Umesh Raaj Email & Phone Number

Auckland, Nz

Auckland, New Zealand

The Heart Foundation New Zealand is the country’s leading organization dedicated to preventing and treating heart disease, and supporting heart health through research, education, and outreach programs. It funds life-saving research, provides resources and support for people with heart conditions, and advocates for healthier communities. With a focus on reducing cardiovascular disease, it empowers individuals and communities to make heart-healthy choices.As a Digital Marketing… Show more The Heart Foundation New Zealand is the country’s leading organization dedicated to preventing and treating heart disease, and supporting heart health through research, education, and outreach programs. It funds life-saving research, provides resources and support for people with heart conditions, and advocates for healthier communities. With a focus on reducing cardiovascular disease, it empowers individuals and communities to make heart-healthy choices.As a Digital Marketing Executive, I:• Own and manage the entire in-house digital advertising ecosystem at the NZ Heart Foundation.• Build and maintain Google Data studio dashboards to present Google Analytics data in the most simplified and accessible way to our internal stakeholders.• Plan, strategize and execute paid social media ad campaigns for various internal teams including fundraising, partnership, care & support, prevention etc.• Manage an annual digital advertising budget of over $50,000 Show less

Auckland, New Zealand

I was promoted into this role after a successful internal application. My roles and responsibilities as a DPM are as follows:• A fine blend of technical, account management & project management duties.• Managing the SEO strategy & execution for Key accounts in ANZ.• Managing the project-based strategic delivery of our SEO products. We use Wrike as our primary project management tool.• Managing the operations team in India to ensure timely execution of the… Show more I was promoted into this role after a successful internal application. My roles and responsibilities as a DPM are as follows:• A fine blend of technical, account management & project management duties.• Managing the SEO strategy & execution for Key accounts in ANZ.• Managing the project-based strategic delivery of our SEO products. We use Wrike as our primary project management tool.• Managing the operations team in India to ensure timely execution of the strategy.• Maintaining relationships with our external content partners to manage outsourced content strategy execution.• Preparing standard & custom reports with Google Data Studio (GA + GSC data).• Achieving monthly KPIs – Project execution, product performance & client contact.• Keeping up to date with industry trends & best practices and constantly working to improve the efficiency of our processes. Show less

Auckland, New Zealand

As a Client Sucess Manager, I manage client accounts and carry out these tasks:• Build Search, Social, Display advertising campaigns.• Onboard new clients, understand and work towards helping them achieve their campaign objectives and thereby making sure their ROI goals are constantly met.• Present monthly reports, key campaign performance insights to my clients during monthly review calls.• Stay on top of trending Search, Social, Display product updates.• Identify… Show more As a Client Sucess Manager, I manage client accounts and carry out these tasks:• Build Search, Social, Display advertising campaigns.• Onboard new clients, understand and work towards helping them achieve their campaign objectives and thereby making sure their ROI goals are constantly met.• Present monthly reports, key campaign performance insights to my clients during monthly review calls.• Stay on top of trending Search, Social, Display product updates.• Identify opportunities for growth within my book and work with the Digital Marketing Consultants to recommend products that complement the existing products. Show less

Auckland, New Zealand

As a digital marketing intern for Chocolate Graphics NZ, I was primarily responsible for the social media strategy and account management for the B2B as well as the B2C (Brand - Kako Chocolate). My KPI comprises of the following:• Plan, ideate and get designed the creatives for social media channels.• Run paid campaigns for Kako Chocolate on Social Media.• Run paid digital advertising campaigns on Google Ad Words.• Created content for social media and the e-commerce… Show more As a digital marketing intern for Chocolate Graphics NZ, I was primarily responsible for the social media strategy and account management for the B2B as well as the B2C (Brand - Kako Chocolate). My KPI comprises of the following:• Plan, ideate and get designed the creatives for social media channels.• Run paid campaigns for Kako Chocolate on Social Media.• Run paid digital advertising campaigns on Google Ad Words.• Created content for social media and the e-commerce website.• Run email marketing campaigns with MailChimp. Show less

Chennai, Tamil Nadu, India

Enjoyed every bit of being a social media marketer at EchoVME. I was responsible for the social media strategy and digital brand communication owner for some of the top regional, national as well as international brands. Primary job responsibilities included: • Content ideation• Client servicing • SM channel reporting

Dubai, United Arab Emirates

As a Sales Consultant at FTP Advertising, I was responsible for tailoring customised Media Plans based on client requirements. I specialised in Radio and TV Media planning for reputed clients (Retail & Agency)My primary activities included Tele-marketing - Cold calls to the prospective advertising clients & Client Servicing.

Madurai Area, India

As a Marketing Executive at Smile Stones, I was responsible for the formulation of marketing strategies for the company’s core business unit. Analyse and arrive at sales targets for each territory and monitor the sales executives’ performance. Was handling the company’s social media activities.

Coimbatore Area, India

As a Business Analyst at Vernalis Systems, I worked with the onsite team in NY and help them prepare the software requirement specifications document based on the information gathered from the client.Manpower planning and managing a team of developers and QA throughout the project using JIRA was also a part of my primary job. Initiated daily onsite scrum calls and weekly client calls.

Chennai Area, India

As an HR intern at HMIL I had undertaken a project - "Design of exit feedback questionnaire for apprentices and trainees" which was aimed at arresting the rate of attrition at HMIL. Some of the key highlight of my summer internship project were:• Secondary data analysis through visualization and trend analysis, primary data was collected through questionnaire.• Found the relationship between no. of OJT days and the rate of attrition.• Participated in a CSR initiative organised by… Show more As an HR intern at HMIL I had undertaken a project - "Design of exit feedback questionnaire for apprentices and trainees" which was aimed at arresting the rate of attrition at HMIL. Some of the key highlight of my summer internship project were:• Secondary data analysis through visualization and trend analysis, primary data was collected through questionnaire.• Found the relationship between no. of OJT days and the rate of attrition.• Participated in a CSR initiative organised by Hyundai Motor India Foundation. Show less

Post Graduate Diploma, Marketing, Distinction

Activities and Societies: • Silver Medalist at the University and Tertiary Sport National Table Tennis Championship - 2019 • AUT Edge.

Post Graduate Diploma In Management, Business Administration And Management, General, Distinction

Bachelor Of Engineering, Civil Engineering, First Class

High School, Mathematics And Computer Science