development of a Digital Engagement Strategy to support UNICEF, and Global Polio Eradication Initiative (GPEI) partners including WHO, BMGF and the government of Pakistan in leveraging digital media to eradicate polio in Pakistan.

Phnom Penh, Cambodia

• A. Spearheaded multi-platform projects driving positive social change:
• Youth Civic Participation (Sida & SDC): Produced 33-episode TV series, 45-episode digital series, social media content, youth training, and partnered with media organizations to mobilize young people.
• Climate Resilience (FCDO): Curated and disseminated success stories of climate-resilient practices through TV, digital, and community events. Additionally, produced PSAs for mass media and outdoor… Show more A..
• Climate Resilience (FCDO): Curated and disseminated success stories of climate-resilient practices through TV, digital, and community events. Additionally, produced PSAs for mass media and outdoor platforms.
• Women's Empowerment (PACT_USAID): Established a multi-platform approach using digital content and workshops to empower young women entrepreneurs.
• Media Capacity Development (FCDO, Solomon Islands): Managed project remotely, building media skills in the Pacific nation.B. Led diverse teams: Effectively managed and motivated teams to produce impactful and engaging.

Yangon, Myanmar

o Led multi-thematic SBCC projects: Designed and implemented communication strategies across health (SRHR, handwashing), governance (social cohesion), and resilience for various donors.o Championed social cohesion and peace: Spearheaded the delivery of radio drama series on social cohesion and an episodic TV series, promoting peaceful dialogue and cultural.

New Delhi Area, India

• o Led national expansion of award-winning mHealth services: led the strategic design and operational leadership for scaling Kilkari 2 and Mobile Academy3 flagship mobile health (mHealth) services focused on.
• Nationwide reach: Scaled-up the services to 13 Indian states… Show more o Led national expansion of award-winning mHealth services: led the strategic design and operational leadership for scaling Kilkari 2 and Mobile.
• Nationwide reach: Scaled-up the services to 13 Indian states, impacting millions of lives.
• Quality content production: Ensured high-quality, multi-language content aligning with RMNCH technical guidelines through close collaboration with MoHFW.
• Sustainable impact: Facilitated successful transition of services to the Government of India, ensuring long-term sustainability. Show less

New Delhi Area, India

• Spearheaded the creation of a transmedia campaign, "AdhaFULL," featuring a 78-episode TV drama series with youth ambassadors, a radio series, the "Nugget" mobile app tackling gender norms, and the #BigdiHuiLadki ("Girl.
• Ensured flawless project execution, managing operations, procurement, production, and budget for a diverse media portfolio (TV, radio, mobile app, social media) within tight timeframes and resource… Show more
• Ensured flawless project execution, managing operations, procurement, production, and budget for a diverse media portfolio (TV, radio, mobile app, social media) within tight timeframes and resource constraints.
• Forged strategic partnerships with UNICEF, external agencies, and freelancers to achieve project goals synergistically.
• Deftly managed a complex multi-media project, delivering high-quality TV, radio, mobile game, and social media content within budget and deadline, despite resource limitations.
• Built and nurtured a collaborative ecosystem of partners and stakeholders to ensure the project's success. Show less

New Delhi Area, India

• Led the creative and production teams to use Social and Behaviour Change Communication (SBCC) and Human Centered Design (HCD) principles to create innovative content for multiple and simultaneous projects across radio.
• Led the creative and production teams to use Social and Behaviour Change Communication (SBCC) and Human Centered Design (HCD) principles to create innovative content for multiple and simultaneous projects across radio.
• Designed and produced innovative content on Health (TB and RMNCH), Governance (modern day slavery) and Resilience (Disaster Risk Reduction).
• Media Development and Capacity Building of media nationally and internationally. o In India - capacity building of community radio stations from coastal cyclone prone areas to hilly areas prone to landslides and.
• KEY ACHIEVEMENTS: o Produced communication outputs on Ebola response for Liberia, Guinea and Sierra Leon from a London studio o Led BBC Media Action’s Cyclone Phailin-Humanitarian Lifeline Response in Odisha (funded by.

Mumbai, Maharashtra, India

• Spearheaded the operations, strategy and implementation of programming, sales-integration and marketing initiatives in Western India (Gujarat, Maharashtra, Madhya Pradesh, Goa) for one of the biggest Indian commercial.
• Led a geographically dispersed 64-person team across 8 western Indian cities, fostering synergy to deliver groundbreaking content and drive revenue.

New Delhi Area, India

• Managing the team and identifying training, growth potential for employee / career development.
• Identifying new areas within on-air programming and beyond to create advantage over competition and to bring on non-radio listeners.
• Supporting sales function and providing creative solutions for maximizing revenue potential of the station.
• Drive the stations marketing in adherence to the marketing philosophy and strategy
• Constant review of the RJ’s thru air-checks. Identifying their… Show more
• Constant review of the RJ’s thru air-checks. Identifying their training and retention needs and fulfilling the same.

Mumbai Area, India

• Spearheaded the convergence of programming and digital media (http://www.planetradiocity.com/), driving audience engagement across platforms.
• Expanded Radio City's reach by leading the programming of Radio Guru, an internet radio station serving a global audience through a web-based platform and Dhoom FM frequencies in New Jersey, USA.
• Developed and launched Radio City International, a dedicated Dish TV channel catering to Indian listeners across the US and Canada.
• Generated… Show more Spearheaded the convergence of programming and digital media (http://www.planetradiocity.com/), driving audience engagement across platforms.
• Generated significant revenue by syndicating Radio City content to Indian radio stations worldwide.
• Pioneered the audiobooks vertical at Radio City, expanding content offerings and audience engagement. Show less

Jaipur Area, India

• Spearheaded innovative programming initiatives -on-air and on-ground - to attract new audiences and gain a competitive edge.
• Curated engaging on-air content through a dynamic festival and special event calendar, strengthening Diaspora connection and promoting station initiatives.
• Optimized music scheduling and policy to enhance listener experience.
• Implemented a comprehensive RJ performance review system to identify training and retention needs, boosting team morale.
• Led… Show more
• Led station marketing efforts, ensuring alignment with overall marketing strategy and philosophy.

New Delhi Area, India

o Managed operations of two of the pioneering FM radio channels of All India Radio, Delhi – FM Rainbow and FM Gold.o Served in various capacities including production of prestigious post-produced and live programmes (including coverage of parliament proceedings)

Master'S Degree, Organic Chemistry

Graduated with Honors in Chemistry. Post graduation in Organic Chemistry

Science