Ulf Mannervik is a seasoned strategy and innovation consultant, with over 25 years of experience in helping clients navigate and shape change in a networked world. He is the co-founder of NormannPartners, a premium international strategy consulting company that specializes in scenario-based strategy and technology work. He is also an Associate Fellow at Saïd Business School, University of Oxford, where he leads the Oxford Networked Strategy Lab.Ulf's mission is to empower organizations to create better value and success by collaborating in systems and leveraging technology. He has worked with leading firms, governments, and public sector organizations across various industries and regions, such as Audi, EDF, Novartis, Porsche, Shell, Scania, Siemens, and VW Group. He has also advised governments on innovation policy formation and strategic foresight at national, regional, and pan-national levels. Ulf has a M.Phil in Design Theory and a B.Sc.B.A from Gothenburg University, including studies at Stanford University. He is also a painter and a sculptor, with more than 20 exhibitions in Europe.