Umer Saghir Email & Phone Number

Ontario, Canada

Milton, Ontario, Canada

Canada

Mississauga, Ontario, Canada

Suit, 117, 1St Floor, The Forum, G-2-, Block-09, Clifton-Karachi, Pakistan

Pakistan

Karachi - Pakistan

Blue Communications is a full-service creative and marketing agency that specializes in EXCELLENCE!My brainchild; Blue came into existence 12 years ago; and has had a complete and full life so far. Its existence has been marked with achievements. Starting from scratch; Blue managed to create business relationships with the leading companies in Pakistan including both local Corporations and Multinationals. Among its business relations; Blue can boast of names like P & G Pakistan, Unilever Pakistan in addition to a host of other companies. Blue has a preferred vendor status for P & G Pakistan.In its lifetime; Blue has had many learnings in terms of workflows leading to process innovations. In every instance, we firmly belief in passing on these learning’s to the client to give them maximum benefit. I believe what makes Blue unique is that we are constantly innovating in our processes, offering, products and services. Our passion and sincerity filters through our work which is the biggest competitive advantage we offer.

Tapal Tea Pvt Ltd (www.tapaltea.com) Danedar is the flagship brand of Tapal Tea, the leading tea company of Pakistan. It is one of the biggest global brands of Pakistan, with a growing fan base around the world.- Brand Manager for the company's flagship brand required constant innovation and in-depth market analysis- Strategies to impact brand growth and profitability, handling a marketing budget of USD 300,000.- Increased sales by 15% by re-launching the brand with new and improved packaging supported by a marketing campaign.- Implemented and evolved high-impact strategies to target new business opportunities and new markets.- Launched the brand in new SKU sizes which resulted in 6% annual growth in sales.- Initiated international sales to USA & Canada.- Managed both inbound and outbound marketing campaigns to generate new business and to support partner and sales teams.- Conceptualized and wrote project briefs to jump start the work of outside vendors and internal stakeholders.- Analyzed ratings and programming features of competitors to evaluate the effectiveness of marketing strategies.- Planned and negotiated media buys, including TV, radio & print..

Mba, Marketing

Bba, Marketing