Umberto Mazzone Email & Phone Number

Rome, It

Roma, Lazio, Italia

Responsible to re-shape Italian Network, leading the transformation of Toyota & Lexus Brand Authorized Retailers & Repairers towards the new Mobility Business Model, in the context of game changing new Competitors and Distribution Strategies.In charge with my Team of:- Network Footprint optimization in Customer Convenience, Market Coverage and Sustainability - New Pan-Eu Legal Framework Contract Deployment, in compliance with Italian Legislation, accordingly with either market maturity and Toyota Italy Leading Role- New Retail Concept and Corporate Identity set-up & implementation as Key transformational enabler for Business Strategy and Customer Centric phy-gital omnichannel Experience, synergically amplifying the new Retailers’ Organization and Processes.

Italia

Roma, Lazio, Italia

Responsible to secure Volume, Market Share and Profitability targets for Toyota SUVs (C-HR, Corolla Cross, Rav4).In charge with my Team of:- positioning and launching the models, localizing the Pan-Eu strategy to the Italy market scenario and setting line-up & pricing;- monitoring the market and competitive environment to implement swift product life cycle actions and promotions to secure business objectives and customer satisfaction in a Kaizen and PDCA approach.Actively contributed to launch the WeHybrid Platform, being responsible of the WeHybrid Challenge, one of the first programs to be launched.

Bruxelles, Belgium

Successfully set-up and implemented the Pan-Eu Marketing Strategy to launch in Europe Toyota Professional, the new dedicated Toyota LCV brand, leveraging the line-up expansion with the new Compact Duty Van PROACE CITY introduction.Led the discussion with Alliance OEM Partner, relevant TME Departments and National Marketing & Sales Companies (NMSC) in order to ensure timely delivery of project milestones & results.Actively worked on content preparation & presentations at key project milestones towards internal and external stakeholders, I had the privilege to reveal and announce the Toyota Professional Brand at the Pan-Eu Premiere Press Conference

Roma, Lazio, Italia

Had the task to lead the team in charge of product marketing activities for several carlines, while keeping the LCV Champion role.Direct Responsible to secure Volume, Market Share and Profitability targets for Toyota full LCV line-up (Hilux, Proace, Proace Verso, Yaris Van) and several Passenger Cars (Land Cruiser, Prius, Prius Verso, Supra, GT86)In charge with my Team of:- positioning and launching the models, localizing the Pan-Eu Strategy to the Italy market scenario- monitoring the market and competitive environment to implement swift product life cycle actions and promotions to secure business objectives and customer satisfaction in a Kaizen and PDCA approach.

Roma, Italia

Had the challenge to launch the LCV business in Italy, being pivotal in leading its development and implementation, acting as a liaison between TMI relevant departments and TME dedicated division, through a cross-functional launch team approach: Network Development, Sales & Marketing, Communication, Training, After Sales.

Roma, Italia

Accountable for:- reaching sales and customer satisfaction targets through the implementation of TOYOTA customer-first sales process, in the Dealers within assigned Area.- allocating vehicles to dealers in respect to sales targets, maximizing stock rotation.- supporting dealers in their Business Management plans

Direct reporting to Italy Market Sales Director, had the resposibility to reach sales and profitability targets for entire range of IVECO commercial vehicles (light, medium and heavy range) in central Italy District, managing performances of Authorized Dealers, also directly supporting negotiation with Regional Key Accounts.

Responsible for medium and heavy Commercial Vehicles, in the following processes:• Product definition and development• Price positioning• Technical and commercial analysis of competitors’ products• Training of sales network• Technical and commercial documentation for area managers and sales network• Updating of technical data sheets on website• Relationship marketing with customers

Proud member of Change Management Team, accountable for Sales and Marketing core processes re-engineering:- SAP project– Module Sales & Distribution• Reorganization of job roles• Definition and implementation of training program for dealers network• Definition and implementation of training program for internal users- NEXT Quality & Costs program – Profitability of Used Vehicles sales:• Analysis and re-engineering of used vehicles sales process in Italy and Germany• Key Performance Indicators definition and monitoring

Energy check-up of Metalrame S.p.a. Avellino (AV):•electrical and gas furniture cost saving •analysis and re-engineering of manufacturing process to improve energy utilization