Uldis Strazdiņš Email & Phone Number

Riga, Lv

Riga, Latvia

Riga, Latvia

First men’s group in Latvia using men’s sharing circle as one of the main methods in the self-growth. Started with a self-growth group and continue as 1) a platform to help other men start their own groups (with our support some dozens of men have found their men’s group); 2) help to young men in their teens: led 2 social projects for 3 schools; 3) those who authentically shares about ourselves, and issues people are facing among own circle of people and publicly.

Riga, Latvia

B2B segment. SaaS. Acquired 10+ customers, 100EURk+ turnover in the first year. Main responsibilities: sales, marketing and advertising, social media, project management, product management and customer relationship management.Main services: 1) ERP (Enterprise Resource Planning) system - implementation of company’s proprietary ERP system (which is powered by Odoo) that has >120 modules, covering all business processes: accounting, CRM, manufacturing, projects, sales, warehousing, e-mail marketing etc. 2) Documentation as an outsourced service. Creation of technical documentation, like user manuals, production instructions, procedures, business requirements and similar. 3) Process optimization - analysis and implementation of the changes in processes, customer segmentation and other areas to help businesses become more productive and efficient.

Riga, Latvia

Development of digital and remote services solutions in retail banking (incl. SME).Main activities and achievements:1) Remote private customer on-boarding in Latvia (via Mobile app)2) Remote private customer on-boarding in Baltic countries (via Web application)3) Digital private customer on-boarding in Baltic countries (number 1 project in the Citadele Group at that time) - we were FIRST in the Baltic market who implemented Digital customer on-boarding4) "Bring your friend" program (customer referral program) - a successful customer acquisition program that brought significant share of the newly on-boarded customers for the bank, a number measured in several thousands

Latvia

Household Strategy and Development UnitMain responsibilities (all on Baltic level):1) Creation and implementation of household strategy2) Development of customer segmentation and value proposition3) Responsibility of pan-Baltic marketing campaigns4) Creation and follow up on household business goals, KPIs and business action plans5) Development of online meetings conceptMain activities and achievements:Simplified and at the same time improved customer advantage program. A new segment created and improved value proposition for target customer segments. Led 3 marketing campaigns in the Baltic States:1) customer activation campaign through card payments and lottery2) online meetings image campaign3) new active customer’s acquisition campaign, “Get 5% on your current account”In merger project (Luminor) pan-Baltic responsibility of segmentation.

Latvia

Member of the Management Committee aka Executive Board, covering area of local implementations in Latvia, later pan-Baltic implementations in Latvian market.

Latvia

Leadership of Banking Support Unit, which consisted of 4 professionalsMain unit's responsibilities (covers household and corporate segments):1) Assurance of local implementation of pan-Baltic concepts, solutions and instructions2) Coordination of the local marketing campaigns and sales support activities in close cooperation with Business development units and Marketing unit to achieve local business objectives3) Management of customer complaint process in Latvia branch in accordance to Nordea Group guidelines and local regulatory requirements4) Relationship management with bank's partners (insurance, co-branded cards etc.) on local level including sales activity planning, sales results follow up and proposal submission regarding cooperation improvements5) Bank's price-list review coordination6) Provision of support for implementation of new banking products and services, as well as the processesMain activities and achievements:Local implementation of 7 marketing campaigns, where in one of them new country record was set in attracting “new money”. 3 changes of Bank’s price list. Improved customer advantage program for private customers. Improved payment card discount program in Latvia and introduced in Lithuania and Estonia. Implementation of several projects in Latvian market like online meetings, customer on-boarding process, customer packages and other.These all activities have resulted in increased revenue, measured in thousands of euros.

Latvia

Product Development UnitProduct management and development of current accounts, cash services and customer on-boarding processes for household and corporate customers, which included:1) Creation of product strategy and implementation2) Identification and implementation of services and processes that met target customers and bank’s needs3) Follow up on products life cycle and profitability as well as initiation of activities in order to improve it4) Assurance of respective processes of the products (procedures, instructions, product descriptions, reports, quality and risk assessments, etc.)5) Project management6) Representation of the Latvia branch interests in the regional projects7) Sales support activitiesMain activities and achievements:Responsible of 5 important projects successful implementation:1) introduction of the euro in Latvia - responsible for customer data, current accounts and cash processes2-3) FATCA and USIAS regulations implementation in Baltic countries4-5) consumer credit directive and SEPA requirements implementation in LatviaImproved more than 10 processes within area of responsibility such as automation of cash transactions and other. Introduced a commission for cash deposit in branch (first in the market, other market players followed later). It all resulted in cost reduction and revenue improvement of thousands of euros.

Latvia

Product Development UnitAssistant to 14 Product and Process managers, including Business analysts who were responsible of product development for household and corporate segment. Main responsibilities:1) Information gathering, research and market analysis2) Work with databases: database creation, processing and analysis (Transact-SQL)3) Participation in the several stages of the system development process e.g. user acceptance tests and other4) Creation and maintenance of bank’s internal procedures and instructions5) Responsibility of Intranet (updating information on Intranet, publishing documents, news)6) Functional manager of the trainee (including recruitment of the trainees)Main activities and achievements:In addition to the successful performance of direct responsibilities.Created more than 15 solutions combining MS Office (VBA), DWH and banking systems. They significantly improved bank’s existing processes, thus reducing the costs. Author of “Zero declaration”, providing declarations for all bank’s individuals by solution created from DWH (for data collection) and automated report creation solution.

Latvia

Contact Center (Phone bank)Provided excellent customer service and proactive sales of banking products for both, household and corporate segments