Hello. I'm Umar, a digital product designer with 5+ years of strategy & design experience. I craft delightful experiences in enterprise and consumer-facing software. B2B, B2C, Consumer Products, SaaS, Platforms. AI/ML/NLP.I solve business problems big and small. Based on a foundation of understanding the aspirations and behavior of real people, I interpreted business goals and functional requirements to create user-centered UX & UI solutions. I work in a cross-functional environment with shareholders, product owners, C-level executives, dev teams, and marketing and creative teams.Love working with high-growth startups.- Helped Marketing and sales team to make $3.6M in ARR, generating 30% MoM growth for WeLoveNoCodeWhat I do:🏆 Digital Product Design loved by millions🏆 Enterprise Software🏆 Modern websites that tell your brand's story🏆 Landing pages that convertMy process:1. Brief Meeting: Requirements Gathering and Documentation Analysis2. Sketches: Early Drafts3. Wireframes: Low-fidelity prototype4. Mockups: High-fidelity prototype5. Navigation: Clickable Prototype6. User Testing: Heuristic Usability TestsTools that I use:• Hi-Fidelity UI: Figma, Sketch• Wire framing: Figma• Prototyping: Figma, Sketch, Principle• Usability Testing: In-person testing, remote, Usertesting.com, A/B Testing• Project Management: Jira, Trello, Asana, and more.• Adobe Master Suite: Photoshop, After Effects, IllustratorContact me at: umar.mirza1796@gmail.comSkype: umer.farooq585
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Lead User Experience DesignerS&P Global -
Senior User Experience DesignerSystems Limited Jan 2024 - PresentLahore, Punjab, Pakistan- Co-designed and visualized a new service vision for companies by mapping out service blueprints and user experience maps with data points and proposed user experience.- Designed multiple customer experience maps for SMEs and startups based on existing personas and ran workshops with user experience researchers to validate results. Documented their findings as the user’s feelings, needs, pain points and opportunities for service improvements.- Developing and executing concepts, guidelines, and strategies across diverse creative projects, ensuring their successful implementation and completion.- Crafted effective solutions that offer a competitive edge, conceptualizing and designing user journeys, user flows, wireframes, and interactive low/high-fidelity prototypes across various devices and interfaces.- Drove alignment around empathetic UX outcomes, managing projects from concept to delivery, including discovery, remote user research, customer insight, personas, journey maps, workflows, prototypes, and wireframes.- Integrated design research into agile practices, leveraging research and data to validate product vision, change out sprint backlog, fine-tune processes, and deliver on deadline and budget.- Facilitated workshops to uncover problem space and articulate actionable goals to drive future thinking, product discovery, and product strategy for design and branding.- Leading teams with curiosity, empathy, and constant optimism, I blend analytical and creative thinking to drive strategic innovation and transformational change,- As a UX designer & strategist, I help design services, products, and business models that create value for consumers, brands, and agencies- Provided complete guides for design patterns, styles, assets, layout, interactions, storyboards, and information architecture.- Participated in meetings with clients to determine workflows, solve problems and produce design decisions. -
User Experience DesignerSystems Limited Jan 2023 - Jan 2024Dubai, United Arab Emirates -
Junior User Experience DesignerSystems Limited Apr 2021 - Jan 2023Lahore, Punjab, PakistanSystems Limited is a global leader of next-generation IT services and BPO solutions. Ever since its inception in 1977, the company has evolved and taken center stage in information and technology by providing computing strategies and solutions to Government and Private Organizations.- Studied and analyzed business requirements for web and mobile applications.- Created user flow diagrams, workflows and wireframes (UX).- Translated requirements into running Prototypes (UI).- Designed user interface for web applications, sites, and Mobile Applications (UI).- Provided complete guides for design patterns, styles, assets, layout, interactions, storyboards, and information architecture.- Participated in meetings with clients to determine workflows, solve problems and produce design decisions.- Achieved star of quarter award in year 2022. -
Ux ConsultantRamped Feb 2024 - Apr 2024United States -
Ui/Ux DesignerWelovenocode Sep 2021 - Aug 2022United StatesWeLoveNoCode helps 2000+ startups, agencies, SMBs, and enterprises to release products, MVPs, apps, websites faster and more affordable with the power of no-code.- Helped Marketing and Sales teams to generate 30% MOM Growth and increase landing page conversion by 25%.- Designed gated content (E-Books, Marketing Checklists etc).- Launched and iterated >20 versions of different visual designs across mobile, desktop, tablet, etc.- Redesign the onboarding process and increased the lead generation by 40%.- Gathered and analyzed business requirements for web applications and sites.- Create User flows and Wireframes (UX).- Created Design Guidelines and develop a design system.- Provided coaching to team members on agile processes. -
Product DesignerSoftintex Studio Aug 2020 - Mar 2021Lahore, Punjab, PakistanAt SoftIntex Studio, we specialize in Conversion Rate Optimization (CRO) – the art and science of enhancing user interactions to achieve meaningful results. With a wealth of experience in optimizing digital landscapes, we're dedicated to maximizing your online potential and creating exceptional user experiences.- Conducted usability tests with more than 30 users to better understand user behaviours and usability patterns on responsive devices.- Performed 3 user research methodologies such as surveys, interviews, and ethnography studies to empathise on user-centered solutions.- Analysed feedback from customers and identified design solutions to improve product design and interactions with in 3 months. -
Web DesignerSocialbu Feb 2019 - Nov 2019Lahore, Punjab, PakistanSocialBu is an easy to use Social Media Management and Automation Tool. Manage and automate your social media across Facebook, Twitter, Instagram and Linkedin.- Design their company’s website - Surpassed break-even point by designing promotional material - Created user personas, wireframes, and UI mockups of the website - Working on content management strategies to bring new customers- Developing the brand identity and key communication tactics - Refining and testing the target market- Researching competitors and market trends to provide insights from data
Umar Farooq Education Details
Frequently Asked Questions about Umar Farooq
What company does Umar Farooq work for?
Umar Farooq works for S&p Global
What is Umar Farooq's role at the current company?
Umar Farooq's current role is Lead User Experience Designer.
What schools did Umar Farooq attend?
Umar Farooq attended National University Of Computer And Emerging Sciences.
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Umar Farooq
Islāmābād, Pakistan -
Umar Farooq
Lahore -
Umar Farooq 🇵🇸
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Umar Farooq
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Umar Farooq
Islāmābād, Pakistan
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