Ujwal Patil Email and Phone Number

Competitor Research & Analysis- Understood the Kubota products/services via multi department induction trainings, official website and brouchures.- Conducted the competitor research & analysis for inclusion of new activity.- Understood the buyer persona.Social Media Marketing: Lead Generation - Plan, Create, Manage & Report multi campaigns across FB & Google - Awareness, Consideration, Conversions & Loyalty.- Created the FB campaigns with required monthly… Show more Competitor Research & Analysis- Understood the Kubota products/services via multi department induction trainings, official website and brouchures.- Conducted the competitor research & analysis for inclusion of new activity.- Understood the buyer persona.Social Media Marketing: Lead Generation - Plan, Create, Manage & Report multi campaigns across FB & Google - Awareness, Consideration, Conversions & Loyalty.- Created the FB campaigns with required monthly schemes/offers with ads created.- Handled the audience, bids, budget, ads for campaigns to drive results.Social Media Optimization:- Discuss and plan the SMM calender.- Handled the brand Pages (FB, IG,  YouTube) for visibility among audience- Ideated product posts, reels, videos & contest for better engagement on pages.- Created automated FB/IG messenger for quick replies to audience.- Handled the ORM activity on pages & ads to resolve the queries.Search Engine Optimization- Conducted website audit - Created SEO POA for monthly activities - Keyword research for new landing pages & existing ones.- Created new landing pages as per requirement from internal teams.- Handled on-page, link activity & technical activities.Campaign Analysis and Reporting:- Executed sucessful campaigns, analyse data & report with required metrics.- Created monthwise FB campaign report 15+ states Collaboration with Teams- Communicated with multi dept teams for brand campaign requirements & training.- Communicated with external agency for design and development work.Event and Activity Planning:- Supported the internal teams, national exhibition, events planned to drive results.Results:- Ranked 10 keywords in top 5 positions- Raised website visitors by 30% Y-O-Y- Bounce rate reduced from 60% to 40% - Lead Generation KPI achievement by 30% with reduced CPL to INR 40 rs- ORM response rate raised by 20%- FB Likes - 10Lakh, IG Followers - 30KYouTube Subscribers - 1 Lakh (Awarded Silver button) Show less

Handling Paid Media Campaigns and SEO for B2B client projects.

Handling Paid Media Campaigns for B2C and B2B international clients (USA, Canada and India)Hands on experience on tools like:- Google Ads (Search, Display, Remarketing, YouTube Ads)- Facebook Marketing - Instagram Marketing - Shopping Ads - Semrush tool- Brightlocal - Active Campaign- Sharpspring email tool- Google Data Studio- Supermetrics- Google Analytics - Google Search Console- Facebook ads library- Client Management and… Show more Handling Paid Media Campaigns for B2C and B2B international clients (USA, Canada and India)Hands on experience on tools like:- Google Ads (Search, Display, Remarketing, YouTube Ads)- Facebook Marketing - Instagram Marketing - Shopping Ads - Semrush tool- Brightlocal - Active Campaign- Sharpspring email tool- Google Data Studio- Supermetrics- Google Analytics - Google Search Console- Facebook ads library- Client Management and Communication- On Page and Link building activities- Technical SEO- Schema Markups- Agency Analytics- Google Tag Manager - WordPress, Magento, Drupal, Shopify, CMS Show less

Handling Paid Media Campaigns for B2C and B2B international clients.

Handled Paid Media Marketing Campaigns for all B2C projects. - Google ads- Facebook Marketing- Opteo and Optymizer tool- Semrush tool- Google Analytics- Google Search Console

Worked on various USA e-commerce projects(ababy, justwetsuits, appetizers USA, Gluten-free) with hands on experience on tools like:- Google Ads and Editor (Search, Display, Shopping Ads, Remarketing)- Bing Ads and Editor- Google Analytics- Amazon Seller Central- Google Analytics- Google Search Console- SEO on page/ link building activities- Client management and Communication

Web werks provides software services and solutions along with digital marketing to there clients present in multiple countries.Objectives: Website Traffic, Keywords Rankings Improvement, Inbound Lead Generation, Conversion rate optimizationActions:- First arrange a client meeting based on new assigned website project.- Understand the overall goals/objectives to drive for the website.- View the complete website, know product/service they offer to customers and… Show more Web werks provides software services and solutions along with digital marketing to there clients present in multiple countries.Objectives: Website Traffic, Keywords Rankings Improvement, Inbound Lead Generation, Conversion rate optimizationActions:- First arrange a client meeting based on new assigned website project.- Understand the overall goals/objectives to drive for the website.- View the complete website, know product/service they offer to customers and understand buyer persona.- Create a digital activities proposal and forecast and present to client to drive required objectives.- Create a detailed SEO or digital roadmap for on-page, off-page and technical activities.- Start with SEO roadmap strategy like website audit, keywords research, competitor analysis, on page optimization, link building, technical tools setup for analysis and reporting.- Weekly and monthly client communication to present the ongoing progress about the projects and also take feedback for further actions to be taken in terms of improvements.- Optimize the website to rank higher in Google SERP with increase in no of visitors to take specific leads actions.- Setup the required events and goals using tools or third party tools.- Improve the UI/UX along with website speed for easy access to website.- Setup the tools from scratch like Google Analytics, GSC, Google My Business and SemRush.- Refer to various SEO related sites for upcoming algorithm updates and changes.- Client Communication and Co-ordination from time to time.- Created multiple client project audit reportOutcome:- Ranked five main relevant long tail keywords to drive in top 10 position with effective link building and content optimization.- Improved website traffic to 15% from 5%- Improved the leads count to 10 leads/day- Avg Session Duration of 00:01:30 minutes - Bounce rate reduced from 60% to 40% - Improve traffic on low performing pages using proper keywords targeting and optimization. Show less

- For in-house website, analyse product and services, get to know buyer-persona audience, start creating a proper plan for SEO.- Conduct a website audit and create a detailed doc report of pros and cons.- Conduct the competition analysis report to know the different stats of competitors like DA, Keywords Targeted, Domain age, Crawled Pages count, Social signals and more.- Create a SEO roadmap for overall on-page, off-page and technical activities.- Based on website… Show more - For in-house website, analyse product and services, get to know buyer-persona audience, start creating a proper plan for SEO.- Conduct a website audit and create a detailed doc report of pros and cons.- Conduct the competition analysis report to know the different stats of competitors like DA, Keywords Targeted, Domain age, Crawled Pages count, Social signals and more.- Create a SEO roadmap for overall on-page, off-page and technical activities.- Based on website products/services carry the detail Keyword research and keyword mapping for pages using keyword planner.- Based on Pages keywords mapped, start with Meta tags write-up, url optimization, headings, alt tags, internal/external links and content optimization.- Ensure all technical tags like canonical, href lang, sitemap.xml, sitemap.html files are setup.- Setup Google analytics tool to analyse and report the users traffic, sessions, views, bouce rate, avg session duration, goals, events and more.- Setup the Google Search Console to know the errors and warnings on website and resolve it from time to time.- Research and plan for link building activities to gain keywords rankings and users website traffic to convert in form of leads.- Handled the complete website management in terms of On page or technical changes.- Ensure website loads in minimum time for better user experience and website responsiveness.- Work with editorial team for blog content creation and promoting.- Work with internal team for website UI and UX changes as per requirement.- Creation of monthly SEO reports and present SEo journey in terms of traffic, keywords improvement, leads and more. Show less