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Ulises Cabrera Email & Phone Number

Head of Marketing and E-commerce at Alquimia 360
Location: Mexico City, Mexico 8 work roles 7 schools
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Current company
Role
Head of Marketing and E-commerce
Location
Mexico City, Mexico

Who is Ulises Cabrera? Overview

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Quick answer

Ulises Cabrera is listed as Head of Marketing and E-commerce at Alquimia 360, based in Mexico City, Mexico. AeroLeads shows a matched LinkedIn profile for Ulises Cabrera.

Ulises Cabrera previously worked as Head of Marketing & E-commerce at Alquimia 360 and Product & Alliances Manager at Bradescard México. Ulises Cabrera holds Post Graduate, Marketing from University Of California, Berkeley.

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Alquimia 360

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Profile bio

About Ulises Cabrera

Integral Business Leader with more than 25 years of experience in multinational companies such as P&G, C&A, La Comer and Citigroup driven to develop high performance team organizations to deliver sustainable growth in sales, market share and EBIT. Strong capabilities in negotiation, marketing, process optimization, cost control and strategic and finance planning. Expert in sales and marketing with experience in France, Germany, Mexico, Central America, Caribbean, Chile and Venezuela managing sales, marketing, logistics, regulatory, HR and finance.

Listed skills include Marketing Management, Direct Marketing, Positioning, Product Marketing, and 50 others.

Current workplace

Ulises Cabrera's current company

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Alquimia 360
Alquimia 360
Head of Marketing and E-commerce
Website
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8 roles

Ulises Cabrera work experience

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Head Of Marketing And E-Commerce

Mexico City, Cdmx, Mx

Head Of Marketing & E-Commerce

Ciudad De México Y Alrededores, México

Strategies in business development, positioning and brand building. Ecommerce, Marketplaces, logistics and inventories (P&L/Budget), multicultural marketing, merchandising & trade marketing. Creative production & media planning (TV, radio, press, outdoor & social media). Technological innovations and marketing automatization, business strategies and alliances, promotions, events & trade shows. Social responsibility. Public relations and sponsorships (NFL, Selection Mexicana, Liga MX and Liga Expansión). Consumer engagement & user experience (UX, CX, UI, social media, SEO & SEM). Agency management, market intelligence, customer insights, CRM & data mining. Industries: Fashion, retail, consumer goods, (FMCG), entertainment, technology, telecom, energy, oil & gas, pharmaceutical, automotive and others. Achievements: I) Increase in online revenue (+250% vs. PY) I) Consistent double digit grows (+60% in NOS) III) Increase product conversion levels (+22% vs. PY) IV) Effective Digital campaigns behind increase numbers of leads in 60% V) Implementation of loyalty programs.

Product & Alliances Manager

Guadalajara Y Alrededores, México

Business strategies, alliances, agreements & sponsorships, e-commerce. New product launches and campaigns online/offline. Achievements: I) Increase the client portfolio (+150% vs. PY) II) Sales increase (+127% in NOS).

Jan 2012 - May 2013

Marketing Manager

Ciudad De México Y Alrededores, México

Strategies for Medical Products. Online/Offline campaigns and B2C / B2B promotions. Achievements: I) Increase in the main KPIs (Sales + 20% + 10% Distribution vs. 2011) II) Increase in conversion levels (+ 35% vs. 2011) III) Marketing deployment area and implementation of processes (Mkt Plan / P&L / Budget) IV) Launch of new products (Cardiology, anesthesia and infusion pumps) V) Implementation of online education and training.

Oct 2010 - Jun 2011

Brand Manager

Latinoamerica

Marketing strategies Online/Offline in Beauty, Health Care, Laundry & OTC. Trade marketing and promotions. Product analysis in Europe to implement in LATAM. Achievements: I) Relaunch of the Koleston brand (+2pts market share) II) Growth of the beauty and healthcare category (+12% in NOS). III) Development of POP materials ensuring the presence of P&G brands at major retailers IV) Launch new premium products in beauty in LatAm.

Oct 2007 - Nov 2008

Intelligence And Market Manager

Ciudad De México Y Alrededores, México

Marketing strategies to add revenue and differentiate corporate brand recognition. Market studies, e-commerce, public relations, trade marketing, omni channel advertising and communication. Achievements: Increase in the main KPIs (Sales + 30% + 10% Distribution vs. 2005) in 9 months. Effective Digital campaigns behind increase numbers of leads in 20%.

Jan 2007 - Aug 2007

Monitoring And Marketing Specialist

Ciudad De México Y Alrededores, México

Business intelligence, monitoring, consumer behavior and business acquirers score, big data & data mining. Development of successful indicators and key opportunities for business acquirers, Implementation of CRM provided attention to Mexico and LATAM.

Feb 2001 - Jan 2007

Projects And Services Assistant Manager

Ciudad De México Y Alrededores, México

I established partnerships and strategies for brand projection. Reduction of attention times by 75% in branches. Launch of financial productos (Credit cards, services, loans), Development and incorporation of automated systems to control the financial and accounting operation for different areas of the bank.

Jan 1995 - Jan 2001
7 education records

Ulises Cabrera education

FAQ

Frequently asked questions about Ulises Cabrera

Quick answers generated from the profile data available on this page.

What company does Ulises Cabrera work for?

Ulises Cabrera works for Alquimia 360.

What is Ulises Cabrera's role at Alquimia 360?

Ulises Cabrera is listed as Head of Marketing and E-commerce at Alquimia 360.

Where is Ulises Cabrera based?

Ulises Cabrera is based in Mexico City, Mexico while working with Alquimia 360.

What companies has Ulises Cabrera worked for?

Ulises Cabrera has worked for Alquimia 360, Bradescard México, Grupo Sim, Procter & Gamble, and La Comer.

How can I contact Ulises Cabrera?

You can use AeroLeads to view verified contact signals for Ulises Cabrera at Alquimia 360, including work email, phone, and LinkedIn data when available.

What schools did Ulises Cabrera attend?

Ulises Cabrera holds Post Graduate, Marketing from University Of California, Berkeley.

What skills is Ulises Cabrera known for?

Ulises Cabrera is listed with skills including Marketing Management, Direct Marketing, Positioning, Product Marketing, Luxury, Social Media, Brand Development, and Loyalty Marketing.

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